{"id":65352,"date":"2024-07-15T08:51:04","date_gmt":"2024-07-15T08:51:04","guid":{"rendered":"https:\/\/sinchbogdanimport.local\/resources\/que-nos-espera-replanteando-la-cx-para-e-commerce-y-minoristas\/"},"modified":"2025-01-28T17:24:34","modified_gmt":"2025-01-28T17:24:34","slug":"que-nos-espera-replanteando-la-cx-para-e-commerce-y-minoristas","status":"publish","type":"resources","link":"https:\/\/sinch.com\/es\/resources\/que-nos-espera-replanteando-la-cx-para-e-commerce-y-minoristas\/","title":{"rendered":"\u00bfQu\u00e9 nos espera? Replanteando la CX para e-commerce y minoristas"},"content":{"rendered":"\r\n    <section data-content-type=\"component\" class=\"header-block section-py bg-sand\" data-theme=\"light\">\r\n        <div class=\"container header-block-container\">\r\n\r\n            \r\n            <div class=\"row align-items-center\">\r\n                <div class=\"col-12 order-2 col-md-6 col-lg-5 order-md-1\">\r\n                    <div class=\"d-flex flex-column gap-3 gap-md-4\">\r\n                        <div>\r\n                                                            <p class=\"text-uppercase section-caption text-body-color\">Informe<\/p>\r\n                            \r\n                            <h1 class=\"text-accent m-0 p-0 \">\r\n                                \u00bfQu\u00e9 se va a llevar la pr\u00f3xima temporada?                            <\/h1>\r\n                        <\/div>\r\n\r\n                                                    <div class=\"content-body mb-0 text-body-color\"><p>Un replanteamiento de la CX para el comercio minorista y electr\u00f3nico.<\/p><p class=\"mb-0\">\u00bfQuieres saber qu\u00e9 quieren realmente los clientes minoristas y de comercio electr\u00f3nico? \u00a1Nosotros tambi\u00e9n! Por eso hemos encuestado a 3000 consumidores de todo el mundo. Y algunas de sus respuestas te sorprender\u00e1n.<br><\/p><\/div>\r\n                        \r\n                        <ul class=\"list-styled-check m-0 text-body-color\"><li><p>\u00bfQu\u00e9 tipo de experiencias buscan los consumidores hoy en d\u00eda?&nbsp;<\/p><\/li><li><p>\u00bfEn qu\u00e9 canales es m\u00e1s f\u00e1cil que interact\u00faen?&nbsp;<\/p><\/li><\/ul>\r\n                        \r\n                                                    <div class=\"btn-group g-3 mt-0 row\">\r\n                                \r\n        <div class=\"col-auto\">\r\n        <a href=\"https:\/\/sinch-marketing-na.s3.amazonaws.com\/content\/EM-ES_23_CX-report-retail-what's-in-stores-Spanish - Sinch_CX_report_retail_and_e_commerce_What_s_in_store_Spanish_compress.pdf\" target=\"_blank\" class=\"btn btn-secondary btn-lg btn-animated\" >Descarga el informe<\/a>\r\n        <\/div>\r\n                                    <\/div>\r\n\r\n                                                                        <\/div>\r\n                <\/div>\r\n\r\n                                    <div class=\"col-12 order-1 col-md-6 col-lg-7 mb-5 mb-md-0 order-md-2 ps-md-7 ps-lg-10 text-md-end\">\r\n\r\n                        \r\n                            <img decoding=\"async\" width=\"1296\" height=\"902\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-header.png\" class=\"skip-lazy img-fluid\" alt=\"Image for \u00bfQu\u00e9 se va a llevar la pr\u00f3xima temporada?\" fetchpriority=\"high\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-header.png 1296w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-header-300x209.png 300w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-header-1024x713.png 1024w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-header-768x535.png 768w\" sizes=\"(max-width: 1296px) 100vw, 1296px\" \/>\r\n                        \r\n                        \r\n                    <\/div>\r\n                \r\n            <\/div>\r\n        <\/div>\r\n\r\n        \r\n        \r\n        \r\n    <\/section>\r\n\n\n\r\n    <section data-content-type=\"component\" id=\"block-2ddf8e0a4d3cb01aee9e0dff3dc22a2e\" class=\"section section-altblo section-py bg-body\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 order-2 col-md-6 col-lg-5\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n            \r\n                            <h2 class=\"mb-0 h4\">M\u00e1s all\u00e1 de las ventas: C\u00f3mo a\u00f1adir valor real al comercio minorista con la experiencia del cliente  <\/h2>\r\n                    <\/div>\r\n\r\n\r\n                                                            <div class=\"content-body mb-0 text-body-color\"><p>\u00bfQu\u00e9 pueden hacer las marcas y los minoristas para ofrecer una experiencia de usuario m\u00e1s atractiva en el panorama digital actual?&nbsp;<\/p><p>\u00bfQu\u00e9 necesitan para seguir siendo relevantes y competitivos?&nbsp;<\/p><p>\u00bfY c\u00f3mo podemos utilizar las nuevas herramientas digitales para impulsar un crecimiento real y sostenible?  &nbsp;<\/p><p>Nuestro informe analiza en detalle las tendencias que est\u00e1n transformando la experiencia del cliente (CX) en el comercio minorista y electr\u00f3nico.<\/p><\/div>\r\n                            \r\n                            <ul class=\"list-styled-check m-0 text-body-color\"><li><p>\u00bfC\u00f3mo quieren los consumidores que sean sus experiencias de compra?&nbsp;&nbsp;<\/p><\/li><li><p>\u00bfQu\u00e9 pueden hacer las marcas para destacar y mantener su atenci\u00f3n?  &nbsp;<\/p><\/li><li><p>\u00bfC\u00f3mo prefieren comunicarse los consumidores con los minoristas?  &nbsp;<\/p><\/li><\/ul>\r\n                            \r\n                                                            <div class=\"btn-group g-3 mt-0 row\">\r\n                                    \r\n        <div class=\"col-auto\">\r\n        <a href=\"https:\/\/sinch-marketing-na.s3.amazonaws.com\/content\/EM-ES_23_CX-report-retail-what's-in-stores-Spanish - Sinch_CX_report_retail_and_e_commerce_What_s_in_store_Spanish_compress.pdf\" target=\"_blank\" class=\"btn btn-secondary btn-lg btn-animated\" >Descarga el informe<\/a>\r\n        <\/div>\r\n                                        <\/div>\r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 order-1 col-md-6 col-lg-7 mb-5 mb-md-0 pe-md-7 pe-lg-10\">\r\n\r\n                    <img decoding=\"async\" width=\"1296\" height=\"925\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-1.png\" class=\"img-fluid\" alt=\"Imagen para M\u00e1s all\u00e1 de las ventas: C\u00f3mo a\u00f1adir valor real al comercio minorista con la experiencia del cliente\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-1.png 1296w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-1-300x214.png 300w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-1-1024x731.png 1024w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-1-768x548.png 768w\" sizes=\"(max-width: 1296px) 100vw, 1296px\" \/>\r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section data-content-type=\"component\" id=\"block-29ca5726524eaf8b5abe6fd37400a3ce\" class=\"section section-altblo section-py bg-light-subtle\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 order-2 col-md-6 col-lg-5 order-md-1\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n                            <p class=\"text-uppercase section-caption text-body-color\">Tendencia 1<\/p>\r\n            \r\n                            <h2 class=\"mb-0 h3\">La \u00fanica v\u00eda es la bidireccionalidad\u2026<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                                                            <div class=\"content-body mb-0 text-body-color\"><p>\u00abM\u00e1s de la mitad de los clientes (53&nbsp;%) se sienten frustrados cuando reciben mensajes en su tel\u00e9fono m\u00f3vil y no pueden responder\u00bb.&nbsp;<\/p><p>Nuestro estudio revel\u00f3 que la gran mayor\u00eda de los usuarios quiere poder mantener una conversaci\u00f3n a trav\u00e9s de la mensajer\u00eda, en lugar de que solo sirva para recibir marketing no deseado.&nbsp;<\/p><p>Hoy en d\u00eda, contamos con tecnolog\u00edas que pueden transformar la forma en la que nos comunicamos con nuestros clientes, pero su utilizaci\u00f3n no est\u00e1 muy extendida entre los minoristas y las empresas de comercio electr\u00f3nico.&nbsp;<\/p><p class=\"mb-0\">La mensajer\u00eda es un canal dise\u00f1ado para el comercio conversacional. Y los minoristas pueden aprovechar esta oportunidad para ofrecer experiencias m\u00e1s atractivas en sus mensajes, algo que, seg\u00fan nuestra encuesta, es lo que quieren los clientes.<\/p><\/div>\r\n                            \r\n                            \r\n                            \r\n                                                            <div class=\"btn-group g-3 mt-0 row\">\r\n                                    \r\n        <div class=\"col-auto\">\r\n        <a href=\"https:\/\/sinch-marketing-na.s3.amazonaws.com\/content\/EM-ES_23_CX-report-retail-what's-in-stores-Spanish - Sinch_CX_report_retail_and_e_commerce_What_s_in_store_Spanish_compress.pdf\" target=\"_blank\" class=\"btn btn-secondary btn-lg btn-animated\" >Descarga el informe<\/a>\r\n        <\/div>\r\n                                        <\/div>\r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 order-1 col-md-6 col-lg-7 mb-5 mb-md-0 order-md-2 ps-md-7 ps-lg-10 text-md-end\">\r\n\r\n                    <img decoding=\"async\" width=\"1296\" height=\"1130\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-2.png\" class=\"img-fluid\" alt=\"Imagen para La \u00fanica v\u00eda es la bidireccionalidad\u2026\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-2.png 1296w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-2-300x262.png 300w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-2-1024x893.png 1024w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-2-768x670.png 768w\" sizes=\"(max-width: 1296px) 100vw, 1296px\" \/>\r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section data-content-type=\"component\" id=\"block-7602a08971e8361fb6411bf94c4fb8d7\" class=\"section section-altblo section-py bg-body\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 order-2 col-md-6 col-lg-5\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n                            <p class=\"text-uppercase section-caption text-body-color\">Tendencia 2<\/p>\r\n            \r\n                            <h2 class=\"mb-0 h3\">Ofrece experiencias que cautiven\u2026  <\/h2>\r\n                    <\/div>\r\n\r\n\r\n                                                            <div class=\"content-body mb-0 text-body-color\"><p>\u00abEl 28&nbsp;% de los clientes recuerda las experiencias positivas durante m\u00e1s de un a\u00f1o, y el 43&nbsp;% recuerda las negativas durante el mismo periodo de tiempo\u00bb.&nbsp;<\/p><p>Las expectativas de los consumidores de tener una gran experiencia son m\u00e1s altas que nunca. Si les ofreces algo asombroso, lo recordar\u00e1n. Pero luego est\u00e1 la otra cara de la moneda: y es que las experiencias del cliente poco atractivas los espantan. Y conseguir que vuelvan es mucho m\u00e1s dif\u00edcil.&nbsp;<\/p><p class=\"mb-0\">Pero las nuevas posibilidades tecnol\u00f3gicas ofrecen una gran oportunidad a las marcas. Los consumidores piden activamente que les proporciones m\u00e1s informaci\u00f3n para orientar su proceso de compra, como se demostr\u00f3 cuando les preguntamos qu\u00e9 tipos de \u00abmensajes enriquecidos\u00bb les resultar\u00edan m\u00e1s \u00fatiles.<\/p><\/div>\r\n                            \r\n                            \r\n                            \r\n                                                            <div class=\"btn-group g-3 mt-0 row\">\r\n                                    \r\n        <div class=\"col-auto\">\r\n        <a href=\"https:\/\/sinch-marketing-na.s3.amazonaws.com\/content\/EM-ES_23_CX-report-retail-what's-in-stores-Spanish - Sinch_CX_report_retail_and_e_commerce_What_s_in_store_Spanish_compress.pdf\" target=\"_blank\" class=\"btn btn-secondary btn-lg btn-animated\" >Descarga el informe<\/a>\r\n        <\/div>\r\n                                        <\/div>\r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 order-1 col-md-6 col-lg-7 mb-5 mb-md-0 pe-md-7 pe-lg-10\">\r\n\r\n                    <img decoding=\"async\" width=\"1296\" height=\"1130\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-3.png\" class=\"img-fluid\" alt=\"Imagen para Ofrece experiencias que cautiven\u2026\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-3.png 1296w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-3-300x262.png 300w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-3-1024x893.png 1024w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-3-768x670.png 768w\" sizes=\"(max-width: 1296px) 100vw, 1296px\" \/>\r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n        \r\n        <section data-content-type=\"component\"  class=\"section overflow-hidden section-py bg-body\" data-theme=\"light\">\r\n            <div class=\"d-flex flex-column gap-6 gap-md-7 gap-lg-9\">\r\n                                <div class=\"carousel \" data-carousel=\"block-9014b6bf3c68aa8a0f6ea29dbd7451f7\" data-carousel-active-index=\"0\" data-carousel-dragable=\"false\" >\r\n                    <div class=\"container testimonials\">\r\n                        <div class=\"carousel__track carouselTrack\" data-transition=\"true\">\r\n                            <div class=\"row position-relative flex-nowrap\">\r\n                                                                    <div class=\"col-12 active\" data-carousel-slide=\"0\">\r\n                                        <div class=\"quote carousel-item bg-primary  px-5 py-7 p-md-9 rounded-xl shadow-lg d-flex flex-column m-0 h-100\" data-theme=\"light\">\r\n\r\n                                            <div class=\"row h-100\">\r\n                                                <div class=\"col-md-12 text-start gap-4 gap-md-5 d-flex flex-column\">\r\n                                                                                                            <div class=\"quote-logo\">\r\n                                                                                                                            <svg height=\"40\" class=\"quote-icon quote-icon-color\" aria-hidden=\"true\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/custom-icons\/quotes-right.svg\"><\/svg>\r\n                                                                                                                    <\/div>\r\n                                                    \r\n                                                                                                            <div>\r\n                                                            \r\n                                                                                                                            <blockquote class=\"m-0 quote-content text-body-color\" id=\"quote-block-9014b6bf3c68aa8a0f6ea29dbd7451f7-0\">\r\n                                                                    \u00abMuchos minoristas utilizan la tecnolog\u00eda para aumentar sus ventas, reducir costes y mejorar la eficiencia interna. Pero muy pocos la aprovechan para crear valor para el cliente\u00bb.                                                                <\/blockquote>\r\n                                                                                                                    <\/div>\r\n                                                    \r\n                                                    \r\n                                                    \r\n                                                                                                            <div class=\"mt-auto\">\r\n                                                            <div class=\"d-flex gap-3\">\r\n                                                                \r\n                                                                                                                                    <div class=\"d-flex flex-column align-self-center fs-sm\">\r\n                                                                        <cite class=\"mb-0 fw-bold text-accent fst-normal\" aria-describedby=\"quote-block-9014b6bf3c68aa8a0f6ea29dbd7451f7-0\">\r\n                                                                            Mike Wittenstein                                                                        <\/cite>\r\n\r\n                                                                                                                                                    <span class=\"mb-0 text-body-color\">Socio fundador y gerente de Storyminers<\/span>\r\n                                                                                                                                            <\/div>\r\n                                                                                                                            <\/div>\r\n                                                        <\/div>\r\n\r\n                                                    \r\n\r\n                                                    \r\n                                                <\/div>\r\n\r\n                                                                                            <\/div>\r\n\r\n                                        <\/div>\r\n\r\n                                    <\/div>\r\n                                                            <\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                <\/div>\r\n                            <\/div>\r\n        <\/section>\r\n    \n\n\r\n    <section data-content-type=\"component\" id=\"block-9db2cdfc4b8707bdd3fbddf66a4eb008\" class=\"section section-altblo section-py bg-light-subtle\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 order-2 col-md-6 col-lg-5 order-md-1\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n                            <p class=\"text-uppercase section-caption text-body-color\">Tendencia 3<\/p>\r\n            \r\n                            <h2 class=\"mb-0 h3\">Lo mejor, al final, es una mezcla de ambos mundos\u2026<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                                                            <div class=\"content-body mb-0 text-body-color\"><p>Los l\u00edmites entre las experiencias f\u00edsicas y digitales son cada vez m\u00e1s difusos. Por eso es importante que las marcas entiendan qu\u00e9 valor aporta cada una de ellas y que sepan c\u00f3mo complementarlas entre s\u00ed si quieren seguir siendo relevantes.&nbsp;<\/p><\/div>\r\n                            \r\n                            \r\n                            \r\n                                                            <div class=\"btn-group g-3 mt-0 row\">\r\n                                    \r\n        <div class=\"col-auto\">\r\n        <a href=\"https:\/\/sinch-marketing-na.s3.amazonaws.com\/content\/EM-ES_23_CX-report-retail-what's-in-stores-Spanish - Sinch_CX_report_retail_and_e_commerce_What_s_in_store_Spanish_compress.pdf\" target=\"_blank\" class=\"btn btn-secondary btn-lg btn-animated\" >Descarga el informe<\/a>\r\n        <\/div>\r\n                                        <\/div>\r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 order-1 col-md-6 col-lg-7 mb-5 mb-md-0 order-md-2 ps-md-7 ps-lg-10 text-md-end\">\r\n\r\n                    <img decoding=\"async\" width=\"1296\" height=\"925\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-4.png\" class=\"img-fluid\" alt=\"Imagen para Lo mejor, al final, es una mezcla de ambos mundos\u2026\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-4.png 1296w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-4-300x214.png 300w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-4-1024x731.png 1024w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/SI-Retail-CX-4-768x548.png 768w\" sizes=\"(max-width: 1296px) 100vw, 1296px\" \/>\r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n        \r\n        <section data-content-type=\"component\"  class=\"section overflow-hidden section-py bg-body\" data-theme=\"light\">\r\n            <div class=\"d-flex flex-column gap-6 gap-md-7 gap-lg-9\">\r\n                                <div class=\"carousel \" data-carousel=\"block-87ab17027ade2a15ee57ca99f30054ae\" data-carousel-active-index=\"0\" data-carousel-dragable=\"false\" >\r\n                    <div class=\"container testimonials\">\r\n                        <div class=\"carousel__track carouselTrack\" data-transition=\"true\">\r\n                            <div class=\"row position-relative flex-nowrap\">\r\n                                                                    <div class=\"col-12 active\" data-carousel-slide=\"0\">\r\n                                        <div class=\"quote carousel-item bg-primary  px-5 py-7 p-md-9 rounded-xl shadow-lg d-flex flex-column m-0 h-100\" data-theme=\"light\">\r\n\r\n                                            <div class=\"row h-100\">\r\n                                                <div class=\"col-md-12 text-start gap-4 gap-md-5 d-flex flex-column\">\r\n                                                                                                            <div class=\"quote-logo\">\r\n                                                                                                                            <svg height=\"40\" class=\"quote-icon quote-icon-color\" aria-hidden=\"true\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/custom-icons\/quotes-right.svg\"><\/svg>\r\n                                                                                                                    <\/div>\r\n                                                    \r\n                                                                                                            <div>\r\n                                                            \r\n                                                                                                                            <blockquote class=\"m-0 quote-content text-body-color\" id=\"quote-block-87ab17027ade2a15ee57ca99f30054ae-0\">\r\n                                                                    \u00abOfrece a tus clientes un canal en el que se sientan c\u00f3modos comprando y, despu\u00e9s, mantenlo a lo largo de su recorrido de compra. Por ejemplo, si a un cliente le gusta el autoservicio, no le obligues a llamar o ir a una tienda f\u00edsica para devolver un art\u00edculo. Los clientes deber\u00edan recibir una experiencia coherente en todos los puntos de contacto\u00bb.                                                                <\/blockquote>\r\n                                                                                                                    <\/div>\r\n                                                    \r\n                                                    \r\n                                                    \r\n                                                                                                            <div class=\"mt-auto\">\r\n                                                            <div class=\"d-flex gap-3\">\r\n                                                                \r\n                                                                                                                                    <div class=\"d-flex flex-column align-self-center fs-sm\">\r\n                                                                        <cite class=\"mb-0 fw-bold text-accent fst-normal\" aria-describedby=\"quote-block-87ab17027ade2a15ee57ca99f30054ae-0\">\r\n                                                                            Lori Brown                                                                        <\/cite>\r\n\r\n                                                                                                                                                    <span class=\"mb-0 text-body-color\">Servicios de consultor\u00eda de CX<\/span>\r\n                                                                                                                                            <\/div>\r\n                                                                                                                            <\/div>\r\n                                                        <\/div>\r\n\r\n                                                    \r\n\r\n                                                    \r\n                                                <\/div>\r\n\r\n                                                                                            <\/div>\r\n\r\n                                        <\/div>\r\n\r\n                                    <\/div>\r\n                                                            <\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                <\/div>\r\n                            <\/div>\r\n        <\/section>\r\n    ","protected":false},"author":6,"featured_media":0,"menu_order":15,"template":"","meta":{"_acf_changed":false,"footnotes":""},"resources_category":[403],"class_list":["post-65352","resources","type-resources","status-publish","hentry","resources_category-informes"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfQu\u00e9 nos espera? 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