{"id":42794,"date":"2024-07-31T08:01:35","date_gmt":"2024-07-31T08:01:35","guid":{"rendered":"https:\/\/sinchcomdev.local\/podcast\/conexion-excepcional-experiencia-del-cliente-360-e-hiperpersonalizacion-omnicanal\/"},"modified":"2026-04-07T11:13:02","modified_gmt":"2026-04-07T11:13:02","slug":"conexion-excepcional-experiencia-del-cliente-360-e-hiperpersonalizacion-omnicanal","status":"publish","type":"podcast","link":"https:\/\/sinch.com\/es\/podcast\/conexion-excepcional-experiencia-del-cliente-360-e-hiperpersonalizacion-omnicanal\/","title":{"rendered":"Conexi\u00f3n excepcional: Experiencia del Cliente 360 e Hiperpersonalizaci\u00f3n Omnicanal"},"content":{"rendered":"\r\n    <section data-content-type=\"component\" class=\"header-block section-py bg-sand\" data-theme=\"light\">\r\n        <div class=\"container header-block-container\">\r\n\r\n            \r\n            <div class=\"row align-items-center\">\r\n                <div class=\"col-12 order-2 col-md-6 col-lg-5 order-md-1\">\r\n                    <div class=\"d-flex flex-column gap-3 gap-md-4\">\r\n                        <div>\r\n                                                            <p class=\"text-uppercase section-caption text-body-color\">Podcast<\/p>\r\n                            \r\n                            <h1 class=\"text-accent m-0 p-0 h2\">\r\n                                Smart Conversations 03: Conexi\u00f3n excepcional: Experiencia del Cliente 360 e Hiperpersonalizaci\u00f3n Omnicanal                            <\/h1>\r\n                        <\/div>\r\n\r\n                                                    <div class=\"content-body mb-0 text-body-color\"><p class=\"\">En este episodio Juan Montes, VP y Country Head of SAP Customer Experience y V\u00edctor L\u00f3pez, Customer Support en SINCH desentra\u00f1ar\u00e1n los secretos detr\u00e1s de las estrategias m\u00e1s efectivas para construir relaciones s\u00f3lidas y duraderas con los clientes. Desde la importancia crucial del Customer Life &amp; Value hasta el Customer Relationship Management (CRM) como columna vertebral de la interacci\u00f3n con el cliente.<\/p><\/div>\r\n                        \r\n                        \r\n                        \r\n                                            <\/div>\r\n                <\/div>\r\n\r\n                                    <div class=\"col-12 order-1 col-md-6 col-lg-7 mb-5 mb-md-0 order-md-2 ps-md-7 ps-lg-10 text-md-end\">\r\n\r\n                        \r\n                                                    \r\n                                \t<div class=\"custom-video\">\r\n\t\t\t\t\t                    <div class=\"iframe-responsive-container lazy-video rounded-lg overflow-hidden \">\r\n                <a href=\"https:\/\/www.youtube.com\/watch?v=FMQCHrEgYs0\" class=\"lazy-video-link\" data-lazy-video=\"FMQCHrEgYs0\" target=\"_blank\" rel=\"nofollow\" role=\"button\" data-source=\"youtube\" data-language=\"es\" data-thumb=\"https:\/\/img.youtube.com\/vi\/FMQCHrEgYs0\/maxresdefault.jpg\" title=\"V\u00eddeos de Sinch\">\r\n                    <div class=\"btn btn-light btn-light-social btn-play btn-play-circle\">\r\n                                                    <svg aria-hidden=\"true\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/play.svg\"><\/svg>\r\n                                            <\/div>\r\n                    <img decoding=\"async\"  src=\"https:\/\/img.youtube.com\/vi\/FMQCHrEgYs0\/maxresdefault.jpg\" alt=\"Conexi\u00f3n excepcional: Experiencia del Cliente 360 e Hiperpersonalizaci\u00f3n Omnicanal\">\r\n                <\/a>\r\n            <\/div>\r\n                        <script type=\"application\/ld+json\">\r\n            {\n    \"@context\": \"http:\/\/schema.org\",\n    \"@type\": \"VideoObject\",\n    \"@id\": \"https:\/\/www.youtube.com\/watch?v=FMQCHrEgYs0#VideoObject\",\n    \"thumbnailUrl\": \"https:\/\/img.youtube.com\/vi\/FMQCHrEgYs0\/maxresdefault.jpg\",\n    \"embedUrl\": \"https:\/\/www.youtube.com\/embed\/FMQCHrEgYs0\",\n    \"contentUrl\": \"https:\/\/www.youtube.com\/watch?v=FMQCHrEgYs0\",\n    \"name\": \"Conexi\\u00f3n excepcional: Experiencia del Cliente 360 e Hiperpersonalizaci\\u00f3n Omnicanal\",\n    \"description\": \"En este podcast, Juan Montes y V\\u00edctor L\\u00f3pez exploran la importancia de ver la Experiencia del Cliente como una inversi\\u00f3n estrat\\u00e9gica. Destacan la hiperpersonalizaci\\u00f3n y el Customer Lifetime Value (CLV) como pilares fundamentales para entender las necesidades individuales. Adem\\u00e1s, discuten herramientas como Contact Pro y explican la diferencia entre un Call Center y un Contact Center, resaltando c\\u00f3mo la satisfacci\\u00f3n del cliente es clave para actuar proactivamente y evitar la tasa de abandono, previniendo as\\u00ed la ca\\u00edda de ingresos empresariales.\",\n    \"uploadDate\": \"2023-12-01T16:50:06+00:00\",\n    \"duration\": \"PT37M46S\"\n}        <\/script>\r\n        \t\t\r\n\t\t\t<\/div>\r\n\r\n\t\r\n\r\n                                                    \r\n                    <\/div>\r\n                \r\n            <\/div>\r\n        <\/div>\r\n\r\n        \r\n        \r\n        \r\n    <\/section>\r\n\n\n\r\n    <section data-content-type=\"component\" class=\"section section-py\" id=\"podcast-content-section\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row\">\r\n                <div class=\"col-12 col-lg-3 mb-6 mb-md-7\">\r\n                    <p class=\"fs-xs fw-bold text-accent\">Compartir con<\/p>\r\n<div class=\"share-icons d-flex flex-wrap gap-3\">\r\n            <a class=\"btn btn-lg btn-light btn-icon btn-icon-lg btn-light-social\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/sinch.com\/es\/podcast\/conexion-excepcional-experiencia-del-cliente-360-e-hiperpersonalizacion-omnicanal\/\" target=\"_blank\" rel=\"external\">\r\n            <svg role=\"img\" width=\"32\" height=\"32\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/linkedin.svg\">\r\n                <title>\r\n                    Compartir en LinkedIn                <\/title>\r\n            <\/svg>\r\n        <\/a>\r\n            <a class=\"btn btn-lg btn-light btn-icon btn-icon-lg btn-light-social\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/sinch.com\/es\/podcast\/conexion-excepcional-experiencia-del-cliente-360-e-hiperpersonalizacion-omnicanal\/\" target=\"_blank\" rel=\"external\">\r\n            <svg role=\"img\" width=\"32\" height=\"32\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/facebook.svg\">\r\n                <title>\r\n                    Compartir en Facebook                <\/title>\r\n            <\/svg>\r\n        <\/a>\r\n            <a class=\"btn btn-lg btn-light btn-icon btn-icon-lg btn-light-social\" href=\"https:\/\/twitter.com\/intent\/tweet?text=https:\/\/sinch.com\/es\/podcast\/conexion-excepcional-experiencia-del-cliente-360-e-hiperpersonalizacion-omnicanal\/\" target=\"_blank\" rel=\"external\">\r\n            <svg role=\"img\" width=\"32\" height=\"32\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/x.svg\">\r\n                <title>\r\n                    Compartir en X                <\/title>\r\n            <\/svg>\r\n        <\/a>\r\n    <\/div>                <\/div>\r\n                <div class=\"podcast-content longform-content col-12 col-lg-6\">\r\n                    <h2>Sobre este epis\u00f3dio<\/h2>\r\n                    <p>Cuando las marcas son capaces de entregar una experiencia consistente durante toda la jornada del cliente independientemente del canal por el que el usuario entra en contacto, logra brindar una atenci\u00f3n personalizada donde el consumidor obtiene una mejor experiencia con la marca ya que su necesidad puede ser resuelta de forma eficaz sin importar el canal que haya escogido, eso traduce en lealtad a la marca y por consiguiente en crecimiento para la compa\u00f1\u00eda. Acompa\u00f1a a Juan Montes, VP y Country Head of SAP Customer Experience y V\u00edctor L\u00f3pez, Customer Support en SINCH que te contar\u00e1n c\u00f3mo lograrlo. <\/p>\n                <\/div>\r\n            <\/div>\r\n        <\/div>\r\n    <\/section>\r\n\n\n\r\n    <section data-content-type=\"component\" id=\"block-798e8e09acd50dc1b0ac970421d8442f\" class=\"section section-altblo section-py bg-sand\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 order-2 col-md-6 col-lg-5\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n                            <p class=\"text-uppercase section-caption text-body-color\">Host<\/p>\r\n            \r\n                            <h2 class=\"mb-0 h3\">Yesenia Ram\u00edrez, Sinch<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                                                            <div class=\"content-body mb-0 text-body-color\"><p class=\"mb-0\">Adem\u00e1s de liderar el \u00e1rea de Relaciones P\u00fablicas en Sinch Latam, ser responsable de la generaci\u00f3n de contenidos y gesti\u00f3n de eventos en M\u00e9xico, cuenta con una trayectoria de 17 a\u00f1os como periodista, reportera y comunic\u00f3loga. Su pasi\u00f3n por contar historias y habilidad para comunicar con base en el tono y estilo del p\u00fablico objetivo, se combinan con su experiencia en relaciones p\u00fablicas, donde ha liderado estrategias de comunicaci\u00f3n integral, con un enfoque basado en la construcci\u00f3n y mantenimiento de una imagen positiva de la empresa que representa<\/p><\/div>\r\n                            \r\n                            \r\n                            \r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 order-1 col-md-6 col-lg-7 mb-5 mb-md-0 pe-md-7 pe-lg-10\">\r\n\r\n                    <img decoding=\"async\" width=\"235\" height=\"190\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/SI-Podcast-Yesenia-Ramirez.png\" class=\"img-fluid\" alt=\"Imagen para Yesenia Ram\u00edrez, Sinch\" sizes=\"(-webkit-min-device-pixel-ratio: 2) and (min-width: 1200px) 648px, (min-resolution: 2dppx) and (min-width: 1200px) 648px, (min-width: 1200px) 1296px, (min-width: 768px) 50vw, 100vw\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/SI-Podcast-Yesenia-Ramirez.png 470w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/SI-Podcast-Yesenia-Ramirez-300x243.png 300w\" \/>\r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section data-content-type=\"component\" id=\"block-4d9c8b2468b970abab6b4573cbdede57\" class=\"section section-altblo section-py bg-light-subtle\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 order-2 col-md-6 col-lg-5 order-md-1\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n                            <p class=\"text-uppercase section-caption text-body-color\">Invitado<\/p>\r\n            \r\n                            <h2 class=\"mb-0 h3\">Juan Montes, Vice President | SAP Customer Experience<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                                                            <div class=\"content-body mb-0 text-body-color\"><p class=\"mb-0\">Certificado Forrester CX Professional y conferenciante internacional. Ha impulsado la transformaci\u00f3n digital mejorando los procesos de negocio de CX y CRM con tecnolog\u00edas emergentes, sirviendo como asesor estrat\u00e9gico, experto en la industria, arquitecto empresarial de CX y country manager<\/p><\/div>\r\n                            \r\n                            \r\n                            \r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 order-1 col-md-6 col-lg-7 mb-5 mb-md-0 order-md-2 ps-md-7 ps-lg-10 text-md-end\">\r\n\r\n                    <img decoding=\"async\" width=\"235\" height=\"190\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/SI-Podcast-Juan-Montes.png\" class=\"img-fluid\" alt=\"Imagen para Juan Montes, Vice President | SAP Customer Experience\" sizes=\"(-webkit-min-device-pixel-ratio: 2) and (min-width: 1200px) 648px, (min-resolution: 2dppx) and (min-width: 1200px) 648px, (min-width: 1200px) 1296px, (min-width: 768px) 50vw, 100vw\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/SI-Podcast-Juan-Montes.png 470w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/SI-Podcast-Juan-Montes-300x243.png 300w\" \/>\r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section data-content-type=\"component\" id=\"block-7bd4102157e3e00eab2ac4c1a2ffbb39\" class=\"section section-altblo section-py bg-body\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 order-2 col-md-6 col-lg-5\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n                            <p class=\"text-uppercase section-caption text-body-color\">Invitado<\/p>\r\n            \r\n                            <h2 class=\"mb-0 h3\">V\u00edctor L\u00f3pez, Customer Support Analyst | Sinch<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                                                            <div class=\"content-body mb-0 text-body-color\"><p>Especialista en soporte y customer success con 10 a\u00f1os de experiencia en el ramo, pasando por empresas muy importantes de la industria, a lo largo de sucarrera profesional. Con capacidad para an\u00e1lisis y resoluci\u00f3n de incidentes de soporte primer nivel, desarroll\u00f3<\/p><p>en los \u00faltimos a\u00f1os mis skills de experiencia del cliente, lo cual lo hace capaz de entender los dolores de los clientes y pensar e implementar estrategias efectivas para crear experiencias inolvidables<\/p><\/div>\r\n                            \r\n                            \r\n                            \r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 order-1 col-md-6 col-lg-7 mb-5 mb-md-0 pe-md-7 pe-lg-10\">\r\n\r\n                    <img decoding=\"async\" width=\"235\" height=\"190\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/SI-Podcast-Victor-Lopez.png\" class=\"img-fluid\" alt=\"Imagen para V\u00edctor L\u00f3pez, Customer Support Analyst | Sinch\" sizes=\"(-webkit-min-device-pixel-ratio: 2) and (min-width: 1200px) 648px, (min-resolution: 2dppx) and (min-width: 1200px) 648px, (min-width: 1200px) 1296px, (min-width: 768px) 50vw, 100vw\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/SI-Podcast-Victor-Lopez.png 470w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/SI-Podcast-Victor-Lopez-300x243.png 300w\" \/>\r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section data-content-type=\"component\" id=\"block-6c79f2f8edac244d4d3a2b0f95d82a48\" class=\"section section-altblo section-py bg-light-subtle\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 col-md-9\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n            \r\n                            <h2 class=\"mb-0 h3\">Key insights<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                            \r\n                            \r\n                                                                <div class=\"accordion accordion-widget d-flex flex-column gap-3 m-0\" id=\"accordion-block-6c79f2f8edac244d4d3a2b0f95d82a48\">\r\n                                                                                    <div class=\"accordion-item rounded\">\r\n                                                <div class=\"accordion-header\">\r\n                                                    <button\r\n                                                        id=\"heading-block-6c79f2f8edac244d4d3a2b0f95d82a48-1\"\r\n                                                        type=\"button\"\r\n                                                        class=\"accordion-button py-2 px-3 py-md-3 px-md-4\"\r\n                                                        data-counter=\"1\"\r\n                                                        data-bs-target=\"#collapse-block-6c79f2f8edac244d4d3a2b0f95d82a48-1\"\r\n                                                        data-bs-toggle=\"collapse\"\r\n                                                        aria-expanded=\"true\"\r\n                                                        aria-controls=\"collapse-block-6c79f2f8edac244d4d3a2b0f95d82a48-1\">\r\n                                                        <span class=\"h6 mb-0\">La CX es una inversi\u00f3n<\/span>\r\n                                                    <\/button>\r\n                                                <\/div>\r\n                                                <div\r\n                                                    id=\"collapse-block-6c79f2f8edac244d4d3a2b0f95d82a48-1\"\r\n                                                    class=\"accordion-collapse collapse show\"\r\n                                                    aria-labelledby=\"heading-block-6c79f2f8edac244d4d3a2b0f95d82a48-1\"\r\n                                                    data-bs-parent=\"#accordion-block-6c79f2f8edac244d4d3a2b0f95d82a48\">\r\n\r\n                                                    <div class=\"accordion-body px-3 px-md-4 pb-3 pb-md-4\">\r\n                                                                                                                    <div class=\"content-body mb-0\"><p class=\"mb-0\">Descubre de la mano de los expertos porqu\u00e9 la Experiencia del Cliente (CX) es una inversi\u00f3n que traer\u00e1 un retorno que sumar\u00e1 a los ingresos y rentabalidad de tu compa\u00f1\u00eda, al poner al cliente en el centro, detectando las oportunidades de mejora de productos, servicios y experiencias que tu negocio ofrece<\/p><\/div>\r\n                                                        \r\n                                                                                                            <\/div>\r\n                                                <\/div>\r\n                                            <\/div>\r\n                                                                                    <div class=\"accordion-item rounded\">\r\n                                                <div class=\"accordion-header\">\r\n                                                    <button\r\n                                                        id=\"heading-block-6c79f2f8edac244d4d3a2b0f95d82a48-2\"\r\n                                                        type=\"button\"\r\n                                                        class=\"accordion-button py-2 px-3 py-md-3 px-md-4 collapsed\"\r\n                                                        data-counter=\"2\"\r\n                                                        data-bs-target=\"#collapse-block-6c79f2f8edac244d4d3a2b0f95d82a48-2\"\r\n                                                        data-bs-toggle=\"collapse\"\r\n                                                        aria-expanded=\"false\"\r\n                                                        aria-controls=\"collapse-block-6c79f2f8edac244d4d3a2b0f95d82a48-2\">\r\n                                                        <span class=\"h6 mb-0\">Mensajes HIPERpersonalizados<\/span>\r\n                                                    <\/button>\r\n                                                <\/div>\r\n                                                <div\r\n                                                    id=\"collapse-block-6c79f2f8edac244d4d3a2b0f95d82a48-2\"\r\n                                                    class=\"accordion-collapse collapse\"\r\n                                                    aria-labelledby=\"heading-block-6c79f2f8edac244d4d3a2b0f95d82a48-2\"\r\n                                                    data-bs-parent=\"#accordion-block-6c79f2f8edac244d4d3a2b0f95d82a48\">\r\n\r\n                                                    <div class=\"accordion-body px-3 px-md-4 pb-3 pb-md-4\">\r\n                                                                                                                    <div class=\"content-body mb-0\"><p class=\"mb-0\">Explora junto con los invitados c\u00f3mo la hiperpersonalizaci\u00f3n es la clave para afinar cada interacci\u00f3n y satisfacer las necesidades y deseos individuales de cada cliente y as\u00ed generar un mayor engagement con ellos<\/p><\/div>\r\n                                                        \r\n                                                                                                            <\/div>\r\n                                                <\/div>\r\n                                            <\/div>\r\n                                                                                    <div class=\"accordion-item rounded\">\r\n                                                <div class=\"accordion-header\">\r\n                                                    <button\r\n                                                        id=\"heading-block-6c79f2f8edac244d4d3a2b0f95d82a48-3\"\r\n                                                        type=\"button\"\r\n                                                        class=\"accordion-button py-2 px-3 py-md-3 px-md-4 collapsed\"\r\n                                                        data-counter=\"3\"\r\n                                                        data-bs-target=\"#collapse-block-6c79f2f8edac244d4d3a2b0f95d82a48-3\"\r\n                                                        data-bs-toggle=\"collapse\"\r\n                                                        aria-expanded=\"false\"\r\n                                                        aria-controls=\"collapse-block-6c79f2f8edac244d4d3a2b0f95d82a48-3\">\r\n                                                        <span class=\"h6 mb-0\">El valor de conocer a tu cliente<\/span>\r\n                                                    <\/button>\r\n                                                <\/div>\r\n                                                <div\r\n                                                    id=\"collapse-block-6c79f2f8edac244d4d3a2b0f95d82a48-3\"\r\n                                                    class=\"accordion-collapse collapse\"\r\n                                                    aria-labelledby=\"heading-block-6c79f2f8edac244d4d3a2b0f95d82a48-3\"\r\n                                                    data-bs-parent=\"#accordion-block-6c79f2f8edac244d4d3a2b0f95d82a48\">\r\n\r\n                                                    <div class=\"accordion-body px-3 px-md-4 pb-3 pb-md-4\">\r\n                                                                                                                    <div class=\"content-body mb-0\"><p class=\"mb-0\">Juan y V\u00edctor te revelar\u00e1n en este episodio cu\u00e1les son los 4 principales indicadores que permiten a las empresas conocer la tasa de lealtad o de satisfacci\u00f3n del cliente para actuar proactivamente y evitar una alta tasa de abandono y ca\u00edda de ingresos en tu negocio<\/p><\/div>\r\n                                                        \r\n                                                                                                            <\/div>\r\n                                                <\/div>\r\n                                            <\/div>\r\n                                                                            <\/div>\r\n                                                            \r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 d-none\">\r\n\r\n                    \r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section data-content-type=\"component\" id=\"block-14dae44729ea29ad602291e201f47653\" class=\"section section-altblo section-py bg-body\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 col-md-9\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n            \r\n                            <h2 class=\"mb-0 h3\">Episode highlights<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                            \r\n                            \r\n                            \r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 d-none\">\r\n\r\n                    \r\n                <\/div>\r\n            <\/div>\r\n\r\n                            <div class=\" mt-6 mt-md-7 mt-lg-9\">\r\n                    \n\r\n    \r\n        <div class=\"row cards gy-6 gy-md-7 gy-lg-9 gx-lg-5 \">\r\n            \r\n                <div class=\"col-12 col-md-4 col-lg-4\">\r\n                                        <div class=\"card h-100 bg-transparent d-flex flex-column card-no-paddings\">\r\n                                                    <div class=\"card-body d-flex flex-column gap-3 gap-md-4 \">\r\n                        <div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h6\"\r\n                                                                >\r\n                                Todo en un s\u00f3lo lugar                            <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\"\r\n                                                                        >\r\n                                    Nuestros invitados te cuentan sobre c\u00f3mo la omnicanalidad se ha convertido en una gran herramienta ante la creciente diversidad de canales de interacci\u00f3n y puntos de contacto donde se vuelve vital centralizar la comunicaci\u00f3n para tener una visi\u00f3n completa de las interacciones del cliente h\u00edbrido y as\u00ed garantizar una experiencia coherente y fluida tanto en tienda online como tienda f\u00edsica                                <\/div>\r\n                                                                                <\/div>\r\n                                                                    <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n            \r\n                <div class=\"col-12 col-md-4 col-lg-4\">\r\n                                        <div class=\"card h-100 bg-transparent d-flex flex-column card-no-paddings\">\r\n                                                    <div class=\"card-body d-flex flex-column gap-3 gap-md-4 \">\r\n                        <div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h6\"\r\n                                                                >\r\n                                Interacciones sin frustraciones                            <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\"\r\n                                                                        >\r\n                                    Los especialistas dialogan sobre lo frustrante que es que un cliente tenga que repetir su problema con cada ejecutivo con el que habla ya sea por tel\u00e9fono o por cualquier canal de comunicaci\u00f3n que tenga un negocio porque la compa\u00f1\u00eda no guarda el hist\u00f3rico de las conversaciones \u00bfc\u00f3mo evitarlo? \u00bfc\u00f3mo lograr que tus clientes al entrar en contacto con tu marca?                                <\/div>\r\n                                                                                <\/div>\r\n                                                                    <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n            \r\n                <div class=\"col-12 col-md-4 col-lg-4\">\r\n                                        <div class=\"card h-100 bg-transparent d-flex flex-column card-no-paddings\">\r\n                                                    <div class=\"card-body d-flex flex-column gap-3 gap-md-4 \">\r\n                        <div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h6\"\r\n                                                                >\r\n                                Del Call Center al Contac Center                            <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\"\r\n                                                                        >\r\n                                    Ante clientes cada vez m\u00e1s exigentes que requieren un servicio y atenci\u00f3nde calidad  Juan Montes y V\u00edctor L\u00f3pez recomiendan que las empresas tengan presencia en todos los canales de contacto para atender los requeriemientos de sus consumidores con base en sus necesidades                                <\/div>\r\n                                                                                <\/div>\r\n                                                                    <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n                    <\/div>\r\n\n\r\n                <\/div>\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n","protected":false},"featured_media":64075,"parent":0,"template":"","class_list":["post-42794","podcast","type-podcast","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Conexi\u00f3n 360: Hiperpersonalizaci\u00f3n y experiencia cliente | Sinch<\/title>\n<meta name=\"description\" content=\"Aprende estrategias efectivas para crear conexiones s\u00f3lidas con los clientes en todos los canales, con Juan Montes y V\u00edctor L\u00f3pez.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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