Sinch Engage dedicated short code

A short, memorable number for high-volume texting

For when you want to reach a very large audience quickly. Learn what you can send and how to get fast short code number registration.

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Top brands rely on Sinch to reach their customers

What is a dedicated short code?

Also known as an SMS short code number, a dedicated short code is a five- or six-digit phone number that can handle high throughput SMS and MMS messaging. It’s ideal for sending a high volume of messages to a large audience, fast.

Due to their superior reach and security, businesses often use short codes for mass texting campaigns, time-sensitive alerts, two-factor identification, and two-way messaging. They’re especially handy for SMS keyword opt-in campaigns (e.g. “text VIP to 44455 to get exclusive offers!”) and sending in the millions.

Want more information on our short code number plans?

Different types of short codes


Random

A system-assigned short code with no custom digits—a good choice for the majority of use cases and getting started fast (e.g. 888-08).

Vanity

A custom, memorable short code of your choice, based on your brand’s needs. (e.g. Text “FLY” to 35922 by Southwest Airlines, where it’s FLYAA on a keypad)

Zero-rated

Allows customers to send/receive messages without being charged (required in some regions). Can go up to 7 digits, often used for opt-outs.

Short code vs. other number types

Why choose dedicated short code vs. 10DLC or toll-free?

Short codes support SMS and MMS and can help you get maximum impact on large-scale text marketing campaigns. See more about how the number types differ.

Dedicated short code10DLC Local numberToll-free
Format5-6 digits10 digits10 digits
SpeedFastestFastFaster
Best forHigh-volume marketing or alerts1-to-1 interactions, appointment remindersCustomer support, large-scale notifications
Volume per dayMillionsThousandsHundreds of thousands
ThroughputHighHighMedium
ReachWithin country of registrationUS, Puerto Rico, CanadaUS, Canada, US territories, and the Caribbean
Setup costHighLowLow
Provisioning time8-12 weeks 1-5 business days 1-5 business days
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How to get a dedicated short code

There are several steps for short code number registration, and we’re happy to guide you along the way:

Decide on your short code type

Check availability (if choosing a vanity code) and lease your short code through the U.S. Short Code Administration

Submit an application, get provisioned and approved (required before using your new short code)

Activate your Sinch Engage account and use our multiple ways to send

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Why Sinch Engage for messaging

We’ve been helping businesses of all sizes better connect with their customers for over 20 years. Top brands in retail, health & fitness, beauty, education, and more trust us for:

  • Easy setup, with multiple ways to send

  • Fastest phone number registration

  • Full compliance & data security

  • Global reach and 99.9% uptime

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Live chat and support

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Integrations across your tech stack

600+

Direct operator connections worldwide

650M+

Messages sent monthly

FAQs

Answers to your questions about dedicated short codes

Getting a dedicated short code approved and ready to use usually takes 8–12 weeks. It’s a bit longer than other number types due to carrier approvals, but we’ll guide you through the process from start to finish.

Dedicated short codes typically come with a one-time carrier setup fee of $1,000, a monthly leasing fee of $1,000 for a random short code or $1,500 for a vanity short code- custom, memorable short code of your choice plus messaging costs. We’ll help you find the right setup for your use case and budget. Talk to one of our experts for more information.

Short codes are built for high-volume messaging in many regions throughout the world. Think marketing blasts, time-sensitive alerts, two-factor authentication, and more—they’re fast, reliable, and made for scale.

Short codes are provisioned for each country and they are not available in all countries. This means you have to go through the provisioning process in each country to use a short code for international texting.

We’ll get you a short code fast, whenever you’re ready

Try the Sinch Engage platform yourself with our 14-day free trial and see how it works. No credit card required.