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Webinar

Production–ready AI in customer communications: What it takes, from two sides of the market

Enterprises are moving AI into customer communications fast, and 98% are increasing that spend in 2026. Yet 74% have had to roll a live AI agent back out of production. So what does it take to keep AI in front of customers once it’s there?

Building customer-facing AI that holds in production

In this panel discussion, Stefan Wenzel, CPO of SAP Engagement Cloud, and Daniel Sheard, Head of Enterprise Engineering at Lovable, join Sinch’s Director of Product Marketing – Market Strategy, Jacques Klick, to work through the findings of Sinch’s AI Production Paradox research. They discuss:

  • How teams keep AI agents live once they launch, and spot problems before their customers do.

  • Where SAP Engagement Cloud and Lovable are putting AI agents to work today, and why both start small.

  • What has to be in place around an agent before it goes live, and why the organization matters as much as the model.

  • How to match control to the stakes, from limiting what an agent can do to keeping people in the loop where it counts.

  • How to prove AI is worth it, and what to measure first.

Speakers

Lovable and SAP Engagement Cloud join Sinch for a panel discussion on what production-ready AI means in customer communications, from two sides of the market.

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Jacques Klick

Director of Product Marketing – Market Strategy

Sinch

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Stefan Wenzel

Chief Product Officer

SAP Engagement Cloud

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Daniel Sheard

Head of Enterprise Engineering

Lovable

Watch the full conversation on demand to hear where the two approaches overlap, where they differ, and what to check before your next AI agent talks to a live customer. Check out the AI Production Paradox report for the full findings.

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