{"id":165649,"date":"2025-10-01T20:39:18","date_gmt":"2025-10-01T20:39:18","guid":{"rendered":"https:\/\/sinch.com\/?post_type=engage_cust_stories&#038;p=165649"},"modified":"2025-10-01T20:39:20","modified_gmt":"2025-10-01T20:39:20","slug":"sweti","status":"publish","type":"engage_cust_stories","link":"https:\/\/sinch.com\/es\/engage\/customer-stories\/sweti\/","title":{"rendered":"C\u00f3mo SWETI Marketing env\u00eda mensajes personalizados a sus clientes con Sinch"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Construir un centro de marketing especializado en fitness<\/h2>\n\n<p>SWETI Marketing se ha consolidado como la agencia de marketing digital de referencia para el sector del fitness. Como socio de nivel Diamante de Hubspot, proporcionan desde desarrollo web hasta implementaci\u00f3n de CRM para grandes marcas como Gold&#8217;s Gym.  <\/p>\n\n<p>\u00abB\u00e1sicamente somos una agencia de publicidad y marketing digital de servicio completo para el sector del fitness\u00bb, explica Devlin Watkins, director de desarrollo empresarial de SWETI Marketing. \u00abEl sector del fitness se encuentra al principio de una transformaci\u00f3n digital, y nuestro objetivo es llevarles a esta nueva era\u00bb.  <\/p>\n\r\n\t                    <div class=\"iframe-responsive-container lazy-video rounded-lg overflow-hidden  \">\r\n                <a href=\"https:\/\/vimeo.com\/1030993252\" class=\"lazy-video-link\" data-lazy-video=\"1030993252\" target=\"_blank\" rel=\"nofollow\" role=\"button\" data-source=\"vimeo\" data-language=\"es\" data-thumb=\"https:\/\/i.vimeocdn.com\/video\/1951642904-f2b1ca4a84abb8c65438e35c8197f1277795a7b000b776e63d6794ea9dd2821a-d_1280?region=us\" title=\"V\u00eddeos de Sinch\">\r\n                    <div class=\"btn btn-light btn-light-social btn-play btn-play-circle\">\r\n                                                    <svg aria-hidden=\"true\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/play.svg\"><\/svg>\r\n                                            <\/div>\r\n                    <img decoding=\"async\"  src=\"https:\/\/i.vimeocdn.com\/video\/1951642904-f2b1ca4a84abb8c65438e35c8197f1277795a7b000b776e63d6794ea9dd2821a-d_1280?region=us\" alt=\"SWETI x Sinch Success Story\">\r\n                <\/a>\r\n            <\/div>\r\n\r\n            \r\n                        <script type=\"application\/ld+json\">\r\n            {\n    \"@context\": \"http:\/\/schema.org\",\n    \"@type\": \"VideoObject\",\n    \"@id\": \"https:\/\/vimeo.com\/1030993252#VideoObject\",\n    \"thumbnailUrl\": \"https:\/\/i.vimeocdn.com\/video\/1951642904-f2b1ca4a84abb8c65438e35c8197f1277795a7b000b776e63d6794ea9dd2821a-d_1280?region=us\",\n    \"embedUrl\": \"https:\/\/player.vimeo.com\/video\/1030993252\",\n    \"contentUrl\": \"https:\/\/vimeo.com\/1030993252\",\n    \"name\": \"SWETI x Sinch Success Story\",\n    \"uploadDate\": \"2024-11-18T23:04:46+00:00\",\n    \"duration\": \"P0DT0H3M14S\"\n}        <\/script>\r\n        \r\n\t\r\n\n<h2 class=\"wp-block-heading\">Encontrar el socio de mensajer\u00eda adecuado<\/h2>\n\n<p>Al buscar un socio para SMS, SWETI Marketing necesitaba una soluci\u00f3n que pudiera gestionar la escala de sus clientes y, al mismo tiempo, proporcionar an\u00e1lisis detallados.  <\/p>\n\n<p>\u00abNuestros clientes invierten mucho en mensajer\u00eda SMS, por lo que disponer de an\u00e1lisis detallados era crucial\u00bb, dice Devlin.  <\/p>\n\n<p>Tras examinar varias opciones, Sinch result\u00f3 ser la elecci\u00f3n obvia.  <\/p>\n\n<p>\u00abSinch era la mejor opci\u00f3n en cuanto a capacidad, pero adem\u00e1s trabajamos bien con el equipo de Sinch\u00bb, se\u00f1ala Devlin. \u00abEl hecho de que podamos enviar medios enriquecidos con nuestras r\u00e1fagas de mensajes y hacer un seguimiento de los enlaces dentro de HubSpot es enorme\u00bb.  <\/p>\n\n<h2 class=\"wp-block-heading\">M\u00e1s all\u00e1 de los mensajes promocionales<\/h2>\n\n<p>SWETI Marketing aprovecha la integraci\u00f3n con Hubspot de Sinch para ayudar a las marcas de fitness a crear su propia comunidad a trav\u00e9s de varios tipos de mensajes:  <\/p>\n\n<ul class=\"wp-block-list\">\n<li>Promociones de afiliaci\u00f3n y campa\u00f1as de cierre.  <\/li>\n<\/ul>\n\n<ul class=\"wp-block-list\">\n<li>Anuncios de eventos y jornadas de puertas abiertas.  <\/li>\n<\/ul>\n\n<ul class=\"wp-block-list\">\n<li>Horarios de fitness en grupo con medios enriquecidos.  <\/li>\n<\/ul>\n\n<ul class=\"wp-block-list\">\n<li>Programas de recomendaci\u00f3n de miembros.  <\/li>\n<\/ul>\n\n<ul class=\"wp-block-list\">\n<li>Promociones de entrenamiento personal.  <\/li>\n<\/ul>\n\n<ul class=\"wp-block-list\">\n<li>Abandono de carritos.  <\/li>\n<\/ul>\n\n<ul class=\"wp-block-list\">\n<li>Recorridos de referidos.  <\/li>\n<\/ul>\n\n<p>\u00abEl SMS mejora y apoya la experiencia personal que quieren tener los gimnasios\u00bb, explica Devlin. \u00abEste p\u00fablico no abre tanto los emails. Tienes que conseguir que utilicen sus tel\u00e9fonos y facilitar la comunicaci\u00f3n\u00bb.  <\/p>\n\n<h2 class=\"wp-block-heading\">Una asociaci\u00f3n basada en la autenticidad<\/h2>\n\n<p>La colaboraci\u00f3n entre SWETI Marketing y Sinch va m\u00e1s all\u00e1 de las capacidades t\u00e9cnicas. \u00abLa autenticidad es una gran parte de SWETI, y ahora puedo decir que es una gran parte de Sinch\u00bb, dice Devlin. A trav\u00e9s de esta asociaci\u00f3n, SWETI Marketing sigue ayudando a las marcas de fitness a crear conexiones m\u00e1s s\u00f3lidas con sus miembros, al tiempo que ofrece resultados cuantificables.  <\/p>\n","protected":false},"featured_media":112688,"template":"","meta":{"_acf_changed":false},"customer_stories_industry":[606],"customer_stories_products":[647],"class_list":["post-165649","engage_cust_stories","type-engage_cust_stories","status-publish","has-post-thumbnail","hentry","customer_stories_industry-comercio-al-por-menor","customer_stories_products-engage"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SWETI potencia una mensajer\u00eda de bienestar mejor con Sinch<\/title>\n<meta name=\"description\" content=\"Explora c\u00f3mo las marcas de salud y fitness de SWETI Marketing utilizan campa\u00f1as de mensajer\u00eda SMS y MMS espec\u00edficas para conectar con millones de miembros.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sinch.com\/es\/engage\/customer-stories\/sweti\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SWETI potencia una mensajer\u00eda de bienestar mejor con Sinch\" \/>\n<meta property=\"og:description\" content=\"Explora c\u00f3mo las marcas de salud y fitness de SWETI Marketing utilizan campa\u00f1as de mensajer\u00eda SMS y MMS espec\u00edficas para conectar con millones de miembros.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sinch.com\/es\/engage\/customer-stories\/sweti\/\" \/>\n<meta property=\"og:site_name\" content=\"Sinch\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wearesinch\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-01T20:39:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/SWETI-marketing.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"496\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@WeAreSinch\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/engage\\\/customer-stories\\\/sweti\\\/\",\"url\":\"https:\\\/\\\/sinch.com\\\/es\\\/engage\\\/customer-stories\\\/sweti\\\/\",\"name\":\"SWETI potencia una mensajer\u00eda de bienestar mejor con Sinch\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/engage\\\/customer-stories\\\/sweti\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/engage\\\/customer-stories\\\/sweti\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sinch.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/SWETI-marketing.png\",\"datePublished\":\"2025-10-01T20:39:18+00:00\",\"dateModified\":\"2025-10-01T20:39:20+00:00\",\"description\":\"Explora c\u00f3mo las marcas de salud y fitness de SWETI Marketing utilizan campa\u00f1as de mensajer\u00eda SMS y MMS espec\u00edficas para conectar con millones de miembros.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/engage\\\/customer-stories\\\/sweti\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sinch.com\\\/es\\\/engage\\\/customer-stories\\\/sweti\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/engage\\\/customer-stories\\\/sweti\\\/#primaryimage\",\"url\":\"https:\\\/\\\/sinch.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/SWETI-marketing.png\",\"contentUrl\":\"https:\\\/\\\/sinch.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/SWETI-marketing.png\",\"width\":800,\"height\":496},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/engage\\\/customer-stories\\\/sweti\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/sinch.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Engage Customer Stories\",\"item\":\"https:\\\/\\\/sinch.com\\\/es\\\/engage\\\/customer-stories\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"C\u00f3mo SWETI Marketing env\u00eda mensajes personalizados a sus clientes con Sinch\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/sinch.com\\\/es\\\/\",\"name\":\"Sinch\",\"description\":\"SMS Messaging, Voice, Email, Video &amp; Verification APIs | Sinch\",\"publisher\":{\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/sinch.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/#organization\",\"name\":\"Sinch\",\"url\":\"https:\\\/\\\/sinch.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/sinch.com\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/Thumbnail-Logo-Honey.png\",\"contentUrl\":\"https:\\\/\\\/sinch.com\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/Thumbnail-Logo-Honey.png\",\"width\":800,\"height\":496,\"caption\":\"Sinch\"},\"image\":{\"@id\":\"https:\\\/\\\/sinch.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/wearesinch\\\/\",\"https:\\\/\\\/x.com\\\/WeAreSinch\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/sinch\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCZZ2u_B2afTxA0v-xcgfsaw\",\"https:\\\/\\\/www.instagram.com\\\/wearesinch\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SWETI potencia una mensajer\u00eda de bienestar mejor con Sinch","description":"Explora c\u00f3mo las marcas de salud y fitness de SWETI Marketing utilizan campa\u00f1as de mensajer\u00eda SMS y MMS espec\u00edficas para conectar con millones de miembros.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sinch.com\/es\/engage\/customer-stories\/sweti\/","og_locale":"es_ES","og_type":"article","og_title":"SWETI potencia una mensajer\u00eda de bienestar mejor con Sinch","og_description":"Explora c\u00f3mo las marcas de salud y fitness de SWETI Marketing utilizan campa\u00f1as de mensajer\u00eda SMS y MMS espec\u00edficas para conectar con millones de miembros.","og_url":"https:\/\/sinch.com\/es\/engage\/customer-stories\/sweti\/","og_site_name":"Sinch","article_publisher":"https:\/\/www.facebook.com\/wearesinch\/","article_modified_time":"2025-10-01T20:39:20+00:00","og_image":[{"width":800,"height":496,"url":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/SWETI-marketing.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@WeAreSinch","twitter_misc":{"Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/sinch.com\/es\/engage\/customer-stories\/sweti\/","url":"https:\/\/sinch.com\/es\/engage\/customer-stories\/sweti\/","name":"SWETI potencia una mensajer\u00eda de bienestar mejor con Sinch","isPartOf":{"@id":"https:\/\/sinch.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sinch.com\/es\/engage\/customer-stories\/sweti\/#primaryimage"},"image":{"@id":"https:\/\/sinch.com\/es\/engage\/customer-stories\/sweti\/#primaryimage"},"thumbnailUrl":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/SWETI-marketing.png","datePublished":"2025-10-01T20:39:18+00:00","dateModified":"2025-10-01T20:39:20+00:00","description":"Explora c\u00f3mo las marcas de salud y fitness de SWETI Marketing utilizan campa\u00f1as de mensajer\u00eda SMS y MMS espec\u00edficas para conectar con millones de miembros.","breadcrumb":{"@id":"https:\/\/sinch.com\/es\/engage\/customer-stories\/sweti\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sinch.com\/es\/engage\/customer-stories\/sweti\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/sinch.com\/es\/engage\/customer-stories\/sweti\/#primaryimage","url":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/SWETI-marketing.png","contentUrl":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/11\/SWETI-marketing.png","width":800,"height":496},{"@type":"BreadcrumbList","@id":"https:\/\/sinch.com\/es\/engage\/customer-stories\/sweti\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sinch.com\/es\/"},{"@type":"ListItem","position":2,"name":"Engage Customer Stories","item":"https:\/\/sinch.com\/es\/engage\/customer-stories\/"},{"@type":"ListItem","position":3,"name":"C\u00f3mo SWETI Marketing env\u00eda mensajes personalizados a sus clientes con Sinch"}]},{"@type":"WebSite","@id":"https:\/\/sinch.com\/es\/#website","url":"https:\/\/sinch.com\/es\/","name":"Sinch","description":"SMS Messaging, Voice, Email, Video &amp; Verification APIs | Sinch","publisher":{"@id":"https:\/\/sinch.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sinch.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/sinch.com\/es\/#organization","name":"Sinch","url":"https:\/\/sinch.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/sinch.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/Thumbnail-Logo-Honey.png","contentUrl":"https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/Thumbnail-Logo-Honey.png","width":800,"height":496,"caption":"Sinch"},"image":{"@id":"https:\/\/sinch.com\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/wearesinch\/","https:\/\/x.com\/WeAreSinch","https:\/\/www.linkedin.com\/company\/sinch","https:\/\/www.youtube.com\/channel\/UCZZ2u_B2afTxA0v-xcgfsaw","https:\/\/www.instagram.com\/wearesinch\/"]}]}},"_links":{"self":[{"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/engage_cust_stories\/165649","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/engage_cust_stories"}],"about":[{"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/types\/engage_cust_stories"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/media\/112688"}],"wp:attachment":[{"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/media?parent=165649"}],"wp:term":[{"taxonomy":"customer_stories_industry","embeddable":true,"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/customer_stories_industry?post=165649"},{"taxonomy":"customer_stories_products","embeddable":true,"href":"https:\/\/sinch.com\/es\/wp-json\/wp\/v2\/customer_stories_products?post=165649"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}