{"id":201062,"date":"2026-08-09T04:31:43","date_gmt":"2026-08-09T04:31:43","guid":{"rendered":"https:\/\/sinch.com\/blog\/historia-de-rcs\/"},"modified":"2026-09-17T12:43:02","modified_gmt":"2026-09-17T12:43:02","slug":"historia-de-rcs","status":"publish","type":"blog","link":"https:\/\/sinch.com\/es\/blog\/historia-de-rcs\/","title":{"rendered":"Una breve historia de la mensajer\u00eda RCS"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/sinch.com\/es\/blog\/que-es-mensajeria-rcs\/\">Rich Communication Services (RCS)<\/a> might be making headlines today with end-to-end encryption arriving for cross-platform chats and Apple supporting both peer-to-peer and <a href=\"https:\/\/sinch.com\/es\/mensajeria\/api-de-rcs-for-business\/\">business messaging<\/a>, but the story of the communication protocol started years ago. Its founding story is grounded in the race to <a href=\"https:\/\/sinch.com\/es\/blog\/rcs-vs-sms\/\">modernize SMS<\/a> \u2013 and in how Google played a major role in shaping its future.<\/p>\n\n<p class=\"wp-block-paragraph\">In 2005, Google acquired a small startup called Android for an undisclosed price (but <a href=\"https:\/\/venturebeat.com\/business\/google-exec-android-was-best-deal-ever\/\">estimated<\/a> at $50 million). Over the next three years, Google transformed Android into a mobile operating system that would shape the future of smartphones.<\/p>\n\n<p class=\"wp-block-paragraph\">Around the same time, mobile operators worldwide were looking to upgrade SMS, which had been the default messaging standard for years, to something that would better compete with over-the-top <a href=\"https:\/\/sinch.com\/glossary\/ott-meaning\/\">(OTT) channels<\/a>. In 2007, they began developing RCS, which they envisioned as something that would handle images, videos, and better security than traditional SMS.<\/p>\n\n<p class=\"wp-block-paragraph\">The idea for RCS was simple: <strong>take text messaging to the next level.<\/strong> But like all great stories, the road to success wasn&#8217;t without its challenges.<\/p>\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"662\" height=\"1024\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2025\/01\/SI_Timeline-of-RCS_Blog_hero_image_1400w-662x1024.jpg\" alt=\"Cronolog\u00eda de los hitos de la mensajer\u00eda RCS desde 2007 hasta 2024, incluida la adquisici\u00f3n de Google en 2015 y el lanzamiento de Apple en 2024\" class=\"wp-image-149033\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2025\/01\/SI_Timeline-of-RCS_Blog_hero_image_1400w-662x1024.jpg 662w, https:\/\/sinch.com\/wp-content\/uploads\/2025\/01\/SI_Timeline-of-RCS_Blog_hero_image_1400w-194x300.jpg 194w, https:\/\/sinch.com\/wp-content\/uploads\/2025\/01\/SI_Timeline-of-RCS_Blog_hero_image_1400w-768x1189.jpg 768w, https:\/\/sinch.com\/wp-content\/uploads\/2025\/01\/SI_Timeline-of-RCS_Blog_hero_image_1400w-992x1536.jpg 992w, https:\/\/sinch.com\/wp-content\/uploads\/2025\/01\/SI_Timeline-of-RCS_Blog_hero_image_1400w-1323x2048.jpg 1323w, https:\/\/sinch.com\/wp-content\/uploads\/2025\/01\/SI_Timeline-of-RCS_Blog_hero_image_1400w.jpg 1400w\" sizes=\"(max-width: 662px) 100vw, 662px\" \/><figcaption class=\"wp-element-caption\"><em>A brief timeline history of RCS, from its founding in 2007, GSMA&#8217;s publishing of the Universal Profile in 2016, and Apple officially rolling out RCS and RBM in iOS in 2024.<\/em><\/figcaption><\/figure>\n\r\n    <nav data-content-type=\"longform\" class=\"toc-block longform-spacings px-5 py-6 px-md-6 px-lg-7 py-md-7 bg-light fs-sm rounded-lg\" aria-labelledby=\"toc-title-1574\"><p class=\"h5 m-0\" id=\"toc-title-1574\">\u00cdndice<\/p><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">01<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#founding-to-growth-2008-to-2022\">Founding to growth: 2008 to 2022<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">02<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#quick-growth-years-2023-to-2024\">Quick growth years: 2023 to 2024<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">03<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#anchor_2025-to-2026-the-encryption-era\">2025 to 2026: The encryption era<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">04<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#get-started-with-rcs\">Get started with RCS<\/a><\/div><\/div><\/nav>\n<h2 class=\"wp-block-heading\">Founding to growth: 2008 to 2022<\/h2>\n\n<p class=\"wp-block-paragraph\">While text messaging had been around for <a href=\"https:\/\/simpletexting.com\/blog\/30-years-of-texting\/\">decades<\/a>, RCS messaging was introduced to the world in <a href=\"https:\/\/www.gsma.com\/newsroom\/press-release\/gsma-to-take-rich-communication-suite-forwards\/\">2008<\/a>. It was created by the GSM Association (GSMA) and a few major mobile operators to offer more features than SMS. At first, it wasn&#8217;t a messaging standard, but rather a set of tools that could be implemented in different ways, like for payments.<\/p>\n\n<p class=\"wp-block-paragraph\">In early 2011, Europe&#8217;s five biggest mobile operators championed RCS by backing a simplified version of the spec called RCS-e. The GSMA unveiled the consumer brand \u00abjoyn\u00bb at Mobile World Congress in 2012. <a href=\"https:\/\/www.gsma.com\/futurenetworks\/wp-content\/uploads\/2012\/11\/IDC-report.RCS-market-prospects.December2012.pdf\">The idea<\/a> was to roll it out across Europe as an SMS replacement, but it didn&#8217;t catch on widely. For years, RCS struggled to find its footing, and SMS remained the default way people sent text messages.<\/p>\n\n<p class=\"wp-block-paragraph\">A turning point came in 2015 when Google <a href=\"https:\/\/techcrunch.com\/2015\/09\/30\/google-acquires-jibe-mobile-to-help-adopt-new-standard-for-carrier-messaging\/\">acquired<\/a> a company called Jibe Mobile, which specialized in RCS backend technology, to help bring RCS to its Android products. Mike Dodd, an Android Software Engineer at the time, explained in Google&#8217;s Jibe announcement, reported by *<a href=\"https:\/\/techcrunch.com\/2015\/09\/30\/google-acquires-jibe-mobile-to-help-adopt-new-standard-for-carrier-messaging\/\">TechCrunch<\/a>*, that the acquisition was made to help roll out RCS as a global messaging service.<\/p>\n    <div data-content-type=\"longform\" class=\"quote hub-quote longform-spacings d-flex flex-column rounded-lg px-5 py-6 px-md-6 py-md-7 p-lg-7 shadow-sm bg-sand\" data-theme=\"light\">\r\n\r\n        <div class=\"quote-logo mb-3\">\r\n                            <svg height=\"40\" class=\"quote-icon quote-icon-color\" aria-hidden=\"true\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/custom-icons\/quotes-right.svg\"><\/svg>\r\n                    <\/div>\r\n\r\n        <blockquote class=\"quote-content content-body m-0 text-body-color\" id=\"quote-block-dc3ce3b59f31e7c7bd9b0c4563209714\">\r\n            \u201cWe&#8217;re also very excited to announce that the Jibe Mobile team is joining Google to help us bring RCS to a global audience. Jibe is a leading provider of RCS services and they&#8217;ll continue helping carriers easily deploy RCS to their users. We can&#8217;t wait to work with them and build on the great work that they&#8217;ve already done.\u201d        <\/blockquote>\r\n\r\n                    <div class=\"d-flex gap-3 mt-5\">\r\n                                <div class=\"d-flex flex-column align-self-center fs-sm\">\r\n                    <cite class=\"mb-0 fw-bold text-accent fst-normal\" aria-describedby=\"quote-block-dc3ce3b59f31e7c7bd9b0c4563209714\">\r\n                        Mike Dodd                    <\/cite>\r\n                                            <span class=\"mb-0 text-body-color\">Android RCS Software Engineer and Minister of Messaging, September 30, 2015 <\/span>\r\n                                    <\/div>\r\n            <\/div>\r\n            <\/div>\r\n\n<p class=\"wp-block-paragraph\">In November 2016, the GSMA published the <a href=\"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/rcs\/universal-profile\/\">Universal Profile<\/a>, a set of guidelines that made RCS interoperable across carriers and easier for mobile operators to scale. This addressed one of the main challenges RCS had faced in its early years: compatibility across networks. By 2020, Google was actively <a href=\"https:\/\/www.theverge.com\/2019\/11\/14\/20964477\/googles-rcs-chat-android-rollout-us-ccmi-texting-sms\">rolling out RCS chat<\/a> as Android&#8217;s primary texting platform.<\/p>\n\n<p class=\"wp-block-paragraph\">By 2021, <a href=\"https:\/\/www.yahoo.com\/tech\/samsung-switching-google-messages-us-122202700.html\">Samsung<\/a> had adopted the Google Messages app as the default messaging app on its phones in some regions. Around the same time, U.S. mobile operators dropped their independent RCS efforts to use Google&#8217;s system, making RCS more accessible than ever.<\/p>\n\n<p class=\"wp-block-paragraph\">And by 2022, RCS had over a <a href=\"https:\/\/www.juniperresearch.com\/press\/rcs-capable-subscribers-to-reach-12-billion-globally-in-2022\/\">billion<\/a> subscribers globally \u2013 a number that has kept growing. Today, most mobile operators rely on Google as a service provider to enable RCS on their network, and Google Messages has become the primary app where RCS messages appear on nearly all Android phones.<\/p>\n\n<p class=\"wp-block-paragraph\">By this time, many notable brands had started to use RCS in creative ways, like <a href=\"https:\/\/sinch.com\/es\/mensajeria\/historias-de-clientes\/picard\/\">Picard&#8217;s holiday promotion<\/a> in France. These campaigns showed how RCS could elevate customer interactions with branded, personalized communications.<\/p>\n\t<div class=\"custom-video\">\r\n\t\t\t\t\t                    <div class=\"iframe-responsive-container lazy-video rounded-lg overflow-hidden \">\r\n                <a href=\"https:\/\/www.youtube.com\/watch?v=jMIr5k9rzZ8\" class=\"lazy-video-link\" data-lazy-video=\"jMIr5k9rzZ8\" target=\"_blank\" rel=\"nofollow\" role=\"button\" data-source=\"youtube\" data-language=\"es\" data-thumb=\"https:\/\/img.youtube.com\/vi\/jMIr5k9rzZ8\/maxresdefault.jpg\" title=\"V\u00eddeo de Sinch\">\r\n                    <div class=\"btn btn-light btn-light-social btn-play btn-play-circle\">\r\n                                                    <svg aria-hidden=\"true\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/play.svg\"><\/svg>\r\n                                            <\/div>\r\n                    <img decoding=\"async\"  src=\"https:\/\/img.youtube.com\/vi\/jMIr5k9rzZ8\/maxresdefault.jpg\" alt=\"How Picard increased customer engagement by 42% with RCS\">\r\n                <\/a>\r\n            <\/div>\r\n                        <script type=\"application\/ld+json\">\r\n            {\n    \"@context\": \"http:\/\/schema.org\",\n    \"@type\": \"VideoObject\",\n    \"@id\": \"https:\/\/www.youtube.com\/watch?v=jMIr5k9rzZ8#VideoObject\",\n    \"thumbnailUrl\": \"https:\/\/img.youtube.com\/vi\/jMIr5k9rzZ8\/maxresdefault.jpg\",\n    \"embedUrl\": \"https:\/\/www.youtube.com\/embed\/jMIr5k9rzZ8\",\n    \"contentUrl\": \"https:\/\/www.youtube.com\/watch?v=jMIr5k9rzZ8\",\n    \"name\": \"How Picard increased customer engagement by 42% with RCS\",\n    \"description\": \"Find out how frozen food retailer Picard integrated Sinch\\u2019s chatbot builder with our conversation API to create an engaging customer experience.\\n\\nPicard\\u2019s mission is to \\u201ccontinually nurture the love of good food\\u201d. They brought this to life with RCS (Rich Communication Services) by creating a conversational experience that takes the stress out of planning your holiday menu. \\n\\nIn an interactive journey, customers shared details about their dietary preferences, budget, and willingness (or lack thereof) to cook \\u2014 all within their native messaging app. \\n\\nBased on their responses, they were presented with a personalized holiday menu and a call-to-action, directing them to the Picard website. \\n\\n\\ud83d\\udca1 In the end, the campaign saw a click-through rate three times higher than that of Rich SMS. Customer engagement was 42% higher with the RCS campaign even though the audience was two times smaller than that targeted with Rich SMS. The RCS format also generated over 10% more clicks to the website than Rich SMS.  \\n\\n\\ud83d\\udd17 Read the full story here: https:\/\/www.sinch.com\/insights\/customer-stories\/how-picard-increased-customer-engagement-42-conversational-rcs-experience\/\\n\\n\\n#RCS #conversationalmarketing #customerexperience\",\n    \"uploadDate\": \"2024-04-11T07:44:39+00:00\",\n    \"duration\": \"PT3M3S\"\n}        <\/script>\r\n        \t\t\r\n\t\t\t\t\t<figcaption class=\"custom-video-caption mt-2\">\r\n\t\t\t\tPicard&#039;s RCS campaign allowed for multimedia-rich, engaging, and personalized communications that resulted in a 42% increase in customer engagement vs other mobile messaging channels.\t\t\t<\/figcaption>\r\n\t\t\t<\/div>\r\n\r\n\t\r\n\n<h2 class=\"wp-block-heading\">Quick growth years: 2023 to 2024<\/h2>\n\n<p class=\"wp-block-paragraph\">Someday, we&#8217;ll refer to 2023 and 2024 as the breakthrough years of RCS. By 2023, Google <a href=\"https:\/\/blog.google\/products\/android\/7-new-messages-features\/\">reported<\/a> that RCS had over one billion monthly active users.<\/p>\n\n<p class=\"wp-block-paragraph\">Then the biggest news arrived in November 2023, when Apple announced it would <a href=\"https:\/\/sinch.com\/es\/blog\/apple-compatible-rcs\/\">support RCS<\/a>. For the first time, iPhone users would be able to use RCS to text Android users and vice versa \u2013 a far better experience than falling back to SMS.<\/p>\n\n<p class=\"wp-block-paragraph\">Businesses had already taken note. By mid-2023, RCS Business Messaging adoption had <a href=\"https:\/\/sinch.com\/es\/blog\/estadisticas-rcs\/\">grown around 40% year over year<\/a> (per industry estimates), far outpacing other messaging channels, and by November 2023, Sinch saw the number of RCS messages sent by brands skyrocket to <a href=\"https:\/\/sinch.com\/blog\/bfcm-messaging-strategy\/\">25,000 times<\/a> more than in early 2022.<\/p>\n\n<p class=\"wp-block-paragraph\">Apple officially rolled out RCS in <a href=\"https:\/\/sinch.com\/es\/blog\/apple-compatible-rcs\/\">iOS 18<\/a> in September 2024, making it easier for people on any device to connect. Later in 2024, Apple added RCS business messaging support with iOS 18.1 in select markets, allowing brands to reach iPhone users through the channel for the first time.<\/p>\n\n<p class=\"wp-block-paragraph\">Business reach expanded accordingly: in 2024, Sinch saw an impressive <strong><a href=\"https:\/\/sinch.com\/blog\/bfcm-stats-2024\/\">111% growth in RCS messaging across Black Friday and Cyber Monday<\/a><\/strong> compared to 2023.<\/p>\n\n<h2 class=\"wp-block-heading\">2025 to 2026: The encryption era<\/h2>\n\n<p class=\"wp-block-paragraph\">The two years after Apple&#8217;s rollout brought the changes RCS had been waiting on for a decade.<\/p>\n\n<p class=\"wp-block-paragraph\">In March 2025, the GSMA published <strong>Universal Profile 3.0<\/strong>, the biggest upgrade to the standard since 2016. Developed with contributions from both Google and Apple, UP 3.0&#8217;s headline change was end-to-end encryption based on the Messaging Layer Security (MLS) protocol. (The quality-of-life features users had been asking for \u2013 editing and deleting sent messages, reactions, and inline replies \u2013 had arrived a year earlier, in Universal Profile 2.7.)<\/p>\n\n<p class=\"wp-block-paragraph\">Then, in May 2026, the encryption promise became real: with iOS 26.5, <a href=\"https:\/\/www.eff.org\/deeplinks\/2026\/05\/victory-end-end-encrypted-rcs-comes-apple-and-android-chats\">end-to-end encryption began rolling out<\/a> in beta to person-to-person RCS conversations between iPhone and Android on supported carriers. The result? For the first time in the history of text messaging, the default inboxes of the world&#8217;s two major mobile platforms could exchange end-to-end encrypted messages \u2013 something SMS never achieved in more than 30 years. (Business messaging remains <a href=\"https:\/\/sinch.com\/es\/blog\/rcs-seguridad\/\">encrypted in transit<\/a> rather than end to end \u2013 a distinction that matters for regulated industries.)<\/p>\n\n<p class=\"wp-block-paragraph\">Meanwhile, adoption kept compounding. RCS now reaches around <a href=\"https:\/\/sinch.com\/es\/blog\/estadisticas-rcs\/\">1.5 billion users globally, including 250 million in the U.S.<\/a>, where more than a billion RCS messages are sent every day. And the business channel is following: the global RCS market is valued at roughly <a href=\"https:\/\/sinch.com\/es\/blog\/estadisticas-rcs\/\">$3 billion in 2025 and projected to reach ~$9 billion by 2030<\/a>.<\/p>\n    <div data-content-type=\"longform\" class=\"quote hub-quote longform-spacings d-flex flex-column rounded-lg px-5 py-6 px-md-6 py-md-7 p-lg-7 shadow-sm bg-primary\" data-theme=\"light\">\r\n\r\n        <div class=\"quote-logo mb-3\">\r\n                            <svg height=\"40\" class=\"quote-icon quote-icon-color\" aria-hidden=\"true\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/custom-icons\/quotes-right.svg\"><\/svg>\r\n                    <\/div>\r\n\r\n        <blockquote class=\"quote-content content-body m-0 text-body-color\" id=\"quote-block-a856ce098ca3165aa7e223052fb7bca5\">\r\n            \u201cSinch has been leading the way in RCS adoption, and the momentum we&#8217;re seeing now has been a long time coming. Brands are already using RCS to transform how they communicate with customers in exciting and innovative ways. We&#8217;re proud to have been at the forefront of this shift and are ready to help even more businesses deliver richer, more engaging, and interactive messaging experiences in the years to come.\u201d        <\/blockquote>\r\n\r\n                    <div class=\"d-flex gap-3 mt-5\">\r\n                                    <div>\r\n                        <img decoding=\"async\" width=\"72\" height=\"72\" class=\"rounded-lg quote-author\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2024\/09\/Robert-Gerstmann.jpeg\" alt=\"Foto de Robert Gerstmann\">\r\n                    <\/div>\r\n                                <div class=\"d-flex flex-column align-self-center fs-sm\">\r\n                    <cite class=\"mb-0 fw-bold text-accent fst-normal\" aria-describedby=\"quote-block-a856ce098ca3165aa7e223052fb7bca5\">\r\n                        Robert Gerstmann                    <\/cite>\r\n                                            <span class=\"mb-0 text-body-color\">Co-Founder and Chief Evangelist at Sinch\u00a0<\/span>\r\n                                    <\/div>\r\n            <\/div>\r\n            <\/div>\r\n\n<p class=\"wp-block-paragraph\">The stage is set for RCS to become a cornerstone of how the world communicates \u2013 and this time, the infrastructure, the platforms, and the standard are finally pulling in the same direction.<\/p>\n\n<h2 class=\"wp-block-heading\">Get started with RCS<\/h2>\n\n<p class=\"wp-block-paragraph\">RCS has come a long way since its early days in 2008, and with support from both Apple and Android devices, it\u2019s finally living up to its promise RCS has come a long way since its early days in 2008. With support from both Apple and Android, interoperable encryption arriving, and adoption in the billions, it&#8217;s finally living up to its promise. For businesses, that means the ability to engage iPhone and Android users alike through messaging that&#8217;s interactive, branded, and inherently personal.<\/p>\n\n<p class=\"wp-block-paragraph\">Whether it&#8217;s personalized campaigns, interactive customer experiences, or simply <a href=\"https:\/\/sinch.com\/blog\/rcs-otp\/\">a better way to verify customers<\/a>, RCS offers real possibilities today. Check out these resources to learn more:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/sinch.com\/es\/blog\/rcs-marketing-2\/\">RCS marketing: Your complete guide to trusted, interactive messaging<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/sinch.com\/es\/blog\/estadisticas-rcs\/\">RCS statistics: The numbers that actually hold up<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/sinch.com\/es\/blog\/rcs-seguridad\/\">RCS security: Is RCS encrypted, and is it safe to use?<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/sinch.com\/es\/blog\/casos-de-uso-y-ejemplos-de-rcs\/\">10+ RCS use cases and messaging examples for your business<\/a><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Want to bring RCS to your own messaging? <a href=\"https:\/\/sinch.com\/es\/contacto\/\">Talk to our team<\/a> to get started. Or, <a href=\"https:\/\/sinch.com\/es\/recursos\/rcs-caso-negocio\/\">download our guide<\/a> to building the business case for RCS \u2013 template included.<\/p>\n","protected":false},"author":9,"featured_media":148616,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"blog_category":[328],"class_list":["post-201062","blog","type-blog","status-publish","has-post-thumbnail","hentry","blog_category-consejos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Una breve historia de RCS: desde 2007 hasta ahora - Sinch<\/title>\n<meta name=\"description\" content=\"La historia de la mensajer\u00eda RCS: desde su fundaci\u00f3n por la GSMA en 2008, pasando por la adquisici\u00f3n de Jibe por parte de Google, el lanzamiento de iOS 18 de Apple y la era del cifrado de extremo a extremo de 2026.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sinch.com\/es\/blog\/historia-de-rcs\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Una breve historia de RCS: desde 2007 hasta ahora - 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