{"id":159068,"date":"2025-05-27T07:02:34","date_gmt":"2025-05-27T07:02:34","guid":{"rendered":"https:\/\/sinch.com\/?post_type=customer-stories&#038;p=159068"},"modified":"2026-09-15T04:28:07","modified_gmt":"2026-09-15T04:28:07","slug":"clarins","status":"publish","type":"messaging_cstories","link":"https:\/\/sinch.com\/es\/mensajeria\/historias-de-clientes\/clarins\/","title":{"rendered":"C\u00f3mo Clarins, la marca de cuidado de la piel, aument\u00f3 2,5 veces sus tasas de interacci\u00f3n con RCS"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Con millones de clientes fieles en todo el mundo, Clarins ha forjado su reputaci\u00f3n gracias a sus prestigiosos productos para el cuidado de la piel. La marca de lujo ofrece experiencias digitales personalizadas para satisfacer las necesidades de cuidado de la piel \u00fanicas de los clientes.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pero el mercado de la belleza actual es ferozmente competitivo. Incluso las marcas consolidadas necesitan encontrar formas innovadoras de conectar con los clientes e impulsar las conversiones. A medida que crece la demanda de los clientes de una comunicaci\u00f3n personalizada e interactiva, Clarins vio la oportunidad de tomar la delantera con RCS.\u00a0<\/p>\n\n\n\t<div class=\"custom-video\">\r\n\t\t\t\t\t                    <div class=\"iframe-responsive-container lazy-video rounded-lg overflow-hidden \">\r\n                <a href=\"https:\/\/www.youtube.com\/watch?v=ZrU7ellEqdY\" class=\"lazy-video-link\" data-lazy-video=\"ZrU7ellEqdY\" target=\"_blank\" rel=\"nofollow\" role=\"button\" data-source=\"youtube\" data-language=\"es\" data-thumb=\"https:\/\/i.ytimg.com\/vi\/ZrU7ellEqdY\/maxresdefault.jpg\" title=\"V\u00eddeo de Sinch\">\r\n                    <div class=\"btn btn-light btn-light-social btn-play btn-play-circle\">\r\n                                                    <svg aria-hidden=\"true\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/play.svg\"><\/svg>\r\n                                            <\/div>\r\n                    <img decoding=\"async\"  src=\"https:\/\/i.ytimg.com\/vi\/ZrU7ellEqdY\/maxresdefault.jpg\" alt=\"The Secret Behind Clarins&#039; 2.5x Engagement Boost\">\r\n                <\/a>\r\n            <\/div>\r\n                        <script type=\"application\/ld+json\">\r\n            {\n    \"@context\": \"http:\/\/schema.org\",\n    \"@type\": \"VideoObject\",\n    \"@id\": \"https:\/\/www.youtube.com\/watch?v=ZrU7ellEqdY#VideoObject\",\n    \"thumbnailUrl\": \"https:\/\/i.ytimg.com\/vi\/ZrU7ellEqdY\/maxresdefault.jpg\",\n    \"embedUrl\": \"https:\/\/www.youtube.com\/embed\/ZrU7ellEqdY\",\n    \"contentUrl\": \"https:\/\/www.youtube.com\/watch?v=ZrU7ellEqdY\",\n    \"name\": \"The Secret Behind Clarins' 2.5x Engagement Boost\",\n    \"description\": \"Discover how Clarins, Europe\\u2019s leading skincare brand, used RCS messaging to create more personalized, interactive customer experiences \\u2014 and boosted engagement by 2.5x.\\n\\nIn this behind-the-scenes look from Clarins' headquarters in Paris, see how the brand teamed up with Sinch to test Rich Communication Services (RCS) during their biggest campaigns \\u2014 and why it paid off. With a 79% read rate and a 22% click-through rate, RCS helped Clarins stand out in a competitive beauty market and connect with customers in a whole new way.\\n\\nRead the full story here: https:\/\/sinch.com\/customer-stories\/how-clarins-increased-engagement-with-rcs\/\\n\\nLearn more about RCS here: https:\/\/sinch.com\/rcs\",\n    \"uploadDate\": \"2025-05-12T14:39:16+00:00\",\n    \"duration\": \"PT2M59S\"\n}        <\/script>\r\n        \t\t\r\n\t\t\t<\/div>\r\n\r\n\t\r\n\n\n\n<h2 class=\"wp-block-heading\">Prueba del futuro de la mensajer\u00eda m\u00f3vil<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Cuando Clarins se enter\u00f3 de que Apple ahora ofrece asistencia para RCS en dispositivos iOS, se asoci\u00f3 con Sinch para probarlo en su campa\u00f1a navide\u00f1a.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Clarins envi\u00f3 dos mensajes para promocionar sus sets de regalo navide\u00f1os. Un grupo de clientes recibi\u00f3 un mensaje SMS enriquecido con un enlace para visitar la p\u00e1gina m\u00f3vil de la campa\u00f1a navide\u00f1a en el sitio web de Clarins.\u00a0\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El segundo grupo recibi\u00f3 un mensaje RCS <a href=\"https:\/\/sinch.com\/es\/blog\/casos-de-uso-y-ejemplos-de-rcs\/\" target=\"_blank\" rel=\"noreferrer noopener\">tarjeta enriquecida<\/a> con:\u00a0<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>el logotipo de Clarins y <a href=\"https:\/\/sinch.com\/blog\/rcs-verified-senders\/\" target=\"_blank\" rel=\"noreferrer noopener\">el estado de remitente verificado<\/a> insignia, lo que ayuda a generar confianza.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Una imagen atractiva, un titular y una descripci\u00f3n de los sets de regalo navide\u00f1os.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Botones que enlazan a los sets de regalo navide\u00f1os, un calendario de Adviento y las ofertas actuales.\u00a0<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"907\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/Clarins-RCS-and-Rich-SMS-comparison-1024x907.png\" alt=\"Comparaci\u00f3n de un SMS de texto sin formato con un enlace y un mensaje RCS enriquecido con una imagen y botones interactivos, uno al lado del otro\" class=\"wp-image-112805\" style=\"width:1278px;height:auto\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/Clarins-RCS-and-Rich-SMS-comparison-1024x907.png 1024w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/Clarins-RCS-and-Rich-SMS-comparison-300x266.png 300w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/Clarins-RCS-and-Rich-SMS-comparison-768x680.png 768w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/Clarins-RCS-and-Rich-SMS-comparison.png 1518w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Aunque ambos mensajes enlazaban a los sets de regalo navide\u00f1os, el interactive RCS message recibi\u00f3 una tasa de lectura del 79\u00a0% y una tasa de clics (CTR) del 22\u00a0%. Esto es 2,5 veces superior al CTR del SMS enriquecido y tres veces superior a la media del mercado.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Animada por estos resultados, Clarins realiz\u00f3 una prueba similar para su evento de rebajas \u201cLes Journ\u00e9es Privil\u00e8ges\u201d.\u00a0<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"907\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/image-1-1024x907.png\" alt=\"Mensaje RCS de Clarins en un smartphone que muestra una oferta exclusiva con im\u00e1genes de productos y botones interactivos\" class=\"wp-image-112787\" style=\"width:1266px;height:auto\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/image-1-1024x907.png 1024w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/image-1-300x266.png 300w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/image-1-768x680.png 768w, https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/image-1.png 1518w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">El mensaje RCS gener\u00f3 una tasa de lectura del 76\u00a0% y un CTR del 11\u00a0%, el doble del CTR del mensaje SMS enriquecido.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Mayor interacci\u00f3n e ingresos con RCS<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Incluso con este \u00e9xito inicial, Clarins est\u00e1 perfeccionando su estrategia de RCS de cara a <a href=\"https:\/\/sinch.com\/es\/?post_type=blog&#038;p=157353\" target=\"_blank\" rel=\"noreferrer noopener\">la asistencia para RCS de iOS 18<\/a>. Con Sinch, se est\u00e1n posicionando para ofrecer una experiencia unificada e interactiva en todos los dispositivos.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cEstamos sumamente satisfechos con estos resultados iniciales\u201d, declar\u00f3 H\u00e9l\u00e9na MICHEL,\u00a0responsable de CRM omnicanal de Clarins. \u00abCon la asistencia de Sinch en el desarrollo de campa\u00f1as espec\u00edficas que transmiten el mensaje adecuado a la audiencia adecuada, este canal ha dado lugar a mejoras sustanciales tanto en las interacciones como en los ingresos\u00bb.\u00a0<\/p>\n","protected":false},"author":16,"featured_media":112799,"template":"","meta":{"_acf_changed":false},"class_list":["post-159068","messaging_cstories","type-messaging_cstories","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>C\u00f3mo Clarins aument\u00f3 2,5 veces sus tasas de interacci\u00f3n con RCS | Sinch<\/title>\n<meta name=\"description\" content=\"Descubre c\u00f3mo la principal marca de cuidado de la piel de Europa aprovecha los Rich Communication Services (RCS) para crear experiencias del cliente personalizadas y atractivas.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sinch.com\/es\/mensajeria\/historias-de-clientes\/clarins\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"C\u00f3mo Clarins aument\u00f3 2,5 veces sus tasas de interacci\u00f3n con RCS | Sinch\" \/>\n<meta property=\"og:description\" content=\"Descubre c\u00f3mo la principal marca de cuidado de la piel de Europa aprovecha los Rich Communication Services (RCS) para crear experiencias del cliente personalizadas y atractivas.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sinch.com\/es\/mensajeria\/historias-de-clientes\/clarins\/\" \/>\n<meta property=\"og:site_name\" content=\"Sinch\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wearesinch\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-15T04:28:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/Featured-image.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"496\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@WeAreSinch\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/mensajeria\\\/historias-de-clientes\\\/clarins\\\/\",\"url\":\"https:\\\/\\\/sinch.com\\\/es\\\/mensajeria\\\/historias-de-clientes\\\/clarins\\\/\",\"name\":\"C\u00f3mo Clarins aument\u00f3 2,5 veces sus tasas de interacci\u00f3n con RCS | Sinch\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/mensajeria\\\/historias-de-clientes\\\/clarins\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/mensajeria\\\/historias-de-clientes\\\/clarins\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sinch.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/Featured-image.png\",\"datePublished\":\"2025-05-27T07:02:34+00:00\",\"dateModified\":\"2026-09-15T04:28:07+00:00\",\"description\":\"Descubre c\u00f3mo la principal marca de cuidado de la piel de Europa aprovecha los Rich Communication Services (RCS) para crear experiencias del cliente personalizadas y atractivas.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/mensajeria\\\/historias-de-clientes\\\/clarins\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sinch.com\\\/es\\\/mensajeria\\\/historias-de-clientes\\\/clarins\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/mensajeria\\\/historias-de-clientes\\\/clarins\\\/#primaryimage\",\"url\":\"https:\\\/\\\/sinch.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/Featured-image.png\",\"contentUrl\":\"https:\\\/\\\/sinch.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/Featured-image.png\",\"width\":800,\"height\":496},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/mensajeria\\\/historias-de-clientes\\\/clarins\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/sinch.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Messaging Customer Stories\",\"item\":\"https:\\\/\\\/sinch.com\\\/es\\\/mensajeria\\\/historias-de-clientes\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"C\u00f3mo Clarins, la marca de cuidado de la piel, aument\u00f3 2,5 veces sus tasas de interacci\u00f3n con RCS\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/sinch.com\\\/es\\\/\",\"name\":\"Sinch\",\"description\":\"Mensajer\u00eda SMS, Voz, Email, Video y API de verificaci\u00f3n | Sinch\",\"publisher\":{\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/sinch.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/#organization\",\"name\":\"Sinch\",\"url\":\"https:\\\/\\\/sinch.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/sinch.com\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/Thumbnail-Logo-Honey.png\",\"contentUrl\":\"https:\\\/\\\/sinch.com\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/Thumbnail-Logo-Honey.png\",\"width\":800,\"height\":496,\"caption\":\"Sinch\"},\"image\":{\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/wearesinch\\\/\",\"https:\\\/\\\/x.com\\\/WeAreSinch\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/sinch\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCZZ2u_B2afTxA0v-xcgfsaw\",\"https:\\\/\\\/www.instagram.com\\\/wearesinch\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"C\u00f3mo Clarins aument\u00f3 2,5 veces sus tasas de interacci\u00f3n con RCS | Sinch","description":"Descubre c\u00f3mo la principal marca de cuidado de la piel de Europa aprovecha los Rich Communication Services (RCS) para crear experiencias del cliente personalizadas y atractivas.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sinch.com\/es\/mensajeria\/historias-de-clientes\/clarins\/","og_locale":"es_ES","og_type":"article","og_title":"C\u00f3mo Clarins aument\u00f3 2,5 veces sus tasas de interacci\u00f3n con RCS | Sinch","og_description":"Descubre c\u00f3mo la principal marca de cuidado de la piel de Europa aprovecha los Rich Communication Services (RCS) para crear experiencias del cliente personalizadas y atractivas.","og_url":"https:\/\/sinch.com\/es\/mensajeria\/historias-de-clientes\/clarins\/","og_site_name":"Sinch","article_publisher":"https:\/\/www.facebook.com\/wearesinch\/","article_modified_time":"2026-09-15T04:28:07+00:00","og_image":[{"width":800,"height":496,"url":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/Featured-image.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@WeAreSinch","twitter_misc":{"Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/sinch.com\/es\/mensajeria\/historias-de-clientes\/clarins\/","url":"https:\/\/sinch.com\/es\/mensajeria\/historias-de-clientes\/clarins\/","name":"C\u00f3mo Clarins aument\u00f3 2,5 veces sus tasas de interacci\u00f3n con RCS | Sinch","isPartOf":{"@id":"https:\/\/sinch.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sinch.com\/es\/mensajeria\/historias-de-clientes\/clarins\/#primaryimage"},"image":{"@id":"https:\/\/sinch.com\/es\/mensajeria\/historias-de-clientes\/clarins\/#primaryimage"},"thumbnailUrl":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/Featured-image.png","datePublished":"2025-05-27T07:02:34+00:00","dateModified":"2026-09-15T04:28:07+00:00","description":"Descubre c\u00f3mo la principal marca de cuidado de la piel de Europa aprovecha los Rich Communication Services (RCS) para crear experiencias del cliente personalizadas y atractivas.","breadcrumb":{"@id":"https:\/\/sinch.com\/es\/mensajeria\/historias-de-clientes\/clarins\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sinch.com\/es\/mensajeria\/historias-de-clientes\/clarins\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/sinch.com\/es\/mensajeria\/historias-de-clientes\/clarins\/#primaryimage","url":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/Featured-image.png","contentUrl":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/Featured-image.png","width":800,"height":496},{"@type":"BreadcrumbList","@id":"https:\/\/sinch.com\/es\/mensajeria\/historias-de-clientes\/clarins\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sinch.com\/es\/"},{"@type":"ListItem","position":2,"name":"Messaging Customer Stories","item":"https:\/\/sinch.com\/es\/mensajeria\/historias-de-clientes\/"},{"@type":"ListItem","position":3,"name":"C\u00f3mo Clarins, la marca de cuidado de la piel, aument\u00f3 2,5 veces sus tasas de interacci\u00f3n con RCS"}]},{"@type":"WebSite","@id":"https:\/\/sinch.com\/es\/#website","url":"https:\/\/sinch.com\/es\/","name":"Sinch","description":"Mensajer\u00eda SMS, Voz, Email, Video y API de verificaci\u00f3n | Sinch","publisher":{"@id":"https:\/\/sinch.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sinch.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/sinch.com\/es\/#organization","name":"Sinch","url":"https:\/\/sinch.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/sinch.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/Thumbnail-Logo-Honey.png","contentUrl":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/Thumbnail-Logo-Honey.png","width":800,"height":496,"caption":"Sinch"},"image":{"@id":"https:\/\/sinch.com\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/wearesinch\/","https:\/\/x.com\/WeAreSinch","https:\/\/www.linkedin.com\/company\/sinch","https:\/\/www.youtube.com\/channel\/UCZZ2u_B2afTxA0v-xcgfsaw","https:\/\/www.instagram.com\/wearesinch\/"]}]}},"_links":{"self":[{"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/messaging_cstories\/159068","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/messaging_cstories"}],"about":[{"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/types\/messaging_cstories"}],"author":[{"embeddable":true,"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/users\/16"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/media\/112799"}],"wp:attachment":[{"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/media?parent=159068"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}