{"id":194402,"date":"2026-06-29T15:33:53","date_gmt":"2026-06-29T15:33:53","guid":{"rendered":"https:\/\/sinch.com\/rcs\/chapter\/envoyer-une-experience-par-message-avec-rcs\/"},"modified":"2026-08-07T07:18:30","modified_gmt":"2026-08-07T07:18:30","slug":"envoyer-une-experience-par-message-avec-rcs","status":"publish","type":"rcs-chapter","link":"https:\/\/sinch.com\/fr\/rcs\/chapter\/envoyer-une-experience-par-message-avec-rcs\/","title":{"rendered":"Envoyez une exp\u00e9rience par message avec RCS"},"content":{"rendered":"
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200%<\/div>\r\n
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increase in click rates vs. email<\/p> <\/div>\r\n <\/div>\r\n <\/div>\r\n\r\n

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500%<\/div>\r\n
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Up to 500% higher engagement rates vs. SMS*<\/p> <\/div>\r\n <\/div>\r\n <\/div>\r\n\r\n

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20%<\/div>\r\n
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click-through rates<\/p> <\/div>\r\n <\/div>\r\n <\/div>\r\n\r\n \r\n <\/div>\r\n\r\n\n\r\n <\/div>\r\n \r\n \r\n

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CX that just clicks<\/h2>

Regardless of your goal, RCS can help bring your messages to life. Businesses using RCS have seen <\/a>200% increases<\/a> in click rates compared to other channels \u2013 proof that engaging messages lead to a better customer experience. But what makes RCS marketing<\/a> so powerful? Let us give you a few examples.<\/p>

*Source: Google, 2024<\/p><\/div>\r\n\r\n <\/div>\r\n <\/div>\r\n\r\n \r\n <\/div>\r\n <\/section>\r\n\r\n

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No downloads, just conversations<\/h3>

RCS works right in your customers\u2019 native messaging apps \u2013 no downloads, no hassle. It\u2019s smooth, seamless, and makes connecting with your customers as easy as possible.<\/p><\/div>\r\n\r\n <\/div>\r\n <\/div>\r\n\r\n \r\n <\/div>\r\n <\/section>\r\n\r\n

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More than just a text<\/h3>

Pixelation? Not with RCS. You can add high-resolution images, videos, maps, and more. When visuals boost click-through rates by 52%<\/a>, why stick to plain text? Your customers will love the sharp details, and even better, they can interact with those messages in real-time.<\/p><\/div>\r\n\r\n <\/div>\r\n <\/div>\r\n\r\n \r\n <\/div>\r\n <\/section>\r\n\r\n

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Instant responses<\/h3>

Quick-reply buttons make it easy for your customers to respond with just a tap. And with AI integration, you can keep them engaged with instant, personalized conversations that fit their needs in the moment, with minimal typing required!<\/p><\/div>\r\n\r\n <\/div>\r\n <\/div>\r\n\r\n \r\n <\/div>\r\n <\/section>\r\n\r\n

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Showcase your offers<\/h3>

Carousels in RCS mean you can present multiple items or offers in a single message. This means customers can swipe through your latest and greatest, all without ever leaving their messaging app.<\/p><\/div>\r\n\r\n <\/div>\r\n <\/div>\r\n\r\n \r\n <\/div>\r\n <\/section>\r\n\r\n

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Unparalleled engagement<\/h3>

You\u2019ve heard that RCS is interactive, but what does that mean? It means your customers can act on your messages rather than just read them. From booking appointments to making purchases or signing up for events, businesses have seen RCS engagement rates<\/a> soar by up to 500%*!<\/p>

*Source: Google, 2024<\/p><\/div>\r\n\r\n <\/div>\r\n <\/div>\r\n\r\n \r\n <\/div>\r\n <\/section>\r\n\r\n

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We should probably stop calling it texting<\/h3> <\/div>\r\n \r\n <\/div>\r\n \r\n
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\r\n <\/svg>\r\n <\/div>\r\n \"RCS\r\n <\/a>\r\n <\/div>\r\n