{"id":42971,"date":"2023-10-11T12:30:00","date_gmt":"2023-10-11T12:30:00","guid":{"rendered":"https:\/\/sinchcomdev.local\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/"},"modified":"2025-12-18T15:54:20","modified_gmt":"2025-12-18T15:54:20","slug":"sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform","status":"publish","type":"news","link":"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/","title":{"rendered":"Sinch anuncia el desarrollo de soluciones para Flows de WhatsApp Business Platform"},"content":{"rendered":"\n<p><em>WhatsApp anunci\u00f3 la funci\u00f3n llamada Flows, que permite a las empresas crear experiencias personalizadas desde la app.<\/em><\/p>\n\n\n\n<p><strong>Ciudad de M\u00e9xico, Octubre de 2023<\/strong>&nbsp;&#8211; Tras el reciente anuncio de la nueva funci\u00f3n Flows de WhatsApp durante el evento mundial Meta Conversations; Sinch, la empresa que potencia las conversaciones significativas entre las empresas y sus consumidores a trav\u00e9s de su Customer Communications Cloud, comparte que ya est\u00e1 desarrollando esta nueva funci\u00f3n para algunos clientes.&nbsp;<\/p>\n\n\n\n<p>WhatsApp Flows es una nueva funci\u00f3n de WhatsApp que ofrece a las empresas la posibilidad de mejorar sus interacciones con los usuarios, creando experiencias m\u00e1s sencillas. Con Flows se pueden crear formularios de registro, p\u00e1ginas de inicio de sesi\u00f3n, programar citas, reservar experiencias y mucho m\u00e1s.&nbsp;<\/p>\n\n\n\n<p>Con esta funci\u00f3n, Sinch ofrece ahora a todos sus clientes y nuevos prospectos una posibilidad adicional dentro de WhatsApp que puede aportar a\u00fan m\u00e1s valor y practicidad a las conversaciones entre empresas y consumidores.&nbsp;<\/p>\n\n\n\n<p><em>\u00abSinch trabaja constantemente con sus clientes para mejorar la experiencia de usuario en WhatsApp y ahora con Flows es posible tener una experiencia m\u00e1s segura y eficaz, adem\u00e1s de ofrecer un sinf\u00edn de oportunidades. Por ejemplo, Cons\u00f3rcio Magalu, una empresa del Grupo Magazine Luiza, est\u00e1 utilizando Flows para ofrecer a sus usuarios una experiencia de inicio de sesi\u00f3n sencilla y segura. Adem\u00e1s, esta nueva funci\u00f3n ha permitido crear un flujo de citas en el que los clientes potenciales pueden elegir el mejor d\u00eda y la mejor hora para plantear sus preguntas sobre el consorcio a un especialista\u00bb,<\/em>&nbsp;afirm\u00f3 Marcia Asano, Vicepresidenta de Soluciones Globales de Sinch<\/p>\n\n\n<div class=\"wp-block-image size-large\">\n<figure class=\"aligncenter\"><img decoding=\"async\" class=\"wp-image-17725\" width=\"1280\" height=\"720\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/MicrosoftTeams-image-2.png\" alt=\"dois mockus de exeplos de funcionamento do Flows para o Cons\u00f3rcio Magalu\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/MicrosoftTeams-image-2.png 1280w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/MicrosoftTeams-image-2-300x169.png 300w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/MicrosoftTeams-image-2-1024x576.png 1024w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/MicrosoftTeams-image-2-768x432.png 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/figure>\n<\/div>\n\n\n<p>Por su parte, Let\u00edcia Vilela, Gerente de Plataformas y Datos del Consorcio Magalu, dijo que este tipo de soluci\u00f3n tambi\u00e9n les permite programar reuniones para que los potenciales consumidores conozcan mejor el producto, aclaren sus dudas y adquieran un consorcio.&nbsp;<\/p>\n\n\n\n<p><em>\u00abHemos comprobado que programar las citas de ventas ha optimizado el trabajo del equipo, ya que distribuyen mejor sus reuniones, en lugar de reunirse con clientes potenciales en las horas pico del d\u00eda, que acaban esperando en una fila. Adem\u00e1s de la ventaja sobre la competencia, veo que hemos abierto una ventana de oportunidades y otras posibilidades de la aplicaci\u00f3n de Flows para nuestro negocio\u00bb<\/em>, dice Let\u00edcia Vilela.&nbsp;<\/p>\n\n\n\n<p><em>\u00abSinch tambi\u00e9n est\u00e1 desarrollando Flows para clientes minoristas que hacen comercio, trabajando en su cat\u00e1logo de productos dentro de WhatsApp. La expectativa es mantener al usuario en WhatsApp durante todo la jornada de compra, desde el inicio de sesi\u00f3n para reconocer su identidad hasta el checkout en el carrito\u00bb,<\/em>&nbsp;a\u00f1adi\u00f3 Marcia, de Sinch.&nbsp;<\/p>\n\n\n\n<p>Con Flows en WhatsApp, las empresas de sectores como bancos, comercio electr\u00f3nico, aerol\u00edneas e incluso los servicios de mensajer\u00eda podr\u00e1n crear interacciones m\u00e1s sencillas e intuitivas, proporcionando una mayor comodidad a sus clientes durante las conversaciones de WhatsApp.<\/p>\n\n\n\n<p><strong>Acerca de Sinch<\/strong><\/p>\n\n\n\n<p>Sinch potencia las conversaciones significativas entre las empresas y sus clientes a trav\u00e9s de su nube de comunicaciones con los clientes. M\u00e1s de 150,000 empresas -entre ellas muchas de las mayores compa\u00f1\u00edas tecnol\u00f3gicas del mundo- conf\u00edan en Sinch y en su super red global, que es la m\u00e1s segura y fiable para mensajer\u00eda, voz y correo electr\u00f3nico. Sinch ha sido rentable y ha crecido r\u00e1pidamente desde su fundaci\u00f3n en 2008. Tiene su sede en Estocolmo (Suecia) y sus acciones cotizan en el NASDAQ Estocolmo: XSTO:SINCH. M\u00e1s informaci\u00f3n en: <a href=\"https:\/\/sinch.com\/es\/\">https:\/\/sinch.com\/es\/<\/a><\/p>\n","protected":false},"featured_media":42973,"template":"","news_category":[],"class_list":["post-42971","news","type-news","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sinch Presenta Soluciones para WhatsApp Business Flows | Sinch<\/title>\n<meta name=\"description\" content=\"Sinch impulsa el nuevo WhatsApp Flows para empresas, generando experiencias personalizadas y eficaces. \u00a1Desc\u00fabrelo ahora mismo!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sinch Presenta Soluciones para WhatsApp Business Flows | Sinch\" \/>\n<meta property=\"og:description\" content=\"Sinch impulsa el nuevo WhatsApp Flows para empresas, generando experiencias personalizadas y eficaces. \u00a1Desc\u00fabrelo ahora mismo!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/\" \/>\n<meta property=\"og:site_name\" content=\"Sinch\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wearesinch\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-18T15:54:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/Sinch-WhatsApp-Flows.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"830\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@WeAreSinch\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/\",\"url\":\"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/\",\"name\":\"Sinch Presenta Soluciones para WhatsApp Business Flows | Sinch\",\"isPartOf\":{\"@id\":\"https:\/\/sinch.com\/es\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/Sinch-WhatsApp-Flows.png\",\"datePublished\":\"2023-10-11T12:30:00+00:00\",\"dateModified\":\"2025-12-18T15:54:20+00:00\",\"description\":\"Sinch impulsa el nuevo WhatsApp Flows para empresas, generando experiencias personalizadas y eficaces. \u00a1Desc\u00fabrelo ahora mismo!\",\"breadcrumb\":{\"@id\":\"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/#primaryimage\",\"url\":\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/Sinch-WhatsApp-Flows.png\",\"contentUrl\":\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/Sinch-WhatsApp-Flows.png\",\"width\":1400,\"height\":830},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/sinch.com\/es\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\/\/sinch.com\/es\/news\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Sinch anuncia el desarrollo de soluciones para Flows de WhatsApp Business Platform\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/sinch.com\/es\/#website\",\"url\":\"https:\/\/sinch.com\/es\/\",\"name\":\"Sinch\",\"description\":\"SMS Messaging, Voice, Email, Video &amp; Verification APIs | Sinch\",\"publisher\":{\"@id\":\"https:\/\/sinch.com\/es\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/sinch.com\/es\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/sinch.com\/es\/#organization\",\"name\":\"Sinch\",\"url\":\"https:\/\/sinch.com\/es\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/sinch.com\/es\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/Thumbnail-Logo-Honey.png\",\"contentUrl\":\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/Thumbnail-Logo-Honey.png\",\"width\":800,\"height\":496,\"caption\":\"Sinch\"},\"image\":{\"@id\":\"https:\/\/sinch.com\/es\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/wearesinch\/\",\"https:\/\/x.com\/WeAreSinch\",\"https:\/\/www.linkedin.com\/company\/sinch\",\"https:\/\/www.youtube.com\/channel\/UCZZ2u_B2afTxA0v-xcgfsaw\",\"https:\/\/www.instagram.com\/wearesinch\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sinch Presenta Soluciones para WhatsApp Business Flows | Sinch","description":"Sinch impulsa el nuevo WhatsApp Flows para empresas, generando experiencias personalizadas y eficaces. \u00a1Desc\u00fabrelo ahora mismo!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/","og_locale":"es_ES","og_type":"article","og_title":"Sinch Presenta Soluciones para WhatsApp Business Flows | Sinch","og_description":"Sinch impulsa el nuevo WhatsApp Flows para empresas, generando experiencias personalizadas y eficaces. \u00a1Desc\u00fabrelo ahora mismo!","og_url":"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/","og_site_name":"Sinch","article_publisher":"https:\/\/www.facebook.com\/wearesinch\/","article_modified_time":"2025-12-18T15:54:20+00:00","og_image":[{"width":1400,"height":830,"url":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/Sinch-WhatsApp-Flows.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@WeAreSinch","twitter_misc":{"Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/","url":"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/","name":"Sinch Presenta Soluciones para WhatsApp Business Flows | Sinch","isPartOf":{"@id":"https:\/\/sinch.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/#primaryimage"},"image":{"@id":"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/#primaryimage"},"thumbnailUrl":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/Sinch-WhatsApp-Flows.png","datePublished":"2023-10-11T12:30:00+00:00","dateModified":"2025-12-18T15:54:20+00:00","description":"Sinch impulsa el nuevo WhatsApp Flows para empresas, generando experiencias personalizadas y eficaces. \u00a1Desc\u00fabrelo ahora mismo!","breadcrumb":{"@id":"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/#primaryimage","url":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/Sinch-WhatsApp-Flows.png","contentUrl":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/08\/Sinch-WhatsApp-Flows.png","width":1400,"height":830},{"@type":"BreadcrumbList","@id":"https:\/\/sinch.com\/es\/news\/sinch-anuncia-el-desarrollo-de-soluciones-para-flows-de-whatsapp-business-platform\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sinch.com\/es\/"},{"@type":"ListItem","position":2,"name":"News","item":"https:\/\/sinch.com\/es\/news\/"},{"@type":"ListItem","position":3,"name":"Sinch anuncia el desarrollo de soluciones para Flows de WhatsApp Business Platform"}]},{"@type":"WebSite","@id":"https:\/\/sinch.com\/es\/#website","url":"https:\/\/sinch.com\/es\/","name":"Sinch","description":"SMS Messaging, Voice, Email, Video &amp; Verification APIs | Sinch","publisher":{"@id":"https:\/\/sinch.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sinch.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/sinch.com\/es\/#organization","name":"Sinch","url":"https:\/\/sinch.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/sinch.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/Thumbnail-Logo-Honey.png","contentUrl":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/Thumbnail-Logo-Honey.png","width":800,"height":496,"caption":"Sinch"},"image":{"@id":"https:\/\/sinch.com\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/wearesinch\/","https:\/\/x.com\/WeAreSinch","https:\/\/www.linkedin.com\/company\/sinch","https:\/\/www.youtube.com\/channel\/UCZZ2u_B2afTxA0v-xcgfsaw","https:\/\/www.instagram.com\/wearesinch\/"]}]}},"_links":{"self":[{"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/news\/42971","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/types\/news"}],"version-history":[{"count":0,"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/news\/42971\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/media\/42973"}],"wp:attachment":[{"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/media?parent=42971"}],"wp:term":[{"taxonomy":"news_category","embeddable":true,"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/news_category?post=42971"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}