{"id":199940,"date":"2026-08-04T03:26:35","date_gmt":"2026-08-04T03:26:35","guid":{"rendered":"https:\/\/sinch.com\/engage\/customer-stories\/the-better-health-generation-2\/"},"modified":"2026-08-04T03:26:35","modified_gmt":"2026-08-04T03:26:35","slug":"the-better-health-generation","status":"publish","type":"engage_cust_stories","link":"https:\/\/sinch.com\/es\/engage\/historias-de-clientes\/the-better-health-generation\/","title":{"rendered":"C\u00f3mo us\u00f3 TBHG los recordatorios por SMS para agilizar las comunicaciones de las citas"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The Better Health Generation (TBHG) ofrece servicios de salud y bienestar tanto f\u00edsico como mental, lo que incluye evaluaciones individuales, intervenciones, programas grupales y soluciones digitales. A medida que la organizaci\u00f3n crec\u00eda, necesitaba una forma m\u00e1s eficiente de gestionar las comunicaciones de las citas a gran escala.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En ese momento, TBHG usaba Outlook para gestionar las citas y procesaba manualmente unas 200 citas cada semana. El equipo necesitaba una forma automatizada de enviar recordatorios por SMS 24 horas antes de las citas, lo que ayudar\u00eda a maximizar las tasas de lectura y mejorar la asistencia. Tambi\u00e9n necesitaba una forma m\u00e1s r\u00e1pida y eficaz de comunicar a los clientes los detalles de las citas y las actualizaciones de las cancelaciones.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para solucionarlo, TBHG recurri\u00f3 a <strong>Sinch Engage (anteriormente MessageMedia)<\/strong>. Mediante el portal web, la organizaci\u00f3n pudo crear subcuentas individuales para los usuarios y conectar sus calendarios nativos de Outlook directamente a la plataforma. Tambi\u00e9n se pod\u00edan incluir los n\u00fameros de identificaci\u00f3n de las citas y vincularlos a la plataforma de gesti\u00f3n de casos de la organizaci\u00f3n, lo que hac\u00eda que el proceso estuviera m\u00e1s conectado y fuera m\u00e1s f\u00e1cil de gestionar.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La configuraci\u00f3n tambi\u00e9n le dio a TBHG margen para crecer. A medida que se adjudican nuevos contratos y se incorpora nuevo personal, se pueden a\u00f1adir f\u00e1cilmente conexiones de calendario adicionales, brindando asistencia a la futura escalabilidad de la organizaci\u00f3n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Una forma m\u00e1s eficiente de gestionar los recordatorios de citas<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Con Sinch Engage (anteriormente MessageMedia), los usuarios de TBHG ahora pueden programar citas de forma m\u00e1s eficiente y activar autom\u00e1ticamente recordatorios por SMS en intervalos establecidos antes del evento. Esto elimin\u00f3 gran parte del trabajo manual del proceso y facilit\u00f3 la entrega de recordatorios oportunos de manera constante.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La organizaci\u00f3n tambi\u00e9n us\u00f3 la mensajer\u00eda bidireccional para mejorar la comunicaci\u00f3n con los clientes. Esto permiti\u00f3 que las conversaciones de texto tuvieran lugar directamente a trav\u00e9s del portal web, con los mensajes almacenados en un solo lugar para una mejor visibilidad. Para los clientes, los SMS ofrec\u00edan una forma sencilla y c\u00f3moda de recibir actualizaciones y responder cuando fuera necesario.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Asistencia para la escalabilidad y reducci\u00f3n de ausencias<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Seg\u00fan TBHG, la plataforma ha sido intuitiva para el usuario y f\u00e1cil de implementar, lo que ha sido especialmente valioso a medida que se incorpora nuevo personal para brindar asistencia en contratos adicionales. La organizaci\u00f3n afirma que la soluci\u00f3n ha ayudado a reducir las ausencias de los clientes y tambi\u00e9n les ha facilitado la reprogramaci\u00f3n de citas a tiempo.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para una organizaci\u00f3n de atenci\u00f3n m\u00e9dica en crecimiento, esa combinaci\u00f3n es importante. Los recordatorios automatizados ayudan a reducir el esfuerzo administrativo, mientras que el SMS bidireccional ofrece a los clientes una forma sencilla de mantenerse informados y responder r\u00e1pidamente. El resultado es un proceso de comunicaci\u00f3n de citas m\u00e1s escalable que brinda mejor asistencia tanto al personal como a los clientes.<\/p>\n","protected":false},"author":75,"featured_media":181595,"template":"","meta":{"_acf_changed":true},"customer_stories_industry":[],"customer_stories_products":[],"class_list":["post-199940","engage_cust_stories","type-engage_cust_stories","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>C\u00f3mo us\u00f3 TBHG los recordatorios por SMS para agilizar las comunicaciones de las citas<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sinch.com\/es\/engage\/historias-de-clientes\/the-better-health-generation\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"C\u00f3mo us\u00f3 TBHG los recordatorios por SMS para agilizar las comunicaciones de las citas\" \/>\n<meta property=\"og:description\" content=\"The Better Health Generation (TBHG) ofrece servicios de salud y bienestar tanto f\u00edsico como mental, lo que incluye evaluaciones individuales, intervenciones, programas grupales y soluciones digitales. 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