MESSAGING API FOR INSTAGRAM

Be where your customers are. Start 1:1 conversations

Meet customers on their favorite platform and create an always-on experience that drives engagement and loyalty.

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Join over 150,000 businesses, including 8 of the 10 largest tech companies in the world

Instagram makes conversational commerce happen

Deliver world-class customer service

Be available to your customers with real-time replies via a chatbot or hand off to an agent. Continue the conversation post-purchase.

Build meaningful relationships

Increase brand awareness, maximize content reach, and encourage user-generated content. 

Improve customer knowledge

Streamline the buyer journey with personalized recommendations and integrated data sources.

Enhance brand value

Send private replies to commenters to acquire more users and get valuable feedback.
Image for Boost brand loyalty and engagement with a five-star customer experience

Boost brand loyalty and engagement with a five-star customer experience

Manage inbound messages, create instant auto-replies, and extend your brand’s reach. No need to add messaging experts to your team – the Messenger API for Instagram can be integrated into your existing tools or an omnichannel messaging API. 

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Enable data-driven marketing and personalized customer care

Sinch is a Facebook Business Solutions partner and provides access to Instagram Messages through our Conversation API.

Attract new customers and keep existing ones engaged

1 billion monthly active users

Engage with your current and future customers on Instagram to provide excellent customer care and encourage web conversions to your site.

Enhance brand value

Send private replies to commenters to acquire more users and get valuable feedback.

Seamless two-way messaging

Save time with suggested quick replies and automated away messages. Dynamically suggest products and services, while retaining context and continuity.

Improve brand perception

Immediately reply to direct messages for an always-on experience. Get notified when a customer mentions you in a story. Reduce the time to resolve customer questions.

Scalable service

Don’t be limited by the number of admins on your business profile. Automate chats and connect to your CRM for a full view of user preferences, purchase history, and engagement.

Listen to your customer

Users reach out to brands on social media. Address comments, questions, and mentions instantly. Hand off more advanced requests to your team after the bot filters initial messages.

Increase brand visibility

Conversational commerce makes the customer journey seamless. Allow users to see your full product catalog or visit your website.

Simple integration

With our omnichannel Conversation API you can quickly get set up with your Messenger credentials. The global messaging experts at Sinch are here to help!

Put your data to work

Gain insights from engagement, conversions, and user mentions. Visualize trends in your CRM and connect preferences to intent.

Rich media

Send and receive text, images, and videos in a rich two-way chat. Reduce the amount of time and effort on your customer care team. 

Go omnichannel

Be available where your customers are. Extend your reach to WhatsApp, Messenger, SMS, and more. 

Got questions? We’ve got answers!

While any Instagram user can create a business profile, Messenger API for Instagram powers chatbots, automation, and CRM integration.

Government and political profiles are not currently available on Messenger API for Instagram. Health companies are allowed, except those providing patient care.

A human agent is required to maintain the Instagram Business profile, but your team can pair up with a bot for maximum efficiency.

No. According to Facebook’s policy, customers can initiate the conversation, and the brands can only reply.

Mobile CX Insights

Related products

Conversation API

One conversation. One customer profile. One API. All the messaging channels you need!

Facebook Messenger

Connect with 1 billion global users on Facebook Messenger for Business.

WhatsApp

Create automated chats, build trust, and enrich the customer story.

SMS

Send and receive text messages at scale through a single connection.

Viber

Connect with key audiences over Viber Business Messaging.

See all channels

Sinch supports a wide range of channels so you can reach you customers wherever they are.

What are you waiting for?

Get ready to engage on Instagram!

Sinch makes it easy!

Build meaningful connections with you customers