{"id":36015,"date":"2024-08-01T07:01:34","date_gmt":"2024-08-01T07:01:34","guid":{"rendered":"https:\/\/sinchcomdev.local\/podcast\/experiencias-personalizadas-banco-bv-inova-no-whatsapp\/"},"modified":"2026-04-07T11:15:37","modified_gmt":"2026-04-07T11:15:37","slug":"experiencias-personalizadas-banco-bv-inova-no-whatsapp","status":"publish","type":"podcast","link":"https:\/\/sinch.com\/pt\/podcast\/experiencias-personalizadas-banco-bv-inova-no-whatsapp\/","title":{"rendered":"Experi\u00eancias personalizadas: Banco BV inova no WhatsApp"},"content":{"rendered":"\r\n    <section data-content-type=\"component\" class=\"header-block section-py bg-sand\" data-theme=\"light\">\r\n        <div class=\"container header-block-container\">\r\n\r\n            \r\n            <div class=\"row align-items-center\">\r\n                <div class=\"col-12 order-2 col-md-6 col-lg-5 order-md-1\">\r\n                    <div class=\"d-flex flex-column gap-3 gap-md-4\">\r\n                        <div>\r\n                                                            <p class=\"text-uppercase section-caption text-body-color\">Podcast<\/p>\r\n                            \r\n                            <h1 class=\"text-accent m-0 p-0 h2\">\r\n                                Smart Conversations 02: Experi\u00eancias personalizadas: Banco BV inova no WhatsApp                            <\/h1>\r\n                        <\/div>\r\n\r\n                                                    <div class=\"content-body mb-0 text-body-color\"><p class=\"\">Como se destacar em um mercado financeiro t\u00e3o competitivo? Helber Alves, PO de canais de atendimento no Banco BV, veio bater um papo sobre experi\u00eancias personalizadas no WhatsApp.<\/p><\/div>\r\n                        \r\n                        \r\n                        \r\n                                            <\/div>\r\n                <\/div>\r\n\r\n                                    <div class=\"col-12 order-1 col-md-6 col-lg-7 mb-5 mb-md-0 order-md-2 ps-md-7 ps-lg-10 text-md-end\">\r\n\r\n                        \r\n                                                    \r\n                                \r\n\t                    <div class=\"iframe-responsive-container lazy-video rounded-lg overflow-hidden  \">\r\n                <a href=\"https:\/\/www.youtube.com\/watch?v=5lw3nbGSzWo\" class=\"lazy-video-link\" data-lazy-video=\"5lw3nbGSzWo\" target=\"_blank\" rel=\"nofollow\" role=\"button\" data-source=\"youtube\" data-language=\"pt\" data-thumb=\"https:\/\/img.youtube.com\/vi\/5lw3nbGSzWo\/maxresdefault.jpg\" title=\"Sinch Video\">\r\n                    <div class=\"btn btn-light btn-light-social btn-play btn-play-circle\">\r\n                                                    <svg aria-hidden=\"true\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/play.svg\"><\/svg>\r\n                                            <\/div>\r\n                    <img decoding=\"async\"  src=\"https:\/\/img.youtube.com\/vi\/5lw3nbGSzWo\/maxresdefault.jpg\" alt=\"Experi\u00eancias personalizadas: Banco BV inova no WhatsApp\">\r\n                <\/a>\r\n            <\/div>\r\n\r\n            \r\n                        <script type=\"application\/ld+json\">\r\n            {\n    \"@context\": \"http:\/\/schema.org\",\n    \"@type\": \"VideoObject\",\n    \"@id\": \"https:\/\/www.youtube.com\/watch?v=5lw3nbGSzWo#VideoObject\",\n    \"thumbnailUrl\": \"https:\/\/img.youtube.com\/vi\/5lw3nbGSzWo\/maxresdefault.jpg\",\n    \"embedUrl\": \"https:\/\/www.youtube.com\/embed\/5lw3nbGSzWo\",\n    \"contentUrl\": \"https:\/\/www.youtube.com\/watch?v=5lw3nbGSzWo\",\n    \"name\": \"Experi\\u00eancias personalizadas: Banco BV inova no WhatsApp\",\n    \"description\": \"Como se destacar em um mercado financeiro t\\u00e3o competitivo? Helber Alves, Product Owner de canais de atendimento no Banco BV, veio bater um papo com os nossos especialistas sobre experi\\u00eancias personalizadas no WhatsApp.\",\n    \"uploadDate\": \"2023-06-29T20:44:49+00:00\",\n    \"duration\": \"PT35M44S\"\n}        <\/script>\r\n        \r\n\t\r\n\r\n                                                    \r\n                    <\/div>\r\n                \r\n            <\/div>\r\n        <\/div>\r\n\r\n        \r\n        \r\n        \r\n    <\/section>\r\n\n\n\r\n    <section data-content-type=\"component\" class=\"section section-py\" id=\"podcast-content-section\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row\">\r\n                <div class=\"col-12 col-lg-3 mb-6 mb-md-7\">\r\n                    <p class=\"fs-xs fw-bold text-accent\">Compartilhar no<\/p>\r\n<div class=\"share-icons d-flex flex-wrap gap-3\">\r\n            <a class=\"btn btn-lg btn-light btn-icon btn-icon-lg btn-light-social\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/sinch.com\/pt\/podcast\/experiencias-personalizadas-banco-bv-inova-no-whatsapp\/\" target=\"_blank\" rel=\"external\">\r\n            <svg role=\"img\" width=\"32\" height=\"32\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/linkedin.svg\">\r\n                <title>\r\n                    Compartilhar LinkedIn                <\/title>\r\n            <\/svg>\r\n        <\/a>\r\n            <a class=\"btn btn-lg btn-light btn-icon btn-icon-lg btn-light-social\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/sinch.com\/pt\/podcast\/experiencias-personalizadas-banco-bv-inova-no-whatsapp\/\" target=\"_blank\" rel=\"external\">\r\n            <svg role=\"img\" width=\"32\" height=\"32\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/facebook.svg\">\r\n                <title>\r\n                    Compartilhar Facebook                <\/title>\r\n            <\/svg>\r\n        <\/a>\r\n            <a class=\"btn btn-lg btn-light btn-icon btn-icon-lg btn-light-social\" href=\"https:\/\/twitter.com\/intent\/tweet?text=https:\/\/sinch.com\/pt\/podcast\/experiencias-personalizadas-banco-bv-inova-no-whatsapp\/\" target=\"_blank\" rel=\"external\">\r\n            <svg role=\"img\" width=\"32\" height=\"32\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/x.svg\">\r\n                <title>\r\n                    Compartilhar X                <\/title>\r\n            <\/svg>\r\n        <\/a>\r\n    <\/div>                <\/div>\r\n                <div class=\"podcast-content longform-content col-12 col-lg-6\">\r\n                    <h2>Sobre esse epis\u00f3dio<\/h2>\r\n                    <p>&#8220;Se seus clientes s\u00e3o diferentes porque a sua comunica\u00e7\u00e3o \u00e9 sempre igual?<\/p>\n<p>No epis\u00f3dio de hoje, mergulhamos no mundo da inova\u00e7\u00e3o banc\u00e1ria para explorar como o banco BV est\u00e1 revolucionando a forma como consumidores se relacionam com as institui\u00e7\u00f5es financeiras, atrav\u00e9s do app de mensagens mais popular do mundo: o WhatsApp.<\/p>\n<p>Junte-se a n\u00f3s nesse bate papo com o Helber Alves, que \u00e9 Product Owner no banco BV, para descobrir como eles est\u00e3o facilitando nossa vida financeira atr\u00e1ves do canal, desde enviar 2\u00b0 via de boletos at\u00e9 financiamento de ve\u00edculos!&#8221;<\/p>\n                <\/div>\r\n            <\/div>\r\n        <\/div>\r\n    <\/section>\r\n\n\n\r\n    <section data-content-type=\"component\" id=\"block-bce032a92f0ee604d1dc14367e1b9c96\" class=\"section section-altblo section-py bg-sand\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 order-2 col-md-6 col-lg-5\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n                            <p class=\"text-uppercase section-caption text-body-color\">Host<\/p>\r\n            \r\n                            <h2 class=\"mb-0 h3\">Sylvio Barbosa, Latam Head of Marketing | Sinch<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                                                            <div class=\"content-body mb-0 text-body-color\"><p class=\"mb-0\">Al\u00e9m de Head do time de Marketing da Sinch para Am\u00e9rica Latina, Sylvio Leal \u00e9 professor de Marketing B2B h\u00e1 mais de 17 anos na Funda\u00e7\u00e3o Dom Cabral, considerada a 9\u00b0 melhor escola de neg\u00f3cios do mundo pelo Financial Times Executive Education Ranking 2022.<\/p><\/div>\r\n                            \r\n                            \r\n                            \r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 order-1 col-md-6 col-lg-7 mb-5 mb-md-0 pe-md-7 pe-lg-10\">\r\n\r\n                    <img decoding=\"async\" width=\"470\" height=\"380\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Podcast-De-reclamacoes-a-oportunidades-Estrategias-para-lidar-com-feedback-negativo-no-WhatsApp-01.png\" class=\"img-fluid\" alt=\"Imagem para Sylvio Barbosa, Latam Head of Marketing | Sinch\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Podcast-De-reclamacoes-a-oportunidades-Estrategias-para-lidar-com-feedback-negativo-no-WhatsApp-01.png 470w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Podcast-De-reclamacoes-a-oportunidades-Estrategias-para-lidar-com-feedback-negativo-no-WhatsApp-01-300x243.png 300w\" sizes=\"(max-width: 470px) 100vw, 470px\" \/>\r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section data-content-type=\"component\" id=\"block-2f3560f2bd09253b6f1fed13c0ae9cb9\" class=\"section section-altblo section-py bg-light-subtle\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 order-2 col-md-6 col-lg-5 order-md-1\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n                            <p class=\"text-uppercase section-caption text-body-color\">Host<\/p>\r\n            \r\n                            <h2 class=\"mb-0 h3\">Gabriel Nardelli Regional Marketing Manager | Sinch Engage<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                                                            <div class=\"content-body mb-0 text-body-color\"><p class=\"mb-0\">Com 8 anos de experi\u00eancia em marketing e ag\u00eancias de comunica\u00e7\u00e3o, j\u00e1 coordenou equipes de comunica\u00e7\u00e3o e tecnologia, participou de projetos de educa\u00e7\u00e3o e tecnologia para impacto social e atualmente ajuda empresas a se conectarem com seus clientes usando os canais Whatsapp e Instagram na nova Era Conversacional.<\/p><\/div>\r\n                            \r\n                            \r\n                            \r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 order-1 col-md-6 col-lg-7 mb-5 mb-md-0 order-md-2 ps-md-7 ps-lg-10 text-md-end\">\r\n\r\n                    <img decoding=\"async\" width=\"470\" height=\"380\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Podcast-Do-SMS-ao-WhatsApp-Como-Magalu-evoluiu-a-jornada-de-compra-do-seu-consumidor-02.png\" class=\"img-fluid\" alt=\"Imagem para Gabriel Nardelli Regional Marketing Manager | Sinch Engage\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Podcast-Do-SMS-ao-WhatsApp-Como-Magalu-evoluiu-a-jornada-de-compra-do-seu-consumidor-02.png 470w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Podcast-Do-SMS-ao-WhatsApp-Como-Magalu-evoluiu-a-jornada-de-compra-do-seu-consumidor-02-300x243.png 300w\" sizes=\"(max-width: 470px) 100vw, 470px\" \/>\r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section data-content-type=\"component\" id=\"block-7835dfe0f5f813c506ccd2be429fbd1c\" class=\"section section-altblo section-py bg-body\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 order-2 col-md-6 col-lg-5\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n                            <p class=\"text-uppercase section-caption text-body-color\">Convidado<\/p>\r\n            \r\n                            <h2 class=\"mb-0 h3\">Helber Alves, Product Owner | Banco BV<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                                                            <div class=\"content-body mb-0 text-body-color\"><p class=\"mb-0\">Com mais de 6 anos de experi\u00eancia trabalhando como Product Owner, Helber Alves j\u00e1 passou por empresas como GOL, Ita\u00fa e atualmente no banco BV \u00e9 respons\u00e1vel pelo lan\u00e7amento e manuten\u00e7\u00e3o de canais de autosservi\u00e7os para clientes como o WhatsApp.<\/p><\/div>\r\n                            \r\n                            \r\n                            \r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 order-1 col-md-6 col-lg-7 mb-5 mb-md-0 pe-md-7 pe-lg-10\">\r\n\r\n                    <img decoding=\"async\" width=\"470\" height=\"380\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Podcast-Experiencias-personalizadas-Banco-BV-inova-no-WhatsApp-01.png\" class=\"img-fluid\" alt=\"Imagem para Helber Alves, Product Owner | Banco BV\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Podcast-Experiencias-personalizadas-Banco-BV-inova-no-WhatsApp-01.png 470w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Podcast-Experiencias-personalizadas-Banco-BV-inova-no-WhatsApp-01-300x243.png 300w\" sizes=\"(max-width: 470px) 100vw, 470px\" \/>\r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section data-content-type=\"component\" id=\"block-a6c925ae44dae3de2b49d11b1ee21d2b\" class=\"section section-altblo section-py bg-light-subtle\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 col-md-9\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n            \r\n                            <h2 class=\"mb-0 h3\">Principais Insights<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                            \r\n                            \r\n                                                                <div class=\"accordion accordion-widget d-flex flex-column gap-3 m-0\" id=\"accordion-block-a6c925ae44dae3de2b49d11b1ee21d2b\">\r\n                                                                                    <div class=\"accordion-item rounded\">\r\n                                                <div class=\"accordion-header\">\r\n                                                    <button\r\n                                                        id=\"heading-block-a6c925ae44dae3de2b49d11b1ee21d2b-1\"\r\n                                                        type=\"button\"\r\n                                                        class=\"accordion-button py-2 px-3 py-md-3 px-md-4\"\r\n                                                        data-counter=\"1\"\r\n                                                        data-bs-target=\"#collapse-block-a6c925ae44dae3de2b49d11b1ee21d2b-1\"\r\n                                                        data-bs-toggle=\"collapse\"\r\n                                                        aria-expanded=\"true\"\r\n                                                        aria-controls=\"collapse-block-a6c925ae44dae3de2b49d11b1ee21d2b-1\">\r\n                                                        <span class=\"h6 mb-0\">Warm-up Sinch<\/span>\r\n                                                    <\/button>\r\n                                                <\/div>\r\n                                                <div\r\n                                                    id=\"collapse-block-a6c925ae44dae3de2b49d11b1ee21d2b-1\"\r\n                                                    class=\"accordion-collapse collapse show\"\r\n                                                    aria-labelledby=\"heading-block-a6c925ae44dae3de2b49d11b1ee21d2b-1\"\r\n                                                    data-bs-parent=\"#accordion-block-a6c925ae44dae3de2b49d11b1ee21d2b\">\r\n\r\n                                                    <div class=\"accordion-body px-3 px-md-4 pb-3 pb-md-4\">\r\n                                                                                                                    <div class=\"content-body mb-0\"><p class=\"mb-0\">Com o processo de warm-up da Sinch conseguimos atingir toda a nossa base de dados em poucos dias, facilitando o uso frequente da plataforma por parte do BV e nos ajudando a criar esse contato com toda nossa base de clientes.<\/p><\/div>\r\n                                                        \r\n                                                                                                            <\/div>\r\n                                                <\/div>\r\n                                            <\/div>\r\n                                                                                    <div class=\"accordion-item rounded\">\r\n                                                <div class=\"accordion-header\">\r\n                                                    <button\r\n                                                        id=\"heading-block-a6c925ae44dae3de2b49d11b1ee21d2b-2\"\r\n                                                        type=\"button\"\r\n                                                        class=\"accordion-button py-2 px-3 py-md-3 px-md-4 collapsed\"\r\n                                                        data-counter=\"2\"\r\n                                                        data-bs-target=\"#collapse-block-a6c925ae44dae3de2b49d11b1ee21d2b-2\"\r\n                                                        data-bs-toggle=\"collapse\"\r\n                                                        aria-expanded=\"false\"\r\n                                                        aria-controls=\"collapse-block-a6c925ae44dae3de2b49d11b1ee21d2b-2\">\r\n                                                        <span class=\"h6 mb-0\">V\u00eddeos personalizados aumentou o engajamento do nosso cliente<\/span>\r\n                                                    <\/button>\r\n                                                <\/div>\r\n                                                <div\r\n                                                    id=\"collapse-block-a6c925ae44dae3de2b49d11b1ee21d2b-2\"\r\n                                                    class=\"accordion-collapse collapse\"\r\n                                                    aria-labelledby=\"heading-block-a6c925ae44dae3de2b49d11b1ee21d2b-2\"\r\n                                                    data-bs-parent=\"#accordion-block-a6c925ae44dae3de2b49d11b1ee21d2b\">\r\n\r\n                                                    <div class=\"accordion-body px-3 px-md-4 pb-3 pb-md-4\">\r\n                                                                                                                    <div class=\"content-body mb-0\"><p class=\"mb-0\">Somos um dos primeiros parceiros da Sinch a testar a solu\u00e7\u00e3o de v\u00eddeos personalizados, com os v\u00eddeos personalizados conseguimos inserir vari\u00e1veis dos clientes gerando um conte\u00fado de v\u00eddeo para nosso onboarding com informa\u00e7\u00f5es espec\u00edficas do que cada cliente contratou.<\/p><\/div>\r\n                                                        \r\n                                                                                                            <\/div>\r\n                                                <\/div>\r\n                                            <\/div>\r\n                                                                                    <div class=\"accordion-item rounded\">\r\n                                                <div class=\"accordion-header\">\r\n                                                    <button\r\n                                                        id=\"heading-block-a6c925ae44dae3de2b49d11b1ee21d2b-3\"\r\n                                                        type=\"button\"\r\n                                                        class=\"accordion-button py-2 px-3 py-md-3 px-md-4 collapsed\"\r\n                                                        data-counter=\"3\"\r\n                                                        data-bs-target=\"#collapse-block-a6c925ae44dae3de2b49d11b1ee21d2b-3\"\r\n                                                        data-bs-toggle=\"collapse\"\r\n                                                        aria-expanded=\"false\"\r\n                                                        aria-controls=\"collapse-block-a6c925ae44dae3de2b49d11b1ee21d2b-3\">\r\n                                                        <span class=\"h6 mb-0\">Tempo de atendimento reduzido<\/span>\r\n                                                    <\/button>\r\n                                                <\/div>\r\n                                                <div\r\n                                                    id=\"collapse-block-a6c925ae44dae3de2b49d11b1ee21d2b-3\"\r\n                                                    class=\"accordion-collapse collapse\"\r\n                                                    aria-labelledby=\"heading-block-a6c925ae44dae3de2b49d11b1ee21d2b-3\"\r\n                                                    data-bs-parent=\"#accordion-block-a6c925ae44dae3de2b49d11b1ee21d2b\">\r\n\r\n                                                    <div class=\"accordion-body px-3 px-md-4 pb-3 pb-md-4\">\r\n                                                                                                                    <div class=\"content-body mb-0\"><p class=\"mb-0\">Reduzimos o tempo de atendimento ao nosso cliente, antes todo o processo de ele passar por uma URA ou at\u00e9 mesmo tentar um atendimento via e-mail gerava alguns travamentos em nossas rotinas, hoje conseguimos reduzir esse tempo de atendimento para poucos minutos em um canal que eles j\u00e1 conhecem.<\/p><\/div>\r\n                                                        \r\n                                                                                                            <\/div>\r\n                                                <\/div>\r\n                                            <\/div>\r\n                                                                            <\/div>\r\n                                                            \r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 d-none\">\r\n\r\n                    \r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section data-content-type=\"component\" id=\"block-bafc7428c66255dd5ea13f77de6b36f0\" class=\"section section-altblo section-py bg-body\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 col-md-9\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n            \r\n                            <h2 class=\"mb-0 h3\">Highlights do epis\u00f3dio<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                            \r\n                            \r\n                            \r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 d-none\">\r\n\r\n                    \r\n                <\/div>\r\n            <\/div>\r\n\r\n                            <div class=\" mt-6 mt-md-7 mt-lg-9\">\r\n                    \n\r\n    \r\n        <div class=\"row cards gy-6 gy-md-7 gy-lg-9 gx-lg-5 \">\r\n            \r\n                <div class=\"col-12 col-md-4 col-lg-4\">\r\n                                        <div class=\"card h-100 bg-transparent d-flex flex-column card-no-paddings\">\r\n                                                    <div class=\"card-body d-flex flex-column gap-3 gap-md-4 \">\r\n                        <div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h6\"\r\n                                                                >\r\n                                Autosservi\u00e7o como caminho para uma independ\u00eancia do cliente                            <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\"\r\n                                                                        >\r\n                                    &#8220;Hoje um dos nossos objetivos \u00e9 prover ao nosso cliente o autosservi\u00e7o, dando autonomia no nosso canal para ele usar de acordo a sua vontade, com o WhatsApp conseguimos dar esse espa\u00e7o de uso para eles&#8221;.                                <\/div>\r\n                                                                                <\/div>\r\n                                                                    <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n            \r\n                <div class=\"col-12 col-md-4 col-lg-4\">\r\n                                        <div class=\"card h-100 bg-transparent d-flex flex-column card-no-paddings\">\r\n                                                    <div class=\"card-body d-flex flex-column gap-3 gap-md-4 \">\r\n                        <div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h6\"\r\n                                                                >\r\n                                Tagueamento \u00e9 a chave do sucesso                            <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\"\r\n                                                                        >\r\n                                    &#8220;Conseguimos implementar o tagueamento em todas as nossas campanhas no canal, assim conseguimos medir e identificar em tempo real se existe algum problema no fluxo, toda e qualquer altera\u00e7\u00e3o no fluxo atual j\u00e1 conseguimos ver melhoras no dia seguinte.&#8221;                                <\/div>\r\n                                                                                <\/div>\r\n                                                                    <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n            \r\n                <div class=\"col-12 col-md-4 col-lg-4\">\r\n                                        <div class=\"card h-100 bg-transparent d-flex flex-column card-no-paddings\">\r\n                                                    <div class=\"card-body d-flex flex-column gap-3 gap-md-4 \">\r\n                        <div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h6\"\r\n                                                                >\r\n                                N\u00f3s n\u00e3o brincamos com a seguran\u00e7a do nosso cliente                            <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\"\r\n                                                                        >\r\n                                    Fizemos uma pesquisa com nossos clientes perguntando o que eles queria do WhatsApp do Banco BV, e a maioria das respostas foram sobre seguran\u00e7a, hoje n\u00f3s nos comunicamos com nossos clientes utilizando um n\u00famero verificado pela Meta e todos os dados sens\u00edveis s\u00e3o mascarados e criptografados pela Meta e a Sinch.                                <\/div>\r\n                                                                                <\/div>\r\n                                                                    <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n                    <\/div>\r\n\n\r\n                <\/div>\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n","protected":false},"featured_media":64260,"parent":0,"template":"","class_list":["post-36015","podcast","type-podcast","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Experi\u00eancias personalizadas: Banco BV inova no WhatsApp<\/title>\n<meta name=\"description\" content=\"Descubra como o Banco BV inova no WhatsApp! 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