{"id":208416,"date":"2026-09-08T09:07:05","date_gmt":"2026-09-08T09:07:05","guid":{"rendered":"https:\/\/sinch.com\/blog\/whatsapp-en-ee-uu-potencial\/"},"modified":"2026-09-08T17:20:38","modified_gmt":"2026-09-08T17:20:38","slug":"whatsapp-en-ee-uu-potencial","status":"publish","type":"blog","link":"https:\/\/sinch.com\/es\/blog\/whatsapp-en-ee-uu-potencial\/","title":{"rendered":"WhatsApp en EE. UU.: estad\u00edsticas de usuarios y tendencias para 2026"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>WhatsApp has more than <\/strong><a href=\"https:\/\/www.engadget.com\/whatsapp-hits-100-million-monthly-active-us-users-185541159.html\"><strong>100 million monthly active users in the U.S.<\/strong><\/a><strong>, and 32% of American adults now use the app \u2013 up from 23% in 2021, according to <\/strong><a href=\"https:\/\/www.pewresearch.org\/internet\/2025\/11\/20\/americans-social-media-use-2025\/\"><strong>Pew Research Center<\/strong><\/a><strong>.<\/strong> The country long considered WhatsApp&#8217;s blind spot has quietly become one of its growth markets.<\/p>\n\n<p class=\"wp-block-paragraph\">If you&#8217;re used to hearing that \u00abnobody in America uses WhatsApp,\u00bb those numbers might surprise you. The full picture is more interesting than either extreme: adoption is real and rising, but it&#8217;s concentrated \u2013 in specific communities, cities, and age groups.<\/p>\n\n<p class=\"wp-block-paragraph\">In this guide, we&#8217;ll break down the key statistics on WhatsApp in the U.S. \u2013 how many users there are, who they are, why the number keeps climbing, and what it all means if you&#8217;re deciding whether WhatsApp belongs in your business messaging mix.<\/p>\n\r\n    <nav data-content-type=\"longform\" class=\"toc-block longform-spacings px-5 py-6 px-md-6 px-lg-7 py-md-7 bg-light fs-sm rounded-lg\" aria-labelledby=\"toc-title-9488\"><p class=\"h5 m-0\" id=\"toc-title-9488\">\u00cdndice<\/p><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">01<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#how-many-people-use-whatsapp-in-the-u-s\">How many people use WhatsApp in the U.S.?<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">02<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#do-americans-use-whatsapp\">Do Americans use WhatsApp?<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">03<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#who-uses-whatsapp-in-the-u-s\">Who uses WhatsApp in the U.S.?<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">04<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#why-is-whatsapp-growing-in-the-u-s\">Why is WhatsApp growing in the U.S.?<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">05<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#whatsapp-vs-sms-imessage-and-rcs-in-the-u-s\">WhatsApp vs. SMS, iMessage, and RCS in the U.S.<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">06<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#what-the-u-s-numbers-mean-for-businesses\">What the U.S. numbers mean for businesses<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">07<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#get-the-most-out-of-whatsapp-in-the-u-s\">Get the most out of WhatsApp in the U.S.<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">08<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#frequently-asked-questions\">Frequently asked questions<\/a><\/div><\/div><\/nav>\n<h2 class=\"wp-block-heading\">How many people use WhatsApp in the U.S.?<\/h2>\n\n<p class=\"wp-block-paragraph\">WhatsApp passed <strong>100 million monthly active users in the United States<\/strong> in mid-2024 \u2013 the first U.S. user figure Meta has ever published for the app. Mark Zuckerberg <a href=\"https:\/\/techcrunch.com\/2024\/07\/25\/mark-zuckerberg-says-whatsapp-has-100-million-daily-active-users-in-the-u-s\">announced the milestone on his WhatsApp Channel in July 2024<\/a>, making WhatsApp the fourth Meta platform to cross 100 million U.S. users, after Facebook, Instagram, and Messenger.<\/p>\n\n<p class=\"wp-block-paragraph\">The geography of that growth says a lot about where the app is headed:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Texas alone counts more than 10 million active users<\/strong>, with Southern states driving what WhatsApp calls \u00absignificant growth.\u00bb<\/li>\n\n\n\n<li><strong>Los Angeles, New York, Miami, and Seattle<\/strong> account for a major share of the uptick.<\/li>\n\n\n\n<li>Meta backed the milestone with its <strong>first big U.S. ad campaign for WhatsApp<\/strong> \u2013 including a 200-foot text-bubble installation in a Los Angeles mall.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">For context, the U.S. is still a small slice of a huge pie: WhatsApp is the world&#8217;s biggest messaging app, with <a href=\"https:\/\/sinch.com\/es\/blog\/api-whatsapp-business\/\">3.3 billion+ monthly active users<\/a> globally.<\/p>\n\n<h2 class=\"wp-block-heading\">Do Americans use WhatsApp?<\/h2>\n\n<p class=\"wp-block-paragraph\">Yes \u2013 about <strong>one in three American adults<\/strong>. In Pew Research Center&#8217;s 2025 survey, <a href=\"https:\/\/www.pewresearch.org\/internet\/2025\/11\/20\/americans-social-media-use-2025\/\">32% of U.S. adults said they use WhatsApp<\/a>, up nine percentage points from 23% in 2021. That makes WhatsApp one of the few major platforms still posting steady U.S. growth in Pew&#8217;s tracking.<\/p>\n\n<p class=\"wp-block-paragraph\">So why does WhatsApp still <em>feel<\/em> invisible in the U.S.? Because American phones ship with the competition. Unlimited SMS plans and iMessage&#8217;s blue bubbles mean most Americans never needed a separate messaging app \u2013 the situation is the reverse of Brazil or India, where WhatsApp <em>is<\/em> the default. Adoption in the U.S. grew around specific needs instead: free international messaging, group chats that work across iPhone and Android, and communities where WhatsApp is already the norm.<\/p>\n\n<p class=\"wp-block-paragraph\">The result? A user base that&#8217;s large, loyal, and unevenly distributed \u2013 which is exactly why the demographic detail matters more than the headline number.<\/p>\n\n<h2 class=\"wp-block-heading\">Who uses WhatsApp in the U.S.?<\/h2>\n\n<p class=\"wp-block-paragraph\">U.S. WhatsApp usage varies sharply by community, age, income, and geography. Per <a href=\"https:\/\/www.pewresearch.org\/internet\/fact-sheet\/social-media\/\">Pew Research Center<\/a>:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Hispanic Americans are WhatsApp&#8217;s largest U.S. user group \u2013 56% use the app<\/strong>, followed by Asian Americans (39%), Black Americans (36%), and White Americans (22%).<\/li>\n\n\n\n<li><strong>Age is flatter than you&#8217;d expect:<\/strong> 30% of 18\u201329-year-olds use WhatsApp, and so do 28% of the 50\u201364 group \u2013 with 30\u201349-year-olds highest at 40%.<\/li>\n\n\n\n<li><strong>Higher earners over-index:<\/strong> 37% of Americans in households earning $100,000+ use WhatsApp, versus 26% of those earning under $30,000.<\/li>\n\n\n\n<li><strong>It&#8217;s an urban app:<\/strong> 39% of urban residents use WhatsApp, compared with 31% suburban and 19% rural.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Among teens, <a href=\"https:\/\/www.pewresearch.org\/internet\/2024\/12\/12\/teens-social-media-and-technology-2024\">Pew&#8217;s 2024 teens survey<\/a> found <strong>23% of U.S. 13-to-17-year-olds<\/strong> use WhatsApp, with Hispanic teens again the most active group.<\/p>\n\n<p class=\"wp-block-paragraph\">Institutions have followed their audiences onto the app: New York&#8217;s MTA <a href=\"https:\/\/new.mta.info\/press-release\/mta-new-york-city-transit-now-using-whatsapp-to-communicate-with-customers\">uses WhatsApp to communicate with transit riders<\/a>, and Washington D.C.&#8217;s government has famously <a href=\"https:\/\/www.axios.com\/local\/washington-dc\/2022\/02\/15\/dc-mayor-whatsapp-records-concerns\">run on WhatsApp internally<\/a>.<\/p>\n<div class=\"chart longform-spacings d-flex flex-column gap-3\">\r\n    <div class=\"rounded-lg bg-light-subtle position-relative py-5 py-md-6 py-lg-7 px-3 px-md-4\">\r\n\r\n                    <p class=\"mb-4 fs-sm fw-bold text-accent text-center\">\r\n                U.S. WhatsApp adoption by ethnicity <br>(Pew Research Center)<\/br>            <\/p>\r\n        \r\n                                <div class=\"d-flex gap-4 flex-column\">\r\n                <div class=\"auto-chart\"  data-chart-type=\"bar\" data-chart-percentage=\"true\" data-chart-track=\"true\" data-chart-max=\"100\" data-chart-color=\"#FADA5A\" data-chart-values=\"[&quot;56&quot;,&quot;39&quot;,&quot;36&quot;,&quot;22&quot;]\" data-chart-colors=\"[&quot;&quot;,&quot;&quot;,&quot;&quot;,&quot;&quot;]\" data-chart-titles=\"[&quot;Hispanic&quot;,&quot;Asian&quot;,&quot;Black&quot;,&quot;White&quot;]\" data-chart-series=\"[]\"><\/div>\r\n\r\n                            <\/div>\r\n            \r\n        \r\n        \r\n    <\/div>\r\n            <div class=\"chart-caption fs-xs text-body-color\">\r\n            WhatsApp&#039;s U.S. user base is strongest in Hispanic, Asian, and Black communities (Pew Research Center)        <\/div>\r\n    <\/div>\n<h2 class=\"wp-block-heading\">Why is WhatsApp growing in the U.S.?<\/h2>\n\n<p class=\"wp-block-paragraph\">Three forces are compounding:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>International ties:<\/strong> WhatsApp is free to use across borders, and it&#8217;s the default in most of Latin America, Europe, India, and Africa. For the tens of millions of Americans with family, friends, or business abroad, it&#8217;s simply where the conversation already is.<\/li>\n\n\n\n<li><strong>The cross-platform group chat:<\/strong> WhatsApp became the neutral ground for mixed iPhone-and-Android groups \u2013 rich media, reactions, and calls that work identically on both. Even with RCS improving Android-to-iPhone texting, WhatsApp&#8217;s consistency keeps winning group chats.<\/li>\n\n\n\n<li><strong>Meta is finally pushing:<\/strong> the 2024 U.S. ad campaign was WhatsApp&#8217;s first serious domestic marketing, and Meta has kept investing in U.S.-visible features like Channels, communities, and business messaging.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">The trajectory \u2013 23% of adults in 2021 to 32% in 2025, plus 100 million monthly actives \u2013 suggests the \u00abAmericans don&#8217;t use WhatsApp\u00bb era is ending, one group chat at a time.<\/p>\n\n<h2 class=\"wp-block-heading\">WhatsApp vs. SMS, iMessage, and RCS in the U.S.<\/h2>\n\n<p class=\"wp-block-paragraph\">Where WhatsApp fits among the channels Americans actually text on:<\/p>\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th><\/th><th><strong>WhatsApp<\/strong><\/th><th><strong>SMS\/MMS<\/strong><\/th><th><strong>iMessage<\/strong><\/th><th><strong>RCS<\/strong><\/th><\/tr><\/thead><tbody><tr><td><strong>App required<\/strong><\/td><td>Yes<\/td><td>No<\/td><td>Apple only<\/td><td>No (built into Android; iPhone since iOS 18)<\/td><\/tr><tr><td><strong>Transport<\/strong><\/td><td>Internet (data\/Wi-Fi)<\/td><td>Carrier network<\/td><td>Internet<\/td><td>Internet, carrier-supported<\/td><\/tr><tr><td><strong>Reach (U.S.)<\/strong><\/td><td>100M+ monthly actives<\/td><td>Effectively universal<\/td><td>iPhone owners<\/td><td><a href=\"https:\/\/sinch.com\/es\/blog\/que-es-mensajeria-rcs\/\">~250M devices<\/a> and growing<\/td><\/tr><tr><td><strong>Encryption<\/strong><\/td><td>End-to-end (personal chats)<\/td><td>None<\/td><td>End-to-end (Apple-to-Apple)<\/td><td>Varies: Android-to-Android personal chats are end-to-end encrypted; business messaging is encrypted in transit<\/td><\/tr><tr><td><strong>Media quality<\/strong><\/td><td>High<\/td><td>Limited<\/td><td>High<\/td><td>High<\/td><\/tr><tr><td><strong>International use<\/strong><\/td><td>Free, excellent<\/td><td>Expensive<\/td><td>Apple-only<\/td><td>Limited<\/td><\/tr><tr><td><strong>Business messaging<\/strong><\/td><td>Strong, but see the U.S. pause below<\/td><td>Universal<\/td><td>Limited<\/td><td><a href=\"https:\/\/sinch.com\/es\/rcs\/\">Growing fast<\/a><\/td><\/tr><\/tbody><\/table><\/figure>\n\n<p class=\"wp-block-paragraph\">The bottom line? For guaranteed reach in the U.S., SMS is still the floor. For rich business messaging to everyone, <a href=\"https:\/\/sinch.com\/es\/blog\/que-es-mensajeria-rcs\/\">RCS<\/a> is the fastest-rising option. WhatsApp&#8217;s superpower is depth: rich, conversational threads with the 100 million Americans who already live in the app \u2013 and near-total coverage of several high-value communities.<\/p>\n\n<h2 class=\"wp-block-heading\">What the U.S. numbers mean for businesses<\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>One number changes the U.S. calculus, and it isn&#8217;t an adoption stat: since April 1, 2025, Meta has paused marketing template messages to U.S. WhatsApp numbers<\/strong>, with <a href=\"https:\/\/help.manychat.com\/hc\/en-us\/articles\/19328856186780-Temporary-pause-on-WhatsApp-Marketing-Templates-in-the-US\">no announced end date<\/a> as of August 2026. Utility and authentication messages, replies within the 24-hour customer service window, and Click-to-WhatsApp ads all still work. Promotional campaigns to U.S. numbers don&#8217;t \u2013 so plan U.S. WhatsApp strategy around service, notifications, and <a href=\"https:\/\/sinch.com\/es\/blog\/como-enviar-otp-whatsapp\/\">verification<\/a> for now.<\/p>\n\n<p class=\"wp-block-paragraph\">With that constraint in mind, the adoption data points to a clear playbook:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Know your audience overlap.<\/strong> If you serve Hispanic communities, international customers, urban markets, or cross-border use cases, a large share of your customers are already on WhatsApp. If your audience skews rural and domestic, the reach isn&#8217;t there yet.<\/li>\n\n\n\n<li><strong>Use WhatsApp for conversations, not blasts.<\/strong> Customer service, order updates via utility templates, and <a href=\"https:\/\/sinch.com\/es\/blog\/como-enviar-otp-whatsapp\/\">one-time passwords<\/a> are unaffected by the pause \u2013 and they&#8217;re the use cases where WhatsApp&#8217;s engagement shines. Our guide to <a href=\"https:\/\/sinch.com\/es\/blog\/como-enviar-mensajes-masivos-por-whatsapp\/\">sending bulk messages on WhatsApp<\/a> covers the mechanics and limits.<\/li>\n\n\n\n<li><strong>Pair it with universal channels.<\/strong> The winning U.S. pattern is <a href=\"https:\/\/sinch.com\/es\/omnicanal\/\">omnichannel<\/a>: SMS or RCS for reach, WhatsApp for depth where your audience prefers it, with fallback between them.<\/li>\n\n\n\n<li><strong>Start with the right account type.<\/strong> A <a href=\"https:\/\/sinch.com\/es\/blog\/como-funciona-cuenta-whatsapp-business\/\">WhatsApp Business account<\/a> on the <a href=\"https:\/\/sinch.com\/es\/mensajeria\/api-whatsapp-business\/\">WhatsApp Business Platform<\/a> gives you the verified profile, templates, and integrations that customer-facing messaging needs \u2013 the <a href=\"https:\/\/sinch.com\/es\/blog\/cuentas-whatsapp-estandar-vs-whatsapp-business\/\">app-vs-platform differences<\/a> matter from day one.<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\">Get the most out of WhatsApp in the U.S.<\/h2>\n\n<p class=\"wp-block-paragraph\">The story the statistics tell: WhatsApp&#8217;s U.S. base has crossed the threshold from niche to mainstream \u2013 100 million monthly actives, one in three adults, and a growth curve that hasn&#8217;t flattened. For businesses, it&#8217;s no longer a question of <em>whether<\/em> Americans use WhatsApp. It&#8217;s whether <em>your<\/em> Americans do \u2013 and the demographic data above answers that.<\/p>\n\n<p class=\"wp-block-paragraph\">Sinch is a Meta Premier Partner, and our platform connects WhatsApp with SMS, RCS, email, and more, so every message takes the best route to each customer.<\/p>\n\n<p class=\"wp-block-paragraph\">Ready to see what WhatsApp can do for your U.S. audience? Check out the <a href=\"https:\/\/sinch.com\/es\/mensajeria\/api-whatsapp-business\/\">WhatsApp Business Platform with Sinch<\/a>. Or, if you&#8217;re weighing your channel mix, <a href=\"https:\/\/sinch.com\/es\/contacto\/\">talk to our team<\/a> \u2013 we&#8217;re happy to help you match channels to customers.<\/p>\n\n<h2 class=\"wp-block-heading\">Frequently asked questions<\/h2>\n    <div data-content-type=\"longform\" id=\"accordion-id-block_1942ef20ecee94ba462cea49c5cd5955\" class=\"accordion accordion-longform d-flex flex-column gap-3 my-3\">\r\n\r\n        <div class=\"acf-innerblocks-container\">\n\r\n\r\n<div class=\"accordion-item py-2 border-bottom\">\r\n    <div\r\n        id=\"title-block_f3933ded5e9d3a04f41b019b8e361def_8562\"\r\n        class=\"accordion-header pb-3\">\r\n\r\n        <button\r\n            class=\"accordion-button fs-5 collapsed\"\r\n            type=\"button\"\r\n            data-bs-toggle=\"collapse\"\r\n            data-bs-target=\"#accordion-collapse-block_f3933ded5e9d3a04f41b019b8e361def_8562\"\r\n            aria-expanded=\"false\"\r\n            aria-controls=\"accordion-collapse-block_f3933ded5e9d3a04f41b019b8e361def_8562\">\r\n            Can you use WhatsApp in the USA?        <\/button>\r\n    <\/div>\r\n    <div\r\n        id=\"accordion-collapse-block_f3933ded5e9d3a04f41b019b8e361def_8562\"\r\n        class=\"accordion-collapse collapse\"\r\n        aria-labelledby=\"title-block_f3933ded5e9d3a04f41b019b8e361def_8562\">\r\n        <div class=\"accordion-body pb-3\">\r\n            <div class=\"accordion-longform-inner\">\n\n<p class=\"wp-block-paragraph\">Yes. WhatsApp works in the U.S. exactly as it does elsewhere: register with your +1 number, verify by SMS or call, and message over Wi-Fi or mobile data. There&#8217;s no separate U.S. version.<\/p>\n\n<\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/div>\n\n\r\n\r\n<div class=\"accordion-item py-2 border-bottom\">\r\n    <div\r\n        id=\"title-block_6295afca1a47a3654b67cc6ddbebc572_9169\"\r\n        class=\"accordion-header pb-3\">\r\n\r\n        <button\r\n            class=\"accordion-button fs-5 collapsed\"\r\n            type=\"button\"\r\n            data-bs-toggle=\"collapse\"\r\n            data-bs-target=\"#accordion-collapse-block_6295afca1a47a3654b67cc6ddbebc572_9169\"\r\n            aria-expanded=\"false\"\r\n            aria-controls=\"accordion-collapse-block_6295afca1a47a3654b67cc6ddbebc572_9169\">\r\n            Does WhatsApp cost money in the USA?        <\/button>\r\n    <\/div>\r\n    <div\r\n        id=\"accordion-collapse-block_6295afca1a47a3654b67cc6ddbebc572_9169\"\r\n        class=\"accordion-collapse collapse\"\r\n        aria-labelledby=\"title-block_6295afca1a47a3654b67cc6ddbebc572_9169\">\r\n        <div class=\"accordion-body pb-3\">\r\n            <div class=\"accordion-longform-inner\">\n\n<p class=\"wp-block-paragraph\">No per-message fees \u2013 WhatsApp uses your internet connection, so international chats cost nothing extra. The only cost to watch is mobile-data usage, especially when roaming.<\/p>\n\n<\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/div>\n\n\r\n\r\n<div class=\"accordion-item py-2 border-bottom\">\r\n    <div\r\n        id=\"title-block_9b99985b891a94b01c3348833fb83676_8850\"\r\n        class=\"accordion-header pb-3\">\r\n\r\n        <button\r\n            class=\"accordion-button fs-5 collapsed\"\r\n            type=\"button\"\r\n            data-bs-toggle=\"collapse\"\r\n            data-bs-target=\"#accordion-collapse-block_9b99985b891a94b01c3348833fb83676_8850\"\r\n            aria-expanded=\"false\"\r\n            aria-controls=\"accordion-collapse-block_9b99985b891a94b01c3348833fb83676_8850\">\r\n            What&#8217;s the WhatsApp country code for the U.S.?        <\/button>\r\n    <\/div>\r\n    <div\r\n        id=\"accordion-collapse-block_9b99985b891a94b01c3348833fb83676_8850\"\r\n        class=\"accordion-collapse collapse\"\r\n        aria-labelledby=\"title-block_9b99985b891a94b01c3348833fb83676_8850\">\r\n        <div class=\"accordion-body pb-3\">\r\n            <div class=\"accordion-longform-inner\">\n\n<p class=\"wp-block-paragraph\">+1 \u2013 the standard U.S. country code. Enter it (or select United States) when registering your number.<\/p>\n\n<\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/div>\n\n\r\n\r\n<div class=\"accordion-item py-2 border-bottom\">\r\n    <div\r\n        id=\"title-block_026011db549dfb1d318dd13875bfd9a0_1835\"\r\n        class=\"accordion-header pb-3\">\r\n\r\n        <button\r\n            class=\"accordion-button fs-5 collapsed\"\r\n            type=\"button\"\r\n            data-bs-toggle=\"collapse\"\r\n            data-bs-target=\"#accordion-collapse-block_026011db549dfb1d318dd13875bfd9a0_1835\"\r\n            aria-expanded=\"false\"\r\n            aria-controls=\"accordion-collapse-block_026011db549dfb1d318dd13875bfd9a0_1835\">\r\n            Why don&#8217;t more Americans use WhatsApp?        <\/button>\r\n    <\/div>\r\n    <div\r\n        id=\"accordion-collapse-block_026011db549dfb1d318dd13875bfd9a0_1835\"\r\n        class=\"accordion-collapse collapse\"\r\n        aria-labelledby=\"title-block_026011db549dfb1d318dd13875bfd9a0_1835\">\r\n        <div class=\"accordion-body pb-3\">\r\n            <div class=\"accordion-longform-inner\">\n\n<p class=\"wp-block-paragraph\">Because U.S. phones come with the alternatives built in: unlimited SMS plans and iMessage made a separate messaging app unnecessary for most people. That&#8217;s exactly what&#8217;s changing \u2013 Pew&#8217;s data shows adoption up nine points since 2021.<\/p>\n\n<\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/div>\n\n\r\n\r\n<div class=\"accordion-item py-2 border-bottom\">\r\n    <div\r\n        id=\"title-block_9203caf57df63414777fbffdae6d9de1_8802\"\r\n        class=\"accordion-header pb-3\">\r\n\r\n        <button\r\n            class=\"accordion-button fs-5 collapsed\"\r\n            type=\"button\"\r\n            data-bs-toggle=\"collapse\"\r\n            data-bs-target=\"#accordion-collapse-block_9203caf57df63414777fbffdae6d9de1_8802\"\r\n            aria-expanded=\"false\"\r\n            aria-controls=\"accordion-collapse-block_9203caf57df63414777fbffdae6d9de1_8802\">\r\n            Is WhatsApp safe to use?        <\/button>\r\n    <\/div>\r\n    <div\r\n        id=\"accordion-collapse-block_9203caf57df63414777fbffdae6d9de1_8802\"\r\n        class=\"accordion-collapse collapse\"\r\n        aria-labelledby=\"title-block_9203caf57df63414777fbffdae6d9de1_8802\">\r\n        <div class=\"accordion-body pb-3\">\r\n            <div class=\"accordion-longform-inner\">\n\n<p class=\"wp-block-paragraph\">Personal WhatsApp chats are end-to-end encrypted by default \u2013 not even Meta can read them. Metadata (who you message and when) and cloud backups sit outside that protection. For business messaging through the WhatsApp Business Platform, messages are encrypted in transit rather than end-to-end \u2013 a distinction that matters for regulated industries.<\/p>\n\n<\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/div>\n<\/div>\r\n\r\n\r\n\r\n\r\n    <\/div>\r\n\r\n    \r\n\n<p class=\"wp-block-paragraph\"><em>This article was originally written by Marinela Potor and was updated by Alicia Winokur on April 3, 2026, and Drew Wilkinson on September 1, 2026.<\/em><\/p>\n","protected":false},"author":9,"featured_media":169822,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"blog_category":[328],"class_list":["post-208416","blog","type-blog","status-publish","has-post-thumbnail","hentry","blog_category-consejos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WhatsApp en EE. 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