Sinch named the 2025 Adobe Digital Experience Unified Customer Experience Technology Partner of the Year

We have some big news to share: Sinch has been named the 2025 Adobe Digital Experience Unified Customer Experience Technology Partner of the Year!

This marks our third consecutive Adobe partner award, and we couldn’t be more excited. It’s another milestone in our journey to help businesses build real connections with their customers, one interaction at a time.

Adobe’s Digital Experience Partner Awards recognize companies that are making an impact in the industry, and at Sinch we’re thrilled and honored to be among them. The Unified Customer Experience Technology Partner of the Year award highlights the power of our deep integration with Adobe’s ecosystem, which makes it easier for businesses to connect with their customers in meaningful ways.

This isn’t the first time Adobe has recognized our contributions – it’s actually the third year in a row that Sinch has received an Adobe award! The full list of 2025 winners can be found here.

In 2024, we were named the Adobe Digital Experience ISV Resell Partner of the Year after following the expansion of our Resell partnership to include also EMEA and ANZ. And in 2023, we received the Adobe Digital Experience Technology Partner of the Year – Customer Journeys award for helping businesses get faster to value realization and create better customer experiences with our natively integrated capabilities.

If you ask the Sinch team, there are plenty of reasons why we’d be anyone’s partner of the year – but we might be a little biased. That’s why being recognized by Adobe yet again means so much. This award is another acknowledgment of the value we bring to businesses looking to strengthen their mobile customer engagement.

Sinch combines global scale with local expertise, delivering high-quality, secure, and compliance designed messaging solutions wherever businesses operate. Our strong partnership with Adobe and integration with Adobe Journey Optimizer allows customers to communicate with their audiences effortlessly, using the integrated Sinch services from within Adobe’s platform. With Sinch’s integration with Journey Optimizer, brands can deliver leading, native mobile messaging to power customer communications.

Our relationship with Adobe has been growing since 2019, when we began working together to help brands create timely, personalized customer interactions. In 2023, Sinch became a Platinum Technology Resell Partner, and Adobe started to resell Sinch’s SMS and MMS products with Journey Optimizer.

With Sinch SMS and MMS natively integrated into Journey Optimizer, businesses can add mobile messaging to their customer journeys to create seamless omnichannel interactions. The Resell partnership also allows businesses to procure Sinch messaging services directly through Adobe.

Ultimately, this partnership gives businesses a simple, reliable, and scalable way to connect with their audiences, making it easier for them to keep customers engaged.

At Sinch, we’re always dreaming bigger, and are committed to improving our offering and refining our solutions so brands can build real, lasting connections with their customers.

Want to learn more? Discover more about our partnership with Adobe and contact us today to see how Sinch and Adobe can help take your customer engagement to the next level.

Author: Beatriz Redondo Tejedor Bea is the Director of Content Marketing at Sinch. Formerly a language teacher, she has over a decade of experience building global and multilingual communications and content marketing strategies.