{"id":196553,"date":"2026-07-04T03:15:30","date_gmt":"2026-07-04T03:15:30","guid":{"rendered":"https:\/\/sinch.com\/engage\/resources\/uncategorized\/lei-de-sms-do-texas-sb-140-novos-requisitos\/"},"modified":"2026-07-04T03:15:30","modified_gmt":"2026-07-04T03:15:30","slug":"lei-de-sms-do-texas-sb-140-novos-requisitos","status":"publish","type":"engage_resources","link":"https:\/\/sinch.com\/pt\/engage\/resources\/sms-compliance\/lei-de-sms-do-texas-sb-140-novos-requisitos\/","title":{"rendered":"Nova lei de SMS do Texas (SB 140) afeta todas as mensagens recebidas no Texas"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A partir de 1\u00ba de setembro de 2025, as empresas que enviam mensagens de texto de ou para o Texas devem cumprir com novos regulamentos importantes. Essas altera\u00e7\u00f5es podem se aplicar \u00e0 sua empresa, independentemente de onde voc\u00ea esteja sediado \u2014 quer esteja nos Estados Unidos ou em qualquer outro lugar do mundo.<br><br>Abaixo est\u00e1 um resumo de alto n\u00edvel sobre a lei de envio de mensagens de texto do Texas, quais a\u00e7\u00f5es voc\u00ea pode precisar tomar e onde encontrar mais recursos.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Contexto <\/strong>\u00a0<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O Texas j\u00e1 aplica regulamentos relacionados \u00e0 TCPA e, ao alterar esta lei (tamb\u00e9m conhecida como Mini-TCPA), o estado agora est\u00e1 expandindo a defini\u00e7\u00e3o de &#8220;comunica\u00e7\u00f5es telef\u00f4nicas&#8221; para abranger mensagens de texto\u2014SMS, MMS e RCS. \u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Essas mudan\u00e7as trazem responsabilidades significativas de compliance, e riscos, para empresas que se envolvem em marketing por mensagem de texto com destinat\u00e1rios de mensagens de texto no Texas. \u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udc49 <strong><a href=\"https:\/\/www.sos.state.tx.us\/statdoc\/faqs3400.shtml\" target=\"_blank\" rel=\"noreferrer noopener\">Saiba mais e registre-se no site da Secretaria de Estado do Texas<\/a> <\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Principais Mudan\u00e7as <\/strong>\u00a0<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">A &#8220;Solicita\u00e7\u00e3o telef\u00f4nica&#8221; agora inclui o envio de mensagens de texto\u00a0<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Os  <a href=\"https:\/\/statutes.capitol.texas.gov\/Docs\/BC\/htm\/BC.304.htm#304\">regulamentos de telemarketing do Texas<\/a>  anteriores abordavam chamadas telef\u00f4nicas, mas com esta atualiza\u00e7\u00e3o, a lei tamb\u00e9m abrange mensagens de texto, gr\u00e1ficas e de imagem, o que inclui comunica\u00e7\u00f5es enviadas via SMS, MMS e RCS.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Portanto, se voc\u00ea atualmente envia (ou planeja enviar) qualquer um desses tipos de mensagens para destinat\u00e1rios no Texas, os requisitos e restri\u00e7\u00f5es da Mini-TCPA do Texas se aplicam a voc\u00ea. Estes incluem, sem limita\u00e7\u00e3o, restri\u00e7\u00f5es e requisitos de &#8220;Hor\u00e1rios de Sil\u00eancio&#8221;, e as empresas qualificadas devem  <a href=\"https:\/\/www.sos.state.tx.us\/statdoc\/faqs3400.shtml\">registrar-se na Secretaria de Estado do Texas<\/a>, pagar uma taxa anual de US$ 200 e enviar um dep\u00f3sito de seguran\u00e7a de US$ 10.000.<br><br>Observe que algumas empresas e casos de uso se enquadram em  <a href=\"https:\/\/statutes.capitol.texas.gov\/SOTWDocs\/BC\/htm\/BC.302.htm\">categorias isentas<\/a>. Voc\u00ea deve avaliar a sua situa\u00e7\u00e3o para determinar se o seu caso \u00e9 isento.   \u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Recursos adicionais:<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udc49 <strong><a href=\"https:\/\/www.sos.state.tx.us\/statdoc\/faqs3400.shtml\" target=\"_blank\" rel=\"noreferrer noopener\">Saiba mais e registre-se no site da Secretaria de Estado do Texas<\/a> <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Observe que o n\u00e3o cumprimento da Mini-TCPA do Texas pode resultar em multas de <strong>at\u00e9 US$ 5.000 por viola\u00e7\u00e3o<\/strong>. Al\u00e9m disso, os cidad\u00e3os agora t\u00eam o direito de entrar com a\u00e7\u00f5es judiciais contra empresas n\u00e3o conformes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Como a Sinch ajuda sua empresa com o compliance<\/strong>\u00a0<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A Sinch fornece ferramentas que podem ajudar em seus esfor\u00e7os de compliance, como o gerenciamento de consentimentos e a manuten\u00e7\u00e3o de logs detalhados de compliance (que voc\u00ea pode usar para provar que sua empresa est\u00e1 em conformidade). Nossa equipe est\u00e1 dispon\u00edvel para fornecer a voc\u00ea informa\u00e7\u00f5es sobre os recursos e funcionalidades dos nossos servi\u00e7os de envio de mensagens. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Isen\u00e7\u00e3o de responsabilidade: Este conte\u00fado tem fins apenas educacionais e n\u00e3o constitui aconselhamento jur\u00eddico. <\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se tiver d\u00favidas sobre a nova lei do Texas, consulte seus consultores regulat\u00f3rios ou de compliance. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"author":39,"featured_media":170905,"template":"","meta":{"_acf_changed":false},"engage_resources_category":[675],"class_list":["post-196553","engage_resources","type-engage_resources","status-publish","has-post-thumbnail","hentry","engage_resources_category-sms-compliance"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nova Lei de Compliance de SMS do Texas em Vigor em Set de 2025 - Sinch<\/title>\n<meta name=\"description\" content=\"A partir de 1\u00ba de set. de 2025, o Texas expande sua Mini-TCPA para incluir SMS, MMS e RCS. 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