{"id":36397,"date":"2022-08-24T06:57:00","date_gmt":"2022-08-24T06:57:00","guid":{"rendered":"https:\/\/sinchcomdev.local\/blog\/sms-marketing-15-mensagens-para-ativar-e-conquistar-leads-na-black-friday\/"},"modified":"2025-02-27T12:52:13","modified_gmt":"2025-02-27T12:52:13","slug":"sms-marketing-15-mensagens-para-ativar-e-conquistar-leads-na-black-friday","status":"publish","type":"blog","link":"https:\/\/sinch.com\/pt\/blog\/sms-marketing-15-mensagens-para-ativar-e-conquistar-leads-na-black-friday\/","title":{"rendered":"SMS Marketing: 15 mensagens para ativar e conquistar leads na Black Friday"},"content":{"rendered":"\n

Entenda como utilizar o SMS Marketing na sua estrat\u00e9gia de Black Friday para gerar<\/strong>mais leads em suas campanhas.<\/strong><\/p>\n\n\n\n

A Black Friday \u00e9 uma das datas mais esperadas pelos consumidores brasileiros. \u00c9 nessa ocasi\u00e3o que as lojas e com\u00e9rcios eletr\u00f4nicos fazem grandes promo\u00e7\u00f5es e os clientes aproveitam para fazer compras.<\/p>\n\n\n\n

J\u00e1 para as empresas, a Black Friday \u00e9 uma \u00f3tima oportunidade para conquistar novos clientes e aumentar as vendas. E uma das maneiras de fazer isso \u00e9 utilizando o SMS marketing.<\/p>\n\n\n\n

O SMS marketing \u00e9 uma estrat\u00e9gia de marketing direto que utiliza a mensagem de texto para enviar ofertas, promo\u00e7\u00f5es, cupons e, at\u00e9 mesmo, pesquisas de satisfa\u00e7\u00e3o para os clientes.<\/p>\n\n\n\n

Neste artigo, vamos mostrar como utilizar o SMS para ativar e conquistar leads na Black Friday. Acompanhe o texto e descubra!<\/p>\n\n\n\n

Black Friday em n\u00fameros<\/h2>\n\n\n\n

Falando em n\u00fameros, a NielsenIQ<\/a> Ebit<\/a> apontou que, s\u00f3 no ano passado, os e-commerces brasileiros venderam um total de R$ 4,2 bilh\u00f5es entre a quinta e a sexta-feira da Black Friday, representando um crescimento de 5% em rela\u00e7\u00e3o a 2020.<\/p>\n\n\n\n

Mesmo com esta taxa positiva, o volume de pedidos diminuiu 9%, quando comparado ao per\u00edodo anterior. Entretanto, o ticket m\u00e9dio atingiu o valor de R$ 753 reais, demonstrando um aumento de 16% no poder de aquisi\u00e7\u00e3o do consumidor nesta \u00e9poca.<\/p>\n\n\n\n

Um dos motivos apontados pelas pesquisas para a redu\u00e7\u00e3o do volume de pedidos realizados durante os dias do evento \u00e9 o crescimento da campanha conhecida como \u201cEsquenta Black Friday”, ou seja, da antecipa\u00e7\u00e3o de promo\u00e7\u00f5es nos dias e semanas anteriores \u00e0 data.<\/p>\n\n\n\n

De acordo com o mesmo estudo, no per\u00edodo de 18 e 24 de novembro, o faturamento do e-commerce brasileiro cresceu 31%, em fun\u00e7\u00e3o das ofertas antecipadas. Tamb\u00e9m vale considerar que o e-commerce teve um hist\u00f3rico crescimento de 25% em vendas na Black Friday do ano de 2020, muito em fun\u00e7\u00e3o do cen\u00e1rio de isolamento social.<\/p>\n\n\n\n

Benef\u00edcios de utilizar o SMS Marketing na sua estrat\u00e9gia de campanha<\/h2>\n\n\n\n

SMS Marketing \u00e9 uma estrat\u00e9gia eficaz durante a Black Friday por v\u00e1rios motivos. Primeiro, o SMS \u00e9 um canal de marketing direto que pode ser facilmente personalizado para atender \u00e0s necessidades do cliente.<\/p>\n\n\n\n

Al\u00e9m disso, o SMS Marketing permite que as empresas enviem ofertas e descontos exclusivos para os clientes, o que aumenta as chances deles fazerem uma compra.<\/p>\n\n\n\n

Outro fator que torna o SMS Marketing eficaz \u00e9 a sua taxa de abertura, que \u00e9 geralmente muito alta.<\/p>\n\n\n\n

Por fim, o SMS Marketing tamb\u00e9m \u00e9 uma \u00f3tima maneira de estabelecer uma rela\u00e7\u00e3o com os clientes, construindo um relacionamento de longo prazo.<\/p>\n\n\n\n

15 exemplos de SMS Marketing para utilizar na Black Friday<\/strong><\/h2>\n\n\n\n

Considerando ent\u00e3o que o SMS \u00e9 uma ferramenta extremamente poderosa para ativar e conquistar leads. Veja abaixo mensagens que voc\u00ea pode enviar para ativar os leads na Black Friday:<\/p>\n\n\n\n

“Estamos com uma promo\u00e7\u00e3o especial na Black Friday. Aproveite!”<\/p>\n\n\n\n

“Venha participar da nossa Black Friday. Voc\u00ea n\u00e3o vai se arrepender.”<\/p>\n\n\n\n

“Que tal aproveitar a Black Friday para comprar o seu produto\/servi\u00e7o? Fale com a gente.”<\/p>\n\n\n\n

“A Black Friday \u00e9 uma oportunidade \u00fanica para voc\u00ea adquirir produtos\/servi\u00e7os com desconto.”<\/p>\n\n\n\n

\u201cAproveite a Black Friday para fazer compras inteligentes. Entre em contato com a gente para saber mais!\u201d<\/p>\n\n\n\n

“Estamos com uma promo\u00e7\u00e3o imperd\u00edvel na Black Friday. Saia na frente e garanta o seu produto\/servi\u00e7o!”<\/p>\n\n\n\n

“Voc\u00ea quer participar da Black Friday? Entre em contato conosco e saiba mais detalhes.”<\/p>\n\n\n\n

“A Black Friday \u00e9 a melhor oportunidade para voc\u00ea economizar e comprar produtos\/servi\u00e7os de qualidade.”<\/p>\n\n\n\n

“Para aproveitar a Black Friday, \u00e9 essencial ficar por dentro das promo\u00e7\u00f5es.”<\/p>\n\n\n\n

“A Black Friday \u00e9 uma \u00f3tima oportunidade para voc\u00ea renovar o seu estoque.”<\/p>\n\n\n\n

“Na Black Friday, os descontos s\u00e3o imperd\u00edveis. Entre em contato conosco e saiba mais.”<\/p>\n\n\n\n

“Aproveite a Black Friday para adquirir produtos\/servi\u00e7os com qualidade e excelentes pre\u00e7os.”<\/p>\n\n\n\n

“Black Friday \u00e9 sin\u00f4nimo de descontos. Entre em contato conosco e saiba mais sobre as promo\u00e7\u00f5es.”<\/p>\n\n\n\n

“Aproveite os melhores descontos na Black Friday. Entre em contato conosco e saiba mais.”<\/p>\n\n\n\n

“Na Black Friday, os descontos s\u00e3o imperd\u00edveis. Entre em contato conosco e saiba mais sobre as promo\u00e7\u00f5es.”<\/p>\n\n\n\n

A Black Friday \u00e9 uma excelente oportunidade para vender mais, e o SMS Marketing \u00e9 uma das melhores maneiras de alcan\u00e7ar esse objetivo.<\/p>\n\n\n\n

Se voc\u00ea ainda n\u00e3o utiliza esse recurso em sua estrat\u00e9gia de vendas, entre em contato com a Sinch e solicite uma demonstra\u00e7\u00e3o gratuita. Com a nossa expertise neste canal, voc\u00ea poder\u00e1 experimentar os benef\u00edcios que ele oferece, como maior proximidade com o cliente, boa taxa de abertura das mensagens e convers\u00e3o, acesso ao consumidor sem a necessidade de internet e muito mais.<\/p>\n\n\n\n

Voc\u00ea ver\u00e1 que o SMS Marketing \u00e9 uma ferramenta extremamente eficaz para aumentar suas vendas na Black Friday e em todas as outras \u00e9pocas do ano.<\/p>\n","protected":false},"author":39,"featured_media":36398,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"blog_category":[300,303],"class_list":["post-36397","blog","type-blog","status-publish","has-post-thumbnail","hentry","blog_category-produtos","blog_category-insights-pt"],"acf":[],"yoast_head":"\nSMS Marketing: 15 mensagens para Black Friday | Sinch<\/title>\n<meta name=\"description\" content=\"Ative e conquiste leads na Black Friday com 15 mensagens de SMS eficazes. 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