{"id":187660,"date":"2026-06-02T15:28:12","date_gmt":"2026-06-02T15:28:12","guid":{"rendered":"https:\/\/sinch.com\/email-api\/customer-stories\/newsleopard-2\/"},"modified":"2026-06-02T15:28:43","modified_gmt":"2026-06-02T15:28:43","slug":"newsleopard","status":"publish","type":"ea_cust_stories","link":"https:\/\/sinch.com\/pt\/email-api\/customer-stories\/newsleopard\/","title":{"rendered":"Como a NewsLeopard impulsiona o e-mail marketing confi\u00e1vel e escal\u00e1vel para mais de 15.000 empresas"},"content":{"rendered":"\n<p>NewsLeopard, a Taiwan-based email marketing platform,\u00a0makes\u00a0digital campaigns simple and effective for small and mid-sized businesses. Since\u00a0its\u00a0launch over a decade ago, the company has empowered thousands of marketers to reach their audiences through email, SMS, and landing pages, all from\u00a0an\u00a0intuitive platform.\u00a0<\/p>\n\n<p>Today, the company supports over 15,000 customers and sends hundreds of millions of emails\u00a0each\u00a0year. Its infrastructure can deliver over 10,000 emails per minute while\u00a0maintaining\u00a099% system reliability, setting it apart as one of Taiwan\u2019s leading providers in the email marketing space.\u00a0<\/p>\n\t<div class=\"custom-video\">\r\n\t\t\t\t\t                    <div class=\"iframe-responsive-container lazy-video rounded-lg overflow-hidden \">\r\n                <a href=\"https:\/\/www.youtube.com\/watch?v=XpTCZjRQ0vc\" class=\"lazy-video-link\" data-lazy-video=\"XpTCZjRQ0vc\" target=\"_blank\" rel=\"nofollow\" role=\"button\" data-source=\"youtube\" data-language=\"pt\" data-thumb=\"https:\/\/img.youtube.com\/vi\/XpTCZjRQ0vc\/maxresdefault.jpg\" title=\"Sinch Video\">\r\n                    <div class=\"btn btn-light btn-light-social btn-play btn-play-circle\">\r\n                                                    <svg aria-hidden=\"true\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/play.svg\"><\/svg>\r\n                                            <\/div>\r\n                    <img decoding=\"async\"  src=\"https:\/\/img.youtube.com\/vi\/XpTCZjRQ0vc\/maxresdefault.jpg\" alt=\"How NewsLeopard powers reliable email marketing for 15K+ businesses\">\r\n                <\/a>\r\n            <\/div>\r\n                        <script type=\"application\/ld+json\">\r\n            {\n    \"@context\": \"http:\/\/schema.org\",\n    \"@type\": \"VideoObject\",\n    \"@id\": \"https:\/\/www.youtube.com\/watch?v=XpTCZjRQ0vc#VideoObject\",\n    \"thumbnailUrl\": \"https:\/\/img.youtube.com\/vi\/XpTCZjRQ0vc\/maxresdefault.jpg\",\n    \"embedUrl\": \"https:\/\/www.youtube.com\/embed\/XpTCZjRQ0vc\",\n    \"contentUrl\": \"https:\/\/www.youtube.com\/watch?v=XpTCZjRQ0vc\",\n    \"name\": \"How NewsLeopard powers reliable email marketing for 15K+ businesses\",\n    \"description\": \"From Day 1, NewsLeopard has used Sinch Mailgun to provide powerful, reliable email marketing services to their customers. The company's CEO, C.T. Yeh, said that partnering with Sinch allowed them to focus on product innovation instead of worrying about email infrastructure. \\n\\n\\\"Sinch understands our unique needs as a Taiwan-based company and has been proactive with guidance and support,\\\" C.T. said.\\n\\nThis solid partnership means that NewsLeopard can deliver millions of emails each year for small- and medium-sized businesses. And maintaining this email volume and high deliverability rates helps NewsLeopard grow alongside their customers.\\n\\nLearn more about Sinch Mailgun's email APIs: https:\/\/sinch.com\/products\/mailgun-send\/\\n\\nSubscribe to \\u202a@WeAreSinch\\u202c and follow us on LinkedIn (https:\/\/www.linkedin.com\/company\/sinch) for more communications strategy inspiration.\",\n    \"uploadDate\": \"2025-12-01T16:05:16+00:00\",\n    \"duration\": \"PT3M57S\"\n}        <\/script>\r\n        \t\t\r\n\t\t\t<\/div>\r\n\r\n\t\r\n\n<p>\u201cOur no-code, drag-and-drop tools, and virtual automation make it easy for non-technical marketers to do everything from collecting leads, to sending campaigns, to tracking results,\u201d said C.T. Yeh, CEO of\u00a0NewsLeopard. \u201cAnd with reliable email infrastructure and\u00a0strong deliverability practices working behind the scenes, the whole experience is fast, smooth, and easy for any team to use.\u201d\u00a0<\/p>\n\n<p>Their success with email marketing is all thanks to a partnership they made before their platform even launched.\u00a0<\/p>\n\n<h2 class=\"wp-block-heading\">Building speed, scalability, and reliability<\/h2>\n\n<p>NewsLeopard\u2019s\u00a0launch came with some serious pressure.\u00a0<\/p>\n\n<p>As a fledgling enterprise, they faced several challenges.\u00a0Time to market was critical. To get a professional email marketing platform into their customers\u2019\u00a0hands\u00a0in a timely manner, they\u00a0couldn\u2019t\u00a0spend months building complex infrastructure from scratch.\u00a0\u00a0<\/p>\n\n<p>Speed\u00a0wasn\u2019t\u00a0their only constraint \u2013 limited resources meant every dollar had to\u00a0count,\u00a0making\u00a0cost efficiency critical for a growing startup. And once they were up and running, scalability was just as important. The team needed to build for\u00a0growth\u00a0without compromising the deliverability they promised their customers.\u00a0<\/p>\n\n<p>From day one, they knew the best solution was Sinch\u00a0Mailgun\u00a0for a proven, scalable email foundation.\u00a0Mailgun\u2019s\u00a0APIs gave\u00a0NewsLeopard\u00a0the performance and control it needed right away.\u00a0\u00a0<\/p>\n\n<p>\u201cDedicated IPs\u00a0and\u00a0reputation management\u00a0give us full control over how we send emails and proactive monitoring\u00a0via webhooks, so we get\u00a0an\u00a0alert right away,\u201d\u00a0C.T. shared.\u00a0<\/p>\n\n<p>Mailgun\u2019s\u00a0email reputation\u00a0services\u00a0also\u00a0helps\u00a0them keep lists clean and bounce rates low, which protects their sender reputation and improves ROI for their customers.\u00a0<\/p>\n\n<h2 class=\"wp-block-heading\">Results that drive long-term growth<\/h2>\n\n<p>The right technical foundation helped\u00a0NewsLeopard\u00a0move fast and grow sustainably.\u00a0They\u00a0couldn\u2019t\u00a0afford to make mistakes at the start.\u00a0\u00a0<\/p>\n\n<p>C.T. explained, \u201cIf we moved too slowly, we would miss the market window. If deliverability\u00a0was\u00a0late, our clients&#8217; campaigns\u00a0wouldn&#8217;t\u00a0land,\u00a0and they\u00a0wouldn&#8217;t\u00a0stick around. If we\u00a0couldn&#8217;t\u00a0handle volume, we\u00a0couldn&#8217;t\u00a0onboard more clients, which\u00a0cut\u00a0our growth.\u00a0So,\u00a0choosing the right tech partner was critical, and we got the code right from the start.\u201d\u00a0<\/p>\n\n<p>Working with\u00a0Sinch\u00a0Mailgun\u00a0proved to be\u00a0an early\u00a0decision\u00a0that paid off. One of Taiwan\u2019s largest retailers now\u00a0sends\u00a0more than 100 million emails per year through\u00a0NewsLeopard\u2019s\u00a0platform. Across\u00a0all their customers, the company now delivers over 30 million emails every month, with a 99% delivery success rate.<\/p>\n\n<h2 class=\"wp-block-heading\">A partnership that scales with success<\/h2>\n\n<p>What began as a search for the right email infrastructure has grown into a trusted partnership.\u00a0<\/p>\n\n<p>\u201cWhen we needed to scale, it just worked,\u201d C.T. said.\u00a0\u201cMailgun\u00a0helps us focus on product innovation instead of worrying about email infrastructure\u2026[Sinch]\u00a0understands\u00a0our unique needs as a Taiwan-based company and\u00a0has\u00a0been proactive with guidance and support.\u201d\u00a0<\/p>\n\n<p>With Sinch powering the technical backbone,\u00a0NewsLeopard\u00a0can focus on what it does best \u2014 helping businesses communicate, connect, and grow through better email marketing.\u00a0<\/p>\n","protected":false},"featured_media":173675,"template":"","meta":{"_acf_changed":false},"class_list":["post-187660","ea_cust_stories","type-ea_cust_stories","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Como a NewsLeopard impulsiona o e-mail marketing confi\u00e1vel e escal\u00e1vel para mais de 15.000 empresas - Sinch<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sinch.com\/pt\/email-api\/customer-stories\/newsleopard\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Como a NewsLeopard impulsiona o e-mail marketing confi\u00e1vel e escal\u00e1vel para mais de 15.000 empresas - Sinch\" \/>\n<meta property=\"og:description\" content=\"NewsLeopard, a Taiwan-based email marketing platform,\u00a0makes\u00a0digital campaigns simple and effective for small and mid-sized businesses. 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