{"id":176122,"date":"2026-01-05T10:47:58","date_gmt":"2026-01-05T10:47:58","guid":{"rendered":"https:\/\/sinch.com\/engage\/customer-stories\/ridership\/"},"modified":"2026-01-05T10:48:11","modified_gmt":"2026-01-05T10:48:11","slug":"ridership","status":"publish","type":"engage_cust_stories","link":"https:\/\/sinch.com\/fr\/engage\/customer-stories\/ridership\/","title":{"rendered":"Comment Ridership utilise les SMS pour d\u00e9velopper ses activit\u00e9s et embaucher rapidement"},"content":{"rendered":"\n<p>Ridership est une filiale de la soci\u00e9t\u00e9 de partage de trottinettes Bird. Bas\u00e9e \u00e0 Washington D.C. et dans ses environs, Ridership a pour mission d&rsquo;entretenir, de recharger et de placer des trottinettes dans les lieux publics pour que les clients puissent les utiliser. Ridership recrute des prestataires pour ex\u00e9cuter ces t\u00e2ches au quotidien.<\/p>\n\n<h2 class=\"wp-block-heading\">Des besoins imm\u00e9diats en mati\u00e8re d&#8217;embauche<\/h2>\n\n<p>Lorsque les villes augmentent leur capacit\u00e9 en mati\u00e8re de trottinettes \u00e9lectriques, l&rsquo;entreprise peut soudainement se retrouver charg\u00e9e de l&rsquo;entretien de quelques centaines de trottinettes suppl\u00e9mentaires. Le fondateur Christopher Parler doit donc inciter les prestataires \u00e0 rejoindre son \u00e9quipe au pied lev\u00e9 et \u00e0 commencer \u00e0 travailler dans les 24\u00a0heures.<\/p>\n\n<h2 class=\"wp-block-heading\">Les SMS pour les demandes d&#8217;emploi<\/h2>\n\n<p><a href=\"https:\/\/sinch.com\/fr\/engage\/integrations\/zoho-crm\/\">Sinch Engage SMS pour Zoho CRM<\/a> \u00e9tait la solution que Ridership recherchait. L&rsquo;int\u00e9gration avec Zoho permet \u00e0 Ridership de collecter facilement les coordonn\u00e9es des candidats et de les suivre. Ridership a diffus\u00e9 des publicit\u00e9s ciblant les entrepreneurs, les paysagistes, les coursiers \u00e0 v\u00e9lo et les travailleurs ind\u00e9pendants, en leur fournissant un num\u00e9ro qu&rsquo;ils pouvaient contacter par SMS pour postuler \u00e0 l&rsquo;aide d&rsquo;un formulaire Zoho. Ridership a ensuite utilis\u00e9 Zoho pour classer et \u00e9tiqueter ces candidats potentiels en fonction de la ville dans laquelle ils vivent. Cela leur a permis de r\u00e9partir rapidement les candidats aupr\u00e8s des \u00e9quipes appropri\u00e9es et de s&rsquo;assurer que les bonnes personnes \u00e9taient contact\u00e9es pour des opportunit\u00e9s d\u00e8s que possible.<\/p>\n\n<h2 class=\"wp-block-heading\">R\u00e9sultat\u00a0: plus de candidats qu&rsquo;ils ne peuvent en traiter<\/h2>\n\n<p>L&rsquo;envoi de SMS via <a href=\"https:\/\/sinch.com\/fr\/engage\/\">Sinch Engage (anciennement MessageMedia)<\/a> a tr\u00e8s bien fonctionn\u00e9 pour l&rsquo;augmentation des effectifs de Ridership. Ridership dispose d\u00e9sormais de plus de candidats que n\u00e9cessaire et a pu \u00e9tendre ses activit\u00e9s \u00e0 de nouvelles r\u00e9gions. De plus, l&rsquo;entreprise peut conserver les coordonn\u00e9es des personnes non contact\u00e9es pour les recibler en cas de besoin, ce qui permet \u00e0 Ridership d&rsquo;entretenir des relations avec les candidats et de leur proposer d&rsquo;autres opportunit\u00e9s d&rsquo;affaires connexes. Les op\u00e9rations restent ainsi fluides et la qualit\u00e9 du service \u00e9lev\u00e9e. Le SMS automatis\u00e9 a \u00e9galement permis d&rsquo;\u00e9conomiser environ 15\u00a0heures de main-d&rsquo;\u0153uvre par semaine. En fin de compte, Ridership estime que chaque dollar d\u00e9pens\u00e9 en SMS lui rapporte au moins 50\u00a0dollars.<\/p>\n","protected":false},"featured_media":181424,"template":"","meta":{"_acf_changed":false},"customer_stories_industry":[700],"customer_stories_products":[],"class_list":["post-176122","engage_cust_stories","type-engage_cust_stories","status-publish","has-post-thumbnail","hentry","customer_stories_industry-voyages-et-transports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ridership simplifie les demandes d&#039;emploi et fait \u00e9voluer ses affaires | Sinch Engage<\/title>\n<meta name=\"description\" content=\"Ridership utilise Sinch Engage pour le marketing par SMS afin de simplifier les demandes d&#039;emploi, gagnant du temps et cr\u00e9ant un processus plus rapide pour les chauffeurs et les recruteurs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sinch.com\/fr\/engage\/customer-stories\/ridership\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ridership simplifie les demandes d&#039;emploi et fait \u00e9voluer ses affaires | Sinch Engage\" \/>\n<meta property=\"og:description\" content=\"Ridership utilise Sinch Engage pour le marketing par SMS afin de simplifier les demandes d&#039;emploi, gagnant du temps et cr\u00e9ant un processus plus rapide pour les chauffeurs et les recruteurs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sinch.com\/fr\/engage\/customer-stories\/ridership\/\" \/>\n<meta property=\"og:site_name\" content=\"Sinch\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wearesinch\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-05T10:48:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sinch.com\/wp-content\/uploads\/2025\/09\/SI-Placeholder-Engage.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"496\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@WeAreSinch\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sinch.com\/fr\/engage\/customer-stories\/ridership\/\",\"url\":\"https:\/\/sinch.com\/fr\/engage\/customer-stories\/ridership\/\",\"name\":\"Ridership simplifie les demandes d'emploi et fait \u00e9voluer ses affaires | Sinch Engage\",\"isPartOf\":{\"@id\":\"https:\/\/sinch.com\/fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/sinch.com\/fr\/engage\/customer-stories\/ridership\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/sinch.com\/fr\/engage\/customer-stories\/ridership\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/sinch.com\/wp-content\/uploads\/2025\/09\/Sinch-Engage-Green.png\",\"datePublished\":\"2026-01-05T10:47:58+00:00\",\"dateModified\":\"2026-01-05T10:48:11+00:00\",\"description\":\"Ridership utilise Sinch Engage pour le marketing par SMS afin de simplifier les demandes d'emploi, gagnant du temps et cr\u00e9ant un processus plus rapide pour les chauffeurs et les recruteurs.\",\"breadcrumb\":{\"@id\":\"https:\/\/sinch.com\/fr\/engage\/customer-stories\/ridership\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/sinch.com\/fr\/engage\/customer-stories\/ridership\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/sinch.com\/fr\/engage\/customer-stories\/ridership\/#primaryimage\",\"url\":\"https:\/\/sinch.com\/wp-content\/uploads\/2025\/09\/Sinch-Engage-Green.png\",\"contentUrl\":\"https:\/\/sinch.com\/wp-content\/uploads\/2025\/09\/Sinch-Engage-Green.png\",\"width\":784,\"height\":486},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/sinch.com\/fr\/engage\/customer-stories\/ridership\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/sinch.com\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Engage Customer Stories\",\"item\":\"https:\/\/sinch.com\/fr\/engage\/customer-stories\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Comment Ridership utilise les SMS pour d\u00e9velopper ses activit\u00e9s et embaucher rapidement\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/sinch.com\/fr\/#website\",\"url\":\"https:\/\/sinch.com\/fr\/\",\"name\":\"Sinch\",\"description\":\"SMS Messaging, Voice, Email, Video &amp; 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