Workato

Connect, engage, and scale conversations beyond the computer—right from Workato. Add SMS & MMS into any workflow for personalized, automated mobile messaging.

Workato SMS & MMS integration by Sinch Engage

This top-rated Workato SMS integration by Sinch Engage (formerly MessageMedia) brings real-time, automated mobile messaging into your workflows to help teams reduce manual work and increase customer and vendor engagement.

Send SMS or MMS for internal admin processes, keeping customers informed, or improving operational efficiency across department without switching tools.

Key benefits of this integration:

  • No new tools required: Easily automate sending messages into your existing Workato workflows.
  • Quick and easy start: Send personalized updates, reminders, or alerts based on customer or system events.
  • Made for efficiency: Use pre-built recipes to launch in minutes.
  • Instant sync: Do two-way messaging with contact sync and get real time updates in the Sinch Engage Hub.
  • Scale across departments: A single connector enables multiple use cases across sales, marketing, IT, HR, and finance.
  • Compliance-ready: Inbound triggers for opt-ins and opt-outs ensure regulatory alignment.

Automate SMS and MMS to boost engagement, all within your Workato workflows

Trigger payment reminders and delivery updates — no manual follow-up needed

Sync contacts and manage replies with Sinch Engage for real-time conversations

Workato text messaging use cases

How companies use Workato SMS & MMS with Sinch Engage

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Finance Operations

Send automated SMS payment reminders triggered by invoice generation, reducing overdue payments without manual follow-up.
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Lead Follow-Up and Nurture

Automatically follow up with leads after form submissions or demo requests—ensuring timely engagement that boosts conversion rates.
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Order Management

Trigger SMS alerts when an order is placed, shipped,
or delayed—keeping customers informed and reducing inbound
support tickets.
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Internal Alerts and Admin Updates

Ops and IT teams trigger SMS alerts for internal stakeholders during outages, security issues, or urgent operational updates — ensuring visibility beyond email.

Why Sinch Engage

The best Workato SMS integration for growing teams

Easy setup

Get started in a few clicks. You can even try it free—no commitments, no credit card needed.

Excellent customer support

We’re always here to help—with 24/7 live chat and email support (you won’t get that elsewhere).

Unmatched deliverability

We have a global network of over 600 direct carrier connections so you can send reliably, anywhere.

Secure & Compliant

Tier 1 security features, carrier-approved messaging, and full GDPR & TCP compliance.
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How to use the integration

Set up Workato text messaging in minutes

Our simple, no-code setup gets you up and running with Workato SMS automation fast—with full compliance and optimal delivery rates from day one.

Install the Sinch Engage app from the HubSpot marketplace and authenticate your accounts with one-click integration.

Choose from local, toll-free, or short code numbers. We handle carrier registration and verification, with 24/7 support.

Create automated SMS workflows using HubSpot’s visual builder with pre-built templates for common use cases.

Test your setup with a small segment, then scale to your full audience with confidence in delivery and compliance.

FAQs

Common questions about Workato text messaging

Workato SMS integration allows users to send and receive text messages directly within automated workflows. By connecting with a messaging platform like Sinch Engage, you can create a seamless customer journey across channels while saving time and boosting ROI on customer engagement.

To enable Workato text messaging, connect your SMS provider via Workato’s recipe builder. Add actions like “Send SMS” or “Trigger SMS on form submission” using simple drag-and-drop steps.

Yes. This Workato SMS automation by Sinch Engage lets you send real-time text alerts, reminders, and promotional messages based on triggers like CRM updates, form fills, or support tickets.

Yes—when you use Sinch Engage’s SMS integration in Workato, texting compliance is taken care of for you. We support 10DLC, TCPA, and GDPR compliance through opt-in management and message routing controls.

Workato text messaging boosts workflow efficiency by automating SMS triggers for sales follow-ups, support updates, and marketing campaigns—reducing manual effort and speeding up response times. We also have global experts ready 24/7 to answer any questions you have.

In addition to Workato, Sinch Engage has powerful, easy-to-use integrations with your favorite CRM, ERP, and Ecommerce platforms like HubSpot, Salesforce, NetSuite, Zoho CRM, Zapier, Shopify, WooCommerce, BigCommerce, and more. Explore our integrations here.