Chapter 4
Turn every interaction into real results
RCS does more than get you noticed. It turns every interaction into an opportunity to maximize your messaging impact and build stronger connections – all backed by data.
Chapter 4
Let’s face it – time is money, and as a business, you need tools that help you work smarter, not harder. That’s where RCS comes in. With Apple finally on board, you should be prepared for it to become the most effective way to reach customers right where they spend their time: their native mobile inbox. No apps to download, no extra steps.
But how exactly do RCS statistics stack up when it comes to boosting business efficiency? We’ve got a few ways.
Wondering who read your RCS message? You’ll know. Curious how long they stayed engaged? It’s about 45 seconds on average! Detailed analytics track everything from delivery to read rates, giving you the data you need to make better decisions and fine-tune your strategy.
Forget wasting time explaining who you are, because every RCS business message comes branded. This helps your customers instantly recognize it’s you, helping you cut through the noise and build trust faster.
Two-way conversations have never been easier. Quick-reply buttons let customers respond instantly, without having to type a thing. Want even faster customer service? Add AI capabilities to speed up resolutions and reduce abandoned messages.
Some businesses see RCS click-through rates hitting 20% – leaps and bounds above other channels. And with customers spending almost a minute engaging with rich content, you’re making every second count.
Now you’ve seen how RCS for Business is shaking up customer communications with secure and interactive conversations that engage, inform, delight, and instil trust.
